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Learn moreDec 2020
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Following the outbreak of COVID-19, a national lockdown was imposed in Greece, resulting in the closure of foodservice outlets across the country as well as home seclusion for Greek consumers. Café closures will have a considerable negative impact on on-trade consumption in hot drinks.
On 19 March, a rule was introduced that no more than 10 people were allowed to be in close proximity to each other and a ban was implemented on all unnecessary movement of citizens around the country. Greece had already closed its borders to non-EU nationals and suspended all flights from Italy, Spain, Turkey and the UK a day earlier.
Many manufacturers have shifted their focus to retail channels in 2020. This is due to the disruption that the COVID-19 outbreak and national lockdown have had on foodservice sales across the country.
Greece has not seen any significant disruption to the supply chain in hot drinks in 2020. Supply has consistently been able to meet the increased retail demand for products in hot drinks as the manufacturers that supply supermarkets did not shut down or cease operations during the COVID-19 crisis in 2020.
Following the implementation of national lockdown measures, consumer foodservice outlets remained closed for sit-in consumption from 15th March until 25th May. Many outlets were able to remain open for takeaway or delivery services.
Consumer foodservice outlets are expected to reopen early in the forecast period, but further waves of COVID-19 and the potential implementation of further periods of lockdown will define the rate of recovery of foodservice sales in hot drinks.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Hot Drinks industry in Greece with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Hot Drinks industry in Greece, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Hot Drinks market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.