Hot drinks in Mexico was severely impacted by inflationary pressures in 2022. For coffee this meant important price increases that resulted in volume losses, while for tea it meant absorbing inflation to minimise volume losses and sacrificing value sales growth.
Increasing prices resulted in packaging and product innovation and developments and changes in consumption patterns. In this vein, companies started to offer smaller packages to keep out of pocket as low as possible for consumers.
The competitive landscape did not see major changes in share and ranking terms during 2022. Nestlé México SA de CV remained the clear leader due to its strength in coffee, which it led, and other hot drinks, where it ranked a strong second.
E-commerce remained a dynamic channel in 2022, but still faced distribution challenges. The logistics required to improve last mile services remained underdeveloped in some cities, with retailers asking companies to make their own deliveries.
The retail channel continued to account for by far the highest volume sales of hot drinks in 2022. However, the year saw a further shift back towards foodservice, as the threat of COVID-19 and related restrictions eased.
Hot drinks is expected to derive strong growth opportunities by capturing consumption occasions and recruiting new consumers from other categories. In this vein, companies are set to continue to develop and expand their offer using functional- and health-orientated strategies and claims.
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This is the aggregation of Coffee, Tea, and Other Hot Drinks.See All of Our Definitions
This report originates from Passport, our Hot Drinks research and analysis database.
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