Executive Summary

Mar 2019
Price reductions and convenient products help keep consumers interested in hot drinks

The Bolivian economy recorded a slowdown in 2018 for the third consecutive year, leading to consumers becoming more cautious with their spending on foods and beverages. As a result of this situation, manufacturers kept their prices stable or even reduced them so as to maintain their consumer base.

Growth driven by the convenience of instant hot drinks

Hot drinks manufacturers in Bolivia are taking advantage of changing lifestyles. For example, the inclusion of women in the workforce has forced families to look for easier and more convenient alternatives for a nutritional breakfast.

Competitive environment remains fragmented in 2018

The hot drinks competitive environment in Bolivia remained fragmented in 2018, with four major companies together accounting for a half of overall value sales thanks to their strength in key categories, such as instant coffee, tea and fresh ground coffee. Nestlé Bolivia remained the leading player overall thanks to its dominance in instant coffee and longstanding presence in the country.

A focus on pack sizes

Nestlé Bolivia has focused its efforts on making its instant coffee products more accessible by introducing smaller pack sizes due to consumers’ limited budgets. Indeed, these smaller pack sizes are not suffering from the smuggling activities which are affecting larger packs.

Positive performance expected over the forecast period

Different factors will help the hot drinks industry to record stronger value growth over the forecast period when compared to the review period. These will include trends such as a rising number of more sophisticated consumers demanding more functional products as well as more hot drinks made from healthier ingredients and without any added sugar.

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Hot Drinks in Bolivia

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hot Drinks industry in Bolivia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hot Drinks industry in Bolivia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Bolivia for free:

The Hot Drinks in Bolivia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Hot Drinks in Bolivia?
  • What are the major brands in Bolivia?
  • How has an increasing desire for heart healthy or fiber-added drinks affected the hot drinks industry in Bolivia?
  • Are manufacturers changing packaging sizes and formats to fit an on-the-go lifestyle?
  • How have changing demographics (for example an aging population) affected the hot drinks market in Bolivia?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Hot Drinks market research database.

Hot Drinks in Bolivia

EXECUTIVE SUMMARY

Price reductions and convenient products help keep consumers interested in hot drinks
Growth driven by the convenience of instant hot drinks
Competitive environment remains fragmented in 2018
A focus on pack sizes
Positive performance expected over the forecast period

MARKET DATA

Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2013-2018
Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2013-2018
Table 3 Retail Sales of Hot Drinks by Category: Volume 2013-2018
Table 4 Retail Sales of Hot Drinks by Category: Value 2013-2018
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2013-2018
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2013-2018
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2013-2018
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2013-2018
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2013-2018
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2013-2018
Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2014-2018
Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2015-2018
Table 13 Retail Distribution of Hot Drinks by Format: % Volume 2013-2018
Table 14 Retail Distribution of Hot Drinks by Format and Category: % Volume 2018
Table 15 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2018-2023
Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2018-2023
Table 17 Forecast Retail Sales of Hot Drinks by Category: Volume 2018-2023
Table 18 Forecast Retail Sales of Hot Drinks by Category: Value 2018-2023
Table 19 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2018-2023
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2018-2023
Table 21 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2018-2023
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2018-2023
Table 23 Forecast Total Sales of Hot Drinks by Category: Total Volume 2018-2023
Table 24 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2018-2023

SOURCES

Summary 1 Research Sources

Coffee in Bolivia

HEADLINES

PROSPECTS

Consumers opt for quick, convenient and low-cost coffee products
Some manufacturers lower their prices of fresh ground coffee

COMPETITIVE LANDSCAPE

Nestlé changes its strategy
Industria Molinera de Café Ideal leads fresh coffee thanks to its affordable prices
Speciality coffee promoted by global brands

CATEGORY DATA

Table 25 Retail Sales of Coffee by Category: Volume 2013-2018
Table 26 Retail Sales of Coffee by Category: Value 2013-2018
Table 27 Retail Sales of Coffee by Category: % Volume Growth 2013-2018
Table 28 Retail Sales of Coffee by Category: % Value Growth 2013-2018
Table 29 NBO Company Shares of Coffee: % Retail Value 2014-2018
Table 30 LBN Brand Shares of Coffee: % Retail Value 2015-2018
Table 31 Forecast Retail Sales of Coffee by Category: Volume 2018-2023
Table 32 Forecast Retail Sales of Coffee by Category: Value 2018-2023
Table 33 Forecast Retail Sales of Coffee by Category: % Volume Growth 2018-2023
Table 34 Forecast Retail Sales of Coffee by Category: % Value Growth 2018-2023

Other Hot Drinks in Bolivia

HEADLINES

PROSPECTS

Local consumers appreciate other hot drinks with added vitamins or special formulations
Other plant-based hot drinks benefiting from new product launches
Hot drinks valued by all consumer groups

COMPETITIVE LANDSCAPE

Chocolike widely available in a range of pack sizes
New brands fail due to the low prices of established products

CATEGORY DATA

Table 35 Retail Sales of Other Hot Drinks by Category: Volume 2013-2018
Table 36 Retail Sales of Other Hot Drinks by Category: Value 2013-2018
Table 37 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2013-2018
Table 38 Retail Sales of Other Hot Drinks by Category: % Value Growth 2013-2018
Table 39 NBO Company Shares of Other Hot Drinks: % Retail Value 2014-2018
Table 40 LBN Brand Shares of Other Hot Drinks: % Retail Value 2015-2018
Table 41 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2018-2023
Table 42 Forecast Retail Sales of Other Hot Drinks by Category: Value 2018-2023
Table 43 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2018-2023
Table 44 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2018-2023

Tea in Bolivia

HEADLINES

PROSPECTS

Tea companies recognise consumer demand for health and wellness alternatives
Importance of value for money amidst an economic slowdown
Sales of unpackaged tea set to remain limited

COMPETITIVE LANDSCAPE

Hansa’s portfolio developed to cater for local tastes and demands
Local companies continue to lead the category

CATEGORY DATA

Table 45 Retail Sales of Tea by Category: Volume 2013-2018
Table 46 Retail Sales of Tea by Category: Value 2013-2018
Table 47 Retail Sales of Tea by Category: % Volume Growth 2013-2018
Table 48 Retail Sales of Tea by Category: % Value Growth 2013-2018
Table 49 NBO Company Shares of Tea: % Retail Value 2014-2018
Table 50 LBN Brand Shares of Tea: % Retail Value 2015-2018
Table 51 Forecast Retail Sales of Tea by Category: Volume 2018-2023
Table 52 Forecast Retail Sales of Tea by Category: Value 2018-2023
Table 53 Forecast Retail Sales of Tea by Category: % Volume Growth 2018-2023
Table 54 Forecast Retail Sales of Tea by Category: % Value Growth 2018-2023