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Sales of salty snacks, in particular potato chips, are expected to rise sharply in 2020, with the COVID-19 lockdown leading to greater consumption of snacks at home. While Turkey has a ban on the sale of salty snacks in school canteens, demand for consumption in the home is expected to rise associated with the mass home-schooling of children in 2020.
The popularity of seeds among Turkish consumers is expected to lead to a rise in the sale of nuts, seeds and trail mixes in 2020. These products are typically regarded as healthy snacks, with growth occurring in the context of an increased focus on health and wellbeing in 2020.
Frito-Lay Gida San ve Tic is set to record strong retail value growth in 2020 to capture the leading position in savoury snacks from Tadim Gida Maddeleri Sanayii ve Ticaret. This reflects Frito-Lay’s dominance in salty snacks and the strength of its brand portfolio, which includes well-known names such as Doritos, Lay’s, Ruffles and Cheetos.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Sweet and savoury snacks industry in Turkey with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Sweet and savoury snacks industry in Turkey, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Packaged Food market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.