With the internet, the growing relevance of social media and the acceleration of changes in the market, companies have begun to need to adapt increasingly quickly to solutions that can guarantee them competitive advantages. In this sense, assertive brand communication and knowledge of the local culture can be essential to truly connect with consumers and build loyalty.
The vegetable, pulse and bread chips category is still small in Brazil; however, it is expected to grow at a rapid pace in the coming years. Brazilian consumers are avoiding excesses of certain ingredients, such as sodium and sugar, and less processed snacks have been gaining the preference of the more demanding and health-conscious public.
Cash and carry is standing out as a channel for stocking-up. Consumers who are able to spend more on each shopping trip have opted for offers from this channel, which provides greater savings.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other sweet and savoury snacks
See All of Our DefinitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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