The performance of meat snacks benefited significantly from the expansion of the presence and awareness of such products in 2022-2023. As result, meat snacks rebounded quickly from the 2022 slump across savoury snacks to continue to gain retail volume share, from seafood snacks, in particular.
Health and wellness products and claims are predicted to gain traction and attract new, health-conscious audiences. In meat snacks, the refreshed RyabChick brand was the only one made with chicken and positioned as a healthy snack (high protein, 0% carbs and no preservatives).
Despite a level of premiumisation, such as via health and wellness options, value for money is predicted to remain highly important in the forecast period. As a result, consumers are likely to shift between categories in search of value for money savoury snacks or move to other snacks categories.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See All of Our DefinitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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