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Country Report

Hot Drinks in

Hot Drinks in Ukraine

Jan 2021

US$2,100

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Executive Summary

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COVID-19 impact on hot drinks

Hot drinks saw satisfactory performance in 2020, as all three categories posted double-digit value growth on the strength of higher retail volume growth despite higher unit prices. Other hot drinks, which has negligible presence in horeca, saw the highest volume and value growth for the second consecutive year.

COVID-19 country impact

In Ukraine, the onset of the COVID-19 epidemic coincided with a government reshuffle in early March. The economic outlook was stable prior to the outbreak of COVID-19, with steady growth, moderate public debt and relative price and currency stability.

Company response

There were several ways in which companies reacted to COVID-19-related issues in 2020. First, they tried with varying success to maintain prices at certain levels because of falling disposable incomes; the major retailers also tried to freeze unit price growth at least for the period of quarantine.

Retailing shift

E-commerce posted confident growth in 2020. During the lockdown, online sales increased on average six times and decreased after the quarantine measures were eased.

Foodservice vs retail split

Contrary to expectations, there was no significant shift from foodservice to retail in 2020. Growth in retail sales across some categories within hot drinks was to a greater extent attributed to organic growth of categories in keeping with recent trends, such as for coffee beans and other plant-based hot drinks.

What next for hot drinks?

Over the forecast period Ukrainian consumers are expected to become more cautious about their health, so hot drinks that offer or which are perceived to have some health-related benefits will show more positive dynamics. Among the types of drinks that will benefit are fruit/herbal and green tea and some plant-based hot drinks.

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Hot Drinks Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hot Drinks industry in Ukraine with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hot Drinks industry in Ukraine, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Ukraine for free:

The Hot Drinks in Ukraine market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Hot Drinks in Ukraine?
What are the major brands in Ukraine?
How has an increasing desire for heart healthy or fiber-added drinks affected the hot drinks industry in Ukraine?
Are manufacturers changing packaging sizes and formats to fit an on-the-go lifestyle?
How have changing demographics (for example an aging population) affected the hot drinks market in Ukraine?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Hot Drinks market research database.

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Hot Drinks in Ukraine

EXECUTIVE SUMMARY

COVID-19 impact on hot drinks

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for hot drinks?

Chart 1 Hot Drinks Value Sales Growth Scenarios: 2018-2025
Chart 2 Hot Drinks Impact of Drivers on Value Sales: 2017-2025

MARKET DATA

Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2015-2020
Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2015-2020
Table 3 Retail Sales of Hot Drinks by Category: Volume 2015-2020
Table 4 Retail Sales of Hot Drinks by Category: Value 2015-2020
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2015-2020
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2015-2020
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2015-2020
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2015-2020
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2015-2020
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2015-2020
Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2016-2020
Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2017-2020
Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2015-2020
Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2015-2020
Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2020
Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2020-2025
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2020-2025
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2020-2025
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

Coffee in Ukraine

KEY DATA FINDINGS

2020 IMPACT

As coffee consumption is little impacted by economic stress and downturn, retail volume sees little change due to COVID-19 in 2020

Fresh coffee beans and ground coffee see strongest growth as expected, but instant standard coffee also gains momentum in 2020

Higher at-home consumption creates higher demand for larger formats of fresh coffee while instant coffee benefits most from heavy discounting

RECOVERY AND OPPORTUNITIES

On-trade coffee growth is set to resume post-COVID lockdowns and quarantines, but many independent players are not expected to recover

Retail pack sizes of coffee set to become more polarised, with both larger and smaller pack sizes gaining popularity over the forecast period

Economic pressure and lower disposable income will perpetuate the promotional loop, with coffee pods seeing the lowest price rise

CATEGORY DATA

Table 26 Retail Sales of Coffee by Category: Volume 2015-2020
Table 27 Retail Sales of Coffee by Category: Value 2015-2020
Table 28 Retail Sales of Coffee by Category: % Volume Growth 2015-2020
Table 29 Retail Sales of Coffee by Category: % Value Growth 2015-2020
Table 30 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2015-2020
Table 31 NBO Company Shares of Coffee: % Retail Value 2016-2020
Table 32 LBN Brand Shares of Coffee: % Retail Value 2017-2020
Table 33 Forecast Retail Sales of Coffee by Category: Volume 2020-2025
Table 34 Forecast Retail Sales of Coffee by Category: Value 2020-2025
Table 35 Forecast Retail Sales of Coffee by Category: % Volume Growth 2020-2025
Table 36 Forecast Retail Sales of Coffee by Category: % Value Growth 2020-2025

Tea in Ukraine

KEY DATA FINDINGS

2020 IMPACT

Despite COVID-related setbacks for on-trade sales, all tea categories except instant tea see higher volume growth in 2020

Underdeveloped on-trade consumption of tea exacerbated by lockdowns and consequent closure of many horeca businesses

Relatively unsaturated and increasingly popular fruit/herbal tea sees strong growth, solidifying and improving positions of four leading players

RECOVERY AND OPPORTUNITIES

With the onset of a second COVID-19 wave, tea sales are unlikely to have many opportunities for on-trade development before 2022

Need for novelty and product innovation is expected to persist over the forecast period

With expected COVID-19-related economic downturn, unit prices set to fluctuate, with prices going slightly down in near future

CATEGORY DATA

Table 37 Retail Sales of Tea by Category: Volume 2015-2020
Table 38 Retail Sales of Tea by Category: Value 2015-2020
Table 39 Retail Sales of Tea by Category: % Volume Growth 2015-2020
Table 40 Retail Sales of Tea by Category: % Value Growth 2015-2020
Table 41 NBO Company Shares of Tea: % Retail Value 2016-2020
Table 42 LBN Brand Shares of Tea: % Retail Value 2017-2020
Table 43 Forecast Retail Sales of Tea by Category: Volume 2020-2025
Table 44 Forecast Retail Sales of Tea by Category: Value 2020-2025
Table 45 Forecast Retail Sales of Tea by Category: % Volume Growth 2020-2025
Table 46 Forecast Retail Sales of Tea by Category: % Value Growth 2020-2025

Other Hot Drinks in Ukraine

KEY DATA FINDINGS

2020 IMPACT

COVID-19 has little impact on consumption of other hot drinks in 2020, resulting in moderate volume growth for fourth consecutive year

Other plant-based hot drinks performs especially well driven by interest in health and wellness, a trend that COVID-19 helps accelerate in 2020

New product innovations and line expansions including new flavoured versions of chicory drinks drive growth in 2020

RECOVERY AND OPPORTUNITIES

While COVID-19 may negatively impact the economy in 2021 and/or beyond, habitually consumed other hot drinks is set to maintain growth

Growing health awareness and interest in preventative health along with labelling that responds to this interest is set to drive category growth

Besides addressing health concerns, players are expected to offer new flavours and mixes to slake consumers’ thirst for new taste experience

CATEGORY DATA

Table 47 Retail Sales of Other Hot Drinks by Category: Volume 2015-2020
Table 48 Retail Sales of Other Hot Drinks by Category: Value 2015-2020
Table 49 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2015-2020
Table 50 Retail Sales of Other Hot Drinks by Category: % Value Growth 2015-2020
Table 51 NBO Company Shares of Other Hot Drinks: % Retail Value 2016-2020
Table 52 LBN Brand Shares of Other Hot Drinks: % Retail Value 2017-2020
Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2020-2025
Table 54 Forecast Retail Sales of Other Hot Drinks by Category: Value 2020-2025
Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2020-2025
Table 56 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2020-2025

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Megatrends

Country Report

Hot Drinks in Ukraine

New Report Guarantee

Executive Summary

New Report Guarantee

COVID-19 impact on hot drinks

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for hot drinks?

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Hot Drinks in Ukraine

EXECUTIVE SUMMARY

COVID-19 impact on hot drinks

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for hot drinks?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Coffee in Ukraine

KEY DATA FINDINGS

2020 IMPACT

As coffee consumption is little impacted by economic stress and downturn, retail volume sees little change due to COVID-19 in 2020

Fresh coffee beans and ground coffee see strongest growth as expected, but instant standard coffee also gains momentum in 2020

Higher at-home consumption creates higher demand for larger formats of fresh coffee while instant coffee benefits most from heavy discounting

RECOVERY AND OPPORTUNITIES

On-trade coffee growth is set to resume post-COVID lockdowns and quarantines, but many independent players are not expected to recover

Retail pack sizes of coffee set to become more polarised, with both larger and smaller pack sizes gaining popularity over the forecast period

Economic pressure and lower disposable income will perpetuate the promotional loop, with coffee pods seeing the lowest price rise

CATEGORY DATA

Tea in Ukraine

KEY DATA FINDINGS

2020 IMPACT

Despite COVID-related setbacks for on-trade sales, all tea categories except instant tea see higher volume growth in 2020

Underdeveloped on-trade consumption of tea exacerbated by lockdowns and consequent closure of many horeca businesses

Relatively unsaturated and increasingly popular fruit/herbal tea sees strong growth, solidifying and improving positions of four leading players

RECOVERY AND OPPORTUNITIES

With the onset of a second COVID-19 wave, tea sales are unlikely to have many opportunities for on-trade development before 2022

Need for novelty and product innovation is expected to persist over the forecast period

With expected COVID-19-related economic downturn, unit prices set to fluctuate, with prices going slightly down in near future

CATEGORY DATA

Other Hot Drinks in Ukraine

KEY DATA FINDINGS

2020 IMPACT

COVID-19 has little impact on consumption of other hot drinks in 2020, resulting in moderate volume growth for fourth consecutive year

Other plant-based hot drinks performs especially well driven by interest in health and wellness, a trend that COVID-19 helps accelerate in 2020

New product innovations and line expansions including new flavoured versions of chicory drinks drive growth in 2020

RECOVERY AND OPPORTUNITIES

While COVID-19 may negatively impact the economy in 2021 and/or beyond, habitually consumed other hot drinks is set to maintain growth

Growing health awareness and interest in preventative health along with labelling that responds to this interest is set to drive category growth

Besides addressing health concerns, players are expected to offer new flavours and mixes to slake consumers’ thirst for new taste experience

CATEGORY DATA

Why buy this report?

Want to find out more about this report?

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