Savoury snacks should see overall retail volume sales increase at a steady pace during the forecast period, with most categories expected to develop positively in this regard. The only exceptions are nuts, seeds and trail mixes, popcorn and pretzels.
Rice snacks and tortilla chips are projected to remain the fastest developing categories in retail volume growth terms over the forecast period, albeit from a relatively low base. Rice snacks will continue to be a major beneficiary of the healthy snacking trend, while the launch of new products that contain more nutritious superfood ingredients and have gourmet-style flavours by Rice Up and other leading brands will also help to maintain consumer interest in the category.
Despite its maturity and increasing competition from other types of savoury snacks, potato chips looks set to post solid growth in retail volume sales over the forecast period. Demand for more traditional products will be buoyed by the desire for indulgence among Bulgarians, while the growing availability of reduced fat varieties should ensure the category continues to attract consumers seeking healthier alternatives.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Bulgaria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.See All of Our Definitions
This report originates from Passport, our Savoury Snacks research and analysis database.
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