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Country Report

Sweet and savoury snacks in

Savoury Snacks in Spain

Aug 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Savoury snacks continues to perform well

Savoury snacks continued to perform well in 2018, benefiting from manufacturers’ focus on innovation and new product development in the midst of positive economic growth and a recovery in consumers’ disposable incomes. The category also profited from strong sales in all sales channels, including retail, impulse, foodservice and vending.

Health concerns reshape innovation

The increasing adoption of more natural and healthier diets has had a strong influence on the innovation strategies of savoury snacks manufacturers. Despite still accounting for a limited share of overall sales, new generation healthier savoury snacks have invaded the shelves of retailers, with some being among the best-selling products in the category.

The reinvention of potato chips

Over the review period potato chips, one of the main categories in savoury snacks in volume terms, struggled to achieve any notable growth due to its maturity and unhealthy image. As a result, in 2017 and 2018, manufacturers sought to reinvent the category through the development of new flavours and presentations adapted to the new taste demands of consumers.

COMPETITIVE LANDSCAPE

PepsiCo Foods leads savoury snacks

PepsiCo Foods continued to lead savoury snacks in 2018. The company’s position can be attributed to a strong distribution network, a wide portfolio of products and the general popularity of brands such as Lay’s, Cheetos, Doritos, Ruffles, Boca Bits and Fritos, which are available in all major channels.

Kellogg España one of the best performers over the review period

The international manufacturer Kellogg was one of the best performing companies in savoury snacks over the review period thanks to the popularity of its Pringles brand. The brand benefited from the launch of new flavours, including ham and cheese and Emmental cheese, as well as strong marketing and promotional activities.

Cynara enters savoury snacks with Chyps de Alcachofa

One of the most innovative new products in snacks came from Cynara, a new player in the category. The company launched Chyps de Alcachofa, with this being a line of vegetable, pulse and bread chips which uses fresh artichokes.

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Sweet and Savoury Market Sample Report Sweet and Savoury Market Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Sweet and savoury snacks industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sweet and savoury snacks industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sweet and savoury snacks in Spain market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Sweet and savoury snacks in Spain?
What are the major brands in Spain?
How are manufacturers leveraging health and wellness trends like reduced sugar or organic sourcing?
How are manufacturers addressing consumer concerns over health and obesity?
As more consumers are spending more time at home to save money, how is this impacting retail sales for snacks?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Savoury Snacks in Spain - Category analysis

HEADLINES

PROSPECTS

Savoury snacks continues to perform well

Health concerns reshape innovation

The reinvention of potato chips

COMPETITIVE LANDSCAPE

PepsiCo Foods leads savoury snacks

Kellogg España one of the best performers over the review period

Cynara enters savoury snacks with Chyps de Alcachofa

CATEGORY DATA

Table 1 Sales of Savoury Snacks by Category: Volume 2013-2018
Table 2 Sales of Savoury Snacks by Category: Value 2013-2018
Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2013-2018
Table 4 Sales of Savoury Snacks by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Savoury Snacks: % Value 2014-2018
Table 6 LBN Brand Shares of Savoury Snacks: % Value 2015-2018
Table 7 Distribution of Savoury Snacks by Format: % Value 2013-2018
Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2018-2023
Table 9 Forecast Sales of Savoury Snacks by Category: Value 2018-2023
Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth 2018-2023

Packaged Food in Spain - Industry Overview

EXECUTIVE SUMMARY

Moderate growth continues, although at a slower pace

War on food waste suppresses retail volume sales across packaged food

Private label remains a strong player despite facing headwinds in some categories

Modern grocery retailers to become even more dominant in packaged food retailing

Strong economy likely to underpin positive performance of packaged food

FOODSERVICE

Sales to Foodservice

The revival of Spain’s consumer foodservice industry attracts the attention of packaged food players
Inbound tourism remains buoyant, supporting strong growth in the consumer foodservice industry
The arrival of Amazon facilitates the supply of packaged food to consumer foodservice companies

Consumer Foodservice

Spain’s consumer foodservice industry back on track
Strong demand for consumer foodservice among the elderly boosts industry growth rates
Diminishing size of the average household contributing to increasing demand for consumer foodservice

Category Data

Table 12 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 16 Sales of Packaged Food by Category: Volume 2013-2018
Table 17 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 18 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 19 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 20 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 21 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 22 Penetration of Private Label by Category: % Value 2013-2018
Table 23 Distribution of Packaged Food by Format: % Value 2013-2018
Table 24 Distribution of Packaged Food by Format and Category: % Value 2018
Table 25 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 26 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Megatrends

Country Report

Savoury Snacks in Spain

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Savoury snacks continues to perform well

Health concerns reshape innovation

The reinvention of potato chips

COMPETITIVE LANDSCAPE

PepsiCo Foods leads savoury snacks

Kellogg España one of the best performers over the review period

Cynara enters savoury snacks with Chyps de Alcachofa

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Savoury Snacks in Spain - Category analysis

HEADLINES

PROSPECTS

Savoury snacks continues to perform well

Health concerns reshape innovation

The reinvention of potato chips

COMPETITIVE LANDSCAPE

PepsiCo Foods leads savoury snacks

Kellogg España one of the best performers over the review period

Cynara enters savoury snacks with Chyps de Alcachofa

CATEGORY DATA

Packaged Food in Spain - Industry Overview

EXECUTIVE SUMMARY

Moderate growth continues, although at a slower pace

War on food waste suppresses retail volume sales across packaged food

Private label remains a strong player despite facing headwinds in some categories

Modern grocery retailers to become even more dominant in packaged food retailing

Strong economy likely to underpin positive performance of packaged food

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

Category Data

MARKET DATA

SOURCES

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