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Country Report

Hot Drinks in

Hot Drinks in Egypt

28 pages, Feb 2018

US$2,100

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Inflation continues to affect consumer purchasing power

Egypt’s decision to accept a loan from the International Monetary Fund (IMF) has resulted in various consequences, ranging from the devaluation of the Egyptian pound and the implementation of VAT to the removal of subsidies on fuel, with all of these resulting in inflation exceeding 30% and causing a surge in prices. This has impacted the majority of Egyptians, including middle- and upper-middle class households.

IMF loan regulations continue in 2017

In July 2017, VAT was raised from 13% to 14%, with the government bringing the increase forward from October 2017 as part of its monetary reforms. Furthermore, in June, a further reduction in fuel subsidies led to a further rise in prices due to increased production and transportation costs.

Manufacturer reaction to the surge in prices

Manufacturers chose to pass on these increased costs to consumers instead of trying to absorb them. This led to a surge in prices for all hot drinks.

New product development

With regard to new product development, manufacturers focused on two main trends, namely variety and increasing health awareness. The middle- and upper-middle classes have been the driving forces behind these trends due to being increasingly connected and up to speed with new concepts.

Hot drinks outlook

Over the long term, it is expected that price increases will slow as many new regulations have already been applied. In terms of the exchange rate of the local currency against the US dollar, there has been a slight decline, supported by an influx of foreign currency following devaluation, either through IMF loans, personal transfers from Egyptians abroad or investment, which has led to an improvement in foreign currency reserves and in turn is expected to further reduce the exchange rate.

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Hot Drinks Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hot Drinks industry in Egypt with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hot Drinks industry in Egypt, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Egypt for free:

The Hot Drinks in Egypt market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Hot Drinks in Egypt?
What are the major brands in Egypt?
How has an increasing desire for heart healthy or fiber-added drinks affected the hot drinks industry in Egypt?
Are manufacturers changing packaging sizes and formats to fit an on-the-go lifestyle?
How have changing demographics (for example an aging population) affected the hot drinks market in Egypt?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Hot Drinks market research database.

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Hot Drinks in Egypt

EXECUTIVE SUMMARY

Inflation continues to affect consumer purchasing power

IMF loan regulations continue in 2017

Manufacturer reaction to the surge in prices

New product development

Hot drinks outlook

MARKET DATA

Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2012-2017
Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2012-2017
Table 3 Retail Sales of Hot Drinks by Category: Volume 2012-2017
Table 4 Retail Sales of Hot Drinks by Category: Value 2012-2017
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2012-2017
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2012-2017
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2012-2017
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2012-2017
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2012-2017
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2012-2017
Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2013-2017
Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2014-2017
Table 13 Retail Distribution of Hot Drinks by Format: % Volume 2012-2017
Table 14 Retail Distribution of Hot Drinks by Format and Category: % Volume 2017
Table 15 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2017-2022
Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2017-2022
Table 17 Forecast Retail Sales of Hot Drinks by Category: Volume 2017-2022
Table 18 Forecast Retail Sales of Hot Drinks by Category: Value 2017-2022
Table 19 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2017-2022
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2017-2022
Table 21 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2017-2022
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2017-2022
Table 23 Forecast Total Sales of Hot Drinks by Category: Total Volume 2017-2022
Table 24 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2017-2022

SOURCES

Summary 1 Research Sources

Other Hot Drinks in Egypt

HEADLINES

PROSPECTS

Chocolate-based flavoured powder drinks the only category present

Growth impacted by inflation

Seasonal demand and foodservice establishments contribute to sales

COMPETITIVE LANDSCAPE

Corona continues to dominate sales

Nestlé ranks second with its globally renowned Nesquik brand

Foodservice channel offers more variety

CATEGORY DATA

Table 25 Retail Sales of Other Hot Drinks by Category: Volume 2012-2017
Table 26 Retail Sales of Other Hot Drinks by Category: Value 2012-2017
Table 27 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2012-2017
Table 28 Retail Sales of Other Hot Drinks by Category: % Value Growth 2012-2017
Table 29 NBO Company Shares of Other Hot Drinks: % Retail Value 2013-2017
Table 30 LBN Brand Shares of Other Hot Drinks: % Retail Value 2014-2017
Table 31 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2017-2022
Table 32 Forecast Retail Sales of Other Hot Drinks by Category: Value 2017-2022
Table 33 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2017-2022
Table 34 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2017-2022

Tea in Egypt

HEADLINES

PROSPECTS

Tea by far the most popular hot drink in Egypt

The effects of inflation

Category outlook

COMPETITIVE LANDSCAPE

Badawy & Sons continues to dominate tea

Inflation affects international players

Tea witnessing further diversification

CATEGORY DATA

Table 35 Retail Sales of Tea by Category: Volume 2012-2017
Table 36 Retail Sales of Tea by Category: Value 2012-2017
Table 37 Retail Sales of Tea by Category: % Volume Growth 2012-2017
Table 38 Retail Sales of Tea by Category: % Value Growth 2012-2017
Table 39 NBO Company Shares of Tea: % Retail Value 2013-2017
Table 40 LBN Brand Shares of Tea: % Retail Value 2014-2017
Table 41 Forecast Retail Sales of Tea by Category: Volume 2017-2022
Table 42 Forecast Retail Sales of Tea by Category: Value 2017-2022
Table 43 Forecast Retail Sales of Tea by Category: % Volume Growth 2017-2022
Table 44 Forecast Retail Sales of Tea by Category: % Value Growth 2017-2022

Coffee in Egypt

HEADLINES

PROSPECTS

Inflation poses a challenge to category growth

Instant coffee the best performer over the review period

Coffee set to record positive growth over the forecast period

COMPETITIVE LANDSCAPE

Inflation and rising costs affect manufacturers

Nestlé Egypt remains the clear category leader

Fresh coffee more fragmented than instant coffee

CATEGORY DATA

Table 45 Retail Sales of Coffee by Category: Volume 2012-2017
Table 46 Retail Sales of Coffee by Category: Value 2012-2017
Table 47 Retail Sales of Coffee by Category: % Volume Growth 2012-2017
Table 48 Retail Sales of Coffee by Category: % Value Growth 2012-2017
Table 49 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2012-2017
Table 50 NBO Company Shares of Coffee: % Retail Value 2013-2017
Table 51 LBN Brand Shares of Coffee: % Retail Value 2014-2017
Table 52 Forecast Retail Sales of Coffee by Category: Volume 2017-2022
Table 53 Forecast Retail Sales of Coffee by Category: Value 2017-2022
Table 54 Forecast Retail Sales of Coffee by Category: % Volume Growth 2017-2022
Table 55 Forecast Retail Sales of Coffee by Category: % Value Growth 2017-2022

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Megatrends

Country Report

Hot Drinks in Egypt

New Report Guarantee

Executive Summary

New Report Guarantee

Inflation continues to affect consumer purchasing power

IMF loan regulations continue in 2017

Manufacturer reaction to the surge in prices

New product development

Hot drinks outlook

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Hot Drinks in Egypt

EXECUTIVE SUMMARY

Inflation continues to affect consumer purchasing power

IMF loan regulations continue in 2017

Manufacturer reaction to the surge in prices

New product development

Hot drinks outlook

MARKET DATA

SOURCES

Other Hot Drinks in Egypt

HEADLINES

PROSPECTS

Chocolate-based flavoured powder drinks the only category present

Growth impacted by inflation

Seasonal demand and foodservice establishments contribute to sales

COMPETITIVE LANDSCAPE

Corona continues to dominate sales

Nestlé ranks second with its globally renowned Nesquik brand

Foodservice channel offers more variety

CATEGORY DATA

Tea in Egypt

HEADLINES

PROSPECTS

Tea by far the most popular hot drink in Egypt

The effects of inflation

Category outlook

COMPETITIVE LANDSCAPE

Badawy & Sons continues to dominate tea

Inflation affects international players

Tea witnessing further diversification

CATEGORY DATA

Coffee in Egypt

HEADLINES

PROSPECTS

Inflation poses a challenge to category growth

Instant coffee the best performer over the review period

Coffee set to record positive growth over the forecast period

COMPETITIVE LANDSCAPE

Inflation and rising costs affect manufacturers

Nestlé Egypt remains the clear category leader

Fresh coffee more fragmented than instant coffee

CATEGORY DATA

Why buy this report?

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