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Savoury snacks are by far the most popular type of snack in Spain and consumers have been keen to maintain their supply of these products throughout the COVID-19 epidemic. Although volume sales are set to halve through foodservice channels in 2020, most consumers switched to retail in order to continue to enjoy savoury snacks.
Smaller, regional producers were traditionally a feature of savoury snacks in Spain, with potato chips and savoury snacks brands and manufacturers having strong local sales and connections. However, the category is continuing to move towards concentration in the competitive landscape.
PepsiCo Foods is set to maintain its strong lead in savoury snacks in 2020, with innovation a strong part of its strategy, both in its existing ranges and in introducing new products which meet the health and wellness trend. This was the case with its Off The Eaten Path launch, a new snack made with a vegetable base, including black and white beans, peas or crunchy rice, which has a modern and premium image.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Sweet and savoury snacks industry in Spain with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Sweet and savoury snacks industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.
The Sweet and savoury snacks in Spain market research report includes:
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Why buy this report?
This industry report originates from Passport, our Packaged Food market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.