In 2022, hot drinks is no longer feeling the negative impact of the COVID-19 pandemic, however, the industry now faces new challenges due to the global inflation and fuel shortages. Despite this affecting consumers to economise, the category will perform better than in 2020 and 2021 due to the recovery of the pandemic.
In 2022, the demand for hot drinks has improved in comparison with 2020 and 2021, especially within the on-trade. The main reason for this is because of the COVID-19 pandemic coming to an end as restrictions have eased and consumers have returned to their pre pandemic routines.
Demand for hot drinks changes depending on the season. For example, during the winter, hot drinks are more popular compared with the summer.
In 2022, consumers are struggling due to the extortionate inflation rates and general economic instability. However, this is having less of an impact on hot drinks than cold drinks as consumers perceive hot drinks, namely tea, as an essential product and will continue purchasing it.
Traditional grocery retailers dominate the retail distribution of hot drinks in Bangladesh. These outlets significantly outnumber other types of grocery retailers, and in many rural areas are the only places where consumers can buy hot drinks.
Over the forecast period, tea and coffee will continue to perform well, despite the ongoing worldwide economic uncertainty. Demand will also continue to be driven from the on-trade as consumers drink tea and coffee throughout their working days as a source of energy.
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Understand the latest market trends and future growth opportunities for the Hot Drinks industry in Bangladesh with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
If you're in the Hot Drinks industry in Bangladesh, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of Coffee, Tea, and Other Hot Drinks.See All of Our Definitions
This report originates from Passport, our Hot Drinks research and analysis database.
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