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Savoury Snacks in the US

July 2021

While savoury snacks recorded strong growth in 2020, it is predicted to stagnate overall in 2021 as consumers begin to adjust their shopping habits. The home seclusion trend of 2020 resulted in strong growth for savoury snacks, with nearly every segment seeing improved performances from the previous year. Rice snacks, pretzels and other savoury snacks, which includes products such as meat snacks and assorted snacks, recorded the highest growth rates, following undynamic performances in previous

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Overview:

Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Savoury Snacks industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Savoury Snacks in USA report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Savoury Snacks in USA?
  • Which are the leading brands in Savoury Snacks in USA?
  • How are products distributed in Savoury Snacks in USA?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Savoury Snacks?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in USA?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?

Savoury Snacks in the US - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Savoury snack sales flatten as need for indulgence wanes
Move away from savoury snacks due to health and wellness trends
Frito-Lay continues to lead through a diversified portfolio of brands

PROSPECTS AND OPPORTUNITIES

Foodservice set to recover over the forecast period
Health and wellness and healthier categories set to outpace more indulgence- focused savoury snacks
E-commerce to continue gaining distribution share

CATEGORY DATA

Table 1 Sales of Savoury Snacks by Category: Volume 2016-2021 Table 2 Sales of Savoury Snacks by Category: Value 2016-2021 Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2016-2021 Table 4 Sales of Savoury Snacks by Category: % Value Growth 2016-2021 Table 5 NBO Company Shares of Savoury Snacks: % Value 2017-2021 Table 6 LBN Brand Shares of Savoury Snacks: % Value 2018-2021 Table 7 Distribution of Savoury Snacks by Format: % Value 2016-2021 Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2021-2026 Table 9 Forecast Sales of Savoury Snacks by Category: Value 2021-2026 Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2021-2026 Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth 2021-2026

Packaged Food Rolling Update - Snacks in the US - Industry Overview

Table 12 Sales of Snacks by Category: Volume 2016-2021 Table 13 Sales of Snacks by Category: Value 2016-2021 Table 14 Sales of Snacks by Category: % Volume Growth 2016-2021 Table 15 Sales of Snacks by Category: % Value Growth 2016-2021 Table 16 NBO Company Shares of Snacks: % Value 2017-2021 Table 17 LBN Brand Shares of Snacks: % Value 2018-2021 Table 18 Penetration of Private Label by Category: % Value 2016-2021 Table 19 Distribution of Snacks by Format: % Value 2016-2021 Table 20 Forecast Sales of Snacks by Category: Volume 2021-2026 Table 21 Forecast Sales of Snacks by Category: Value 2021-2026 Table 22 Forecast Sales of Snacks by Category: % Volume Growth 2021-2026 Table 23 Forecast Sales of Snacks by Category: % Value Growth 2021-2026 Summary 1 Research Sources

CATEGORY DATA

Table 24 Sales of Chocolate Confectionery by Category: Volume 2016-2021 Table 25 Sales of Chocolate Confectionery by Category: Value 2016-2021 Table 26 Sales of Chocolate Confectionery by Category: % Volume Growth 2016-2021 Table 27 Sales of Chocolate Confectionery by Category: % Value Growth 2016-2021 Table 28 Sales of Chocolate Tablets by Type: % Value 2016-2021 Table 29 NBO Company Shares of Chocolate Confectionery: % Value 2017-2021 Table 30 LBN Brand Shares of Chocolate Confectionery: % Value 2018-2021 Table 31 Distribution of Chocolate Confectionery by Format: % Value 2016-2021 Table 32 Forecast Sales of Chocolate Confectionery by Category: Volume 2021-2026 Table 33 Forecast Sales of Chocolate Confectionery by Category: Value 2021-2026 Table 34 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2021-2026 Table 35 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2021-2026

CATEGORY DATA

Table 36 Sales of Gum by Category: Volume 2016-2021 Table 37 Sales of Gum by Category: Value 2016-2021 Table 38 Sales of Gum by Category: % Volume Growth 2016-2021 Table 39 Sales of Gum by Category: % Value Growth 2016-2021 Table 40 Sales of Gum by Category: % Volume Growth 2016-2018 Table 41 Sales of Gum by Category: % Value Growth 2016-2018 Table 42 Sales of Gum by Flavour: Rankings 2016-2021 Table 43 NBO Company Shares of Gum: % Value 2017-2021 Table 44 LBN Brand Shares of Gum: % Value 2018-2021 Table 45 Distribution of Gum by Format: % Value 2016-2021 Table 46 Forecast Sales of Gum by Category: Volume 2021-2026 Table 47 Forecast Sales of Gum by Category: Value 2021-2026 Table 48 Forecast Sales of Gum by Category: % Volume Growth 2021-2026 Table 49 Forecast Sales of Gum by Category: % Value Growth 2021-2026

CATEGORY DATA

Table 50 Sales of Sugar Confectionery by Category: Volume 2016-2021 Table 51 Sales of Sugar Confectionery by Category: Value 2016-2021 Table 52 Sales of Sugar Confectionery by Category: % Volume Growth 2016-2021 Table 53 Sales of Sugar Confectionery by Category: % Value Growth 2016-2021 Table 54 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2016-2021 Table 55 NBO Company Shares of Sugar Confectionery: % Value 2017-2021 Table 56 LBN Brand Shares of Sugar Confectionery: % Value 2018-2021 Table 57 Distribution of Sugar Confectionery by Format: % Value 2016-2021 Table 58 Forecast Sales of Sugar Confectionery by Category: Volume 2021-2026 Table 59 Forecast Sales of Sugar Confectionery by Category: Value 2021-2026 Table 60 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2021-2026 Table 61 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2021-2026

CATEGORY DATA

Table 62 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2016-2021 Table 63 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2016-2021 Table 64 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2016-2021 Table 65 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2016-2021 Table 66 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2017-2021 Table 67 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2018-2021 Table 68 NBO Company Shares of Sweet Biscuits: % Value 2017-2021 Table 69 LBN Brand Shares of Sweet Biscuits: % Value 2018-2021 Table 70 NBO Company Shares of Snack Bars: % Value 2017-2021 Table 71 LBN Brand Shares of Snack Bars: % Value 2018-2021 Table 72 NBO Company Shares of Fruit Snacks: % Value 2017-2021 Table 73 LBN Brand Shares of Fruit Snacks: % Value 2018-2021 Table 74 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2016-2021 Table 75 Distribution of Sweet Biscuits by Format: % Value 2016-2021 Table 76 Distribution of Snack Bars by Format: % Value 2016-2021 Table 77 Distribution of Fruit Snacks by Format: % Value 2016-2021 Table 78 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2021-2026 Table 79 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2021-2026 Table 80 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2021-2026 Table 81 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2021-2026

CATEGORY DATA

Table 82 Sales of Ice Cream and Frozen Desserts by Category: Volume 2016-2021 Table 83 Sales of Ice Cream and Frozen Desserts by Category: Value 2016-2021 Table 84 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2016-2021 Table 85 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2016-2021 Table 86 Sales of Ice Cream by Leading Flavours: Rankings 2016-2021 Table 87 Sales of Impulse Ice Cream by Format: % Value 2016-2021 Table 88 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2017-2021 Table 89 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2018-2021 Table 90 NBO Company Shares of Ice Cream: % Value 2017-2021 Table 91 LBN Brand Shares of Ice Cream: % Value 2018-2021 Table 92 NBO Company Shares of Impulse Ice Cream: % Value 2017-2021 Table 93 LBN Brand Shares of Impulse Ice Cream: % Value 2018-2021 Table 94 NBO Company Shares of Take-home Ice Cream: % Value 2017-2021 Table 95 LBN Brand Shares of Take-home Ice Cream: % Value 2018-2021 Table 96 NBO Company Shares of Frozen Desserts: % Value 2017-2021 Table 97 LBN Brand Shares of Frozen Desserts: % Value 2018-2021 Table 98 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2016-2021 Table 99 Distribution of Ice Cream by Format: % Value 2016-2021 Table 100 Distribution of Frozen Desserts by Format: % Value 2016-2021 Table 101 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2021-2026 Table 102 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2021-2026 Table 103 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2021-2026 Table 104 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2021-2026

CATEGORY DATA

Table 105 Sales of Savoury Snacks by Category: Volume 2016-2021 Table 106 Sales of Savoury Snacks by Category: Value 2016-2021 Table 107 Sales of Savoury Snacks by Category: % Volume Growth 2016-2021 Table 108 Sales of Savoury Snacks by Category: % Value Growth 2016-2021 Table 109 NBO Company Shares of Savoury Snacks: % Value 2017-2021 Table 110 LBN Brand Shares of Savoury Snacks: % Value 2018-2021 Table 111 Distribution of Savoury Snacks by Format: % Value 2016-2021 Table 112 Forecast Sales of Savoury Snacks by Category: Volume 2021-2026 Table 113 Forecast Sales of Savoury Snacks by Category: Value 2021-2026 Table 114 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2021-2026 Table 115 Forecast Sales of Savoury Snacks by Category: % Value Growth 2021-2026

Snacks in the US - Industry Overview

EXECUTIVE SUMMARY

Snacks in 2021: The big picture
Key trends in 2021
Competitive landscape
Channel developments
What next for snacks?
Chart 1 Snacks Value Sales Growth Scenarios: 2019-2026 Chart 2 Snacks Impact of Drivers on Value Sales: 2019-2026

MARKET DATA

Table 116 Sales of Snacks by Category: Volume 2016-2021 Table 117 Sales of Snacks by Category: Value 2016-2021 Table 118 Sales of Snacks by Category: % Volume Growth 2016-2021 Table 119 Sales of Snacks by Category: % Value Growth 2016-2021 Table 120 NBO Company Shares of Snacks: % Value 2017-2021 Table 121 LBN Brand Shares of Snacks: % Value 2018-2021 Table 122 Penetration of Private Label by Category: % Value 2016-2021 Table 123 Distribution of Snacks by Format: % Value 2016-2021 Table 124 Forecast Sales of Snacks by Category: Volume 2021-2026 Table 125 Forecast Sales of Snacks by Category: Value 2021-2026 Table 126 Forecast Sales of Snacks by Category: % Volume Growth 2021-2026 Table 127 Forecast Sales of Snacks by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

Summary 2 Research Sources
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