Savoury snacks is expected to record a stronger performance in both volume and value terms over the forecast period than that seen over 2017-2022. Interest in savoury snacks is expected to be sustained even though salty snacks may commonly be referred to as “junk food” and, therefore, seem vulnerable to the strong rise in consumer health-consciousness.
Nuts, seeds and trail mixes is expected to put in a particularly strong performance over the forecast period as it benefits from the health and wellness trend, which has been bolstered by the experiences of the COVID-19 crisis. Indeed, nuts, seeds and trail mixes is particularly compatible with the direction that the health and wellness trend is taking, as health-conscious consumers increasingly look for natural products providing high nutritional value and, especially, a good source of protein.
Vegetable, pulse and bread chips remained a minor category at the end of the review period, with a limited range of brands available. Given prevailing demand trends, particularly with an eye to rising health-consciousness and demand for natural products, this is a category that new entrants could explore in order to differentiate their offerings from established players in the broader savoury snacks category.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other sweet and savoury snacksSee All of Our Definitions
This report originates from Passport, our Savoury Snacks research and analysis database.
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