Executive Summary

Aug 2019
PROSPECTS
Campaigns against high salt intake support vegetable chips

Some 40% of Uruguayans are estimated to suffer from high blood pressure. In order to try to reduce this, the municipality of Montevideo, in partnership with ANEP (The National Administration for Public Health) launched a campaign under the Cambiá sal por salud (change salt for health) label in 2018.

An increasing number of healthier savoury snacks are appearing to cater to the health and wellness trend

Vegetable chips and other healthy snacks were not available in Uruguay early in the review period. With more consumers seeking healthier options, retail volume growth of savoury snacks largely stagnated over the review period.

Taste and convenience remain strong aspects of snacks, in spite of the health and wellness trends

Surveys show that Uruguayans continue to seek flavour and convenience when choosing meals to prepare at home, in spite of the health and wellness trend, and this also applies to snacks. The Merienda, a snack in between lunch and dinner is a typical custom in the country and often consists of savoury biscuits, sweet biscuits or fruit.

COMPETITIVE LANDSCAPE
International companies lead savoury snacks in Uruguay

International companies continued to lead savoury snacks in 2019. Papas Chips (PepsiCo Inc) maintained its lead, mainly due to its Lay’s brand.

Panificadora Bimbo del Uruguay adds value with new flavours

Panificadora Bimbo del Uruguay launched new flavours of its Grissines El Maestro Cubano brand in 2019, including rosemary and olive, ginger and lemon, grilled onions and chive and butter. These versions were positioned as premium variants with elevated unit prices.

Companies bet on vegetable chips

Vegetable, pulse and bread chips recorded strong growth in 2019, tapping into a still small but growing segment of healthier snacking options. Companies saw the opportunity and launched new, healthier products in the category.

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Savoury Snacks in Uruguay

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Overview

Discover the latest market trends and uncover sources of future market growth for the Sweet and savoury snacks industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sweet and savoury snacks industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sweet and savoury snacks in Uruguay market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Sweet and savoury snacks in Uruguay?
  • What are the major brands in Uruguay?
  • How are manufacturers leveraging health and wellness trends like reduced sugar or organic sourcing?
  • How are manufacturers addressing consumer concerns over health and obesity?
  • As more consumers are spending more time at home to save money, how is this impacting retail sales for snacks?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Savoury Snacks in Uruguay - Category analysis

HEADLINES

PROSPECTS

Campaigns against high salt intake support vegetable chips
An increasing number of healthier savoury snacks are appearing to cater to the health and wellness trend
Taste and convenience remain strong aspects of snacks, in spite of the health and wellness trends

COMPETITIVE LANDSCAPE

International companies lead savoury snacks in Uruguay
Panificadora Bimbo del Uruguay adds value with new flavours
Companies bet on vegetable chips
Summary 1 Other Savoury Snacks by Product Type: 2019

CATEGORY DATA

Table 1 Sales of Savoury Snacks by Category: Volume 2014-2019
Table 2 Sales of Savoury Snacks by Category: Value 2014-2019
Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2014-2019
Table 4 Sales of Savoury Snacks by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Savoury Snacks: % Value 2015-2019
Table 6 LBN Brand Shares of Savoury Snacks: % Value 2016-2019
Table 7 Distribution of Savoury Snacks by Format: % Value 2014-2019
Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2019-2024
Table 9 Forecast Sales of Savoury Snacks by Category: Value 2019-2024
Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth 2019-2024

Packaged Food in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Consumption of packaged food continues to decline
Consumers increasingly looking for healthier products
Cooperativa Nacional de Productores de Leche remains the leader in 2019
Modern grocery retailers gain share in packaged food in 2019
A return to low retail volume growth expected over the forecast period

FOODSERVICE

Sales to Foodservice
Significant declines in inbound tourism lead to lower sales to foodservice outlets
Healthier foodservice options becoming increasingly available
Consumers increasingly buying packaged food online
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024

MARKET DATA

Table 16 Sales of Packaged Food by Category: Volume 2014-2019
Table 17 Sales of Packaged Food by Category: Value 2014-2019
Table 18 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 19 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 20 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 21 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 23 Penetration of Private Label by Category: % Value 2014-2019
Table 24 Distribution of Packaged Food by Format: % Value 2014-2019
Table 25 Distribution of Packaged Food by Format and Category: % Value 2019
Table 26 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 27 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024

SOURCES

Summary 2 Research Sources