Consumer demand for savoury snacks is set to remain stable despite the challenges posed by the country’s declining population and the shrinking consumer base as a result. Innovation and frequent key new product launches will have a positive impact on the category’s performance over the forecast period.
Nuts, seeds and trail mixes is set to be the fastest growing category within savoury snacks over the forecast period. The overall growth potential of nuts, seeds and trails will continue to be inspired by healthier eating and the nutritional benefits of these products, which are unprocessed and often organic.
Due to market saturation and declining popularity among health-conscious consumers, vegetable, pulse and bread chips, together with pretzels, are likely to see a slowdown in growth over the forecast period. With manufacturers keen to launch savoury snacks with healthier ingredients and a better-for-you positioning, competition will intensify in the overall category.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in North Macedonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See All of Our DefinitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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