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Learn moreJan 2021
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The hot drinks market saw a positive and performance in terms of both retail value and volume growth in 2020, with improve performances compared with 2019. This was due to the aggregated effect of consumers stockpiling these products during the first quarter of the year, and the idea that hot drinks provide comfort and a sense of well-being during the period of lockdown.
While restrictions were lifted in many places during early summer 2020, a nationwide stay-at-home order remained in effect in Colombia several months after first being implemented. The country’s 6-month lockdown was devastating on many levels, and frustrated citizens turned to violence, with attacks on medical professionals not uncommon.
In light of the impact of the COVID-19 pandemic, manufacturers worked to strengthen the coffee culture at home, programming virtual coffee tasting events offering advice and teaching consumers about coffee. Juan Valdez and many other specialty coffee providers offered online coffee tasting experiences in 2020 in an effort to overcome the constraints arising from lockdown restrictions.
Distribution was relatively normal during the COVID-19 crisis in Colombia. Food and drink suppliers were under the exceptions of free circulation.
Foodservice saw a strong decline in 2020, as the majority of such outlets closed due to lockdown restrictions imposed as a result of COVID-19. However, some coffee bars and smaller on-the-go outlets located in grocery stores, supermarkets and hypermarkets were able to open, fulfilling all the protocols established by the Ministry of Health.
COVID-19 did not have a particularly negative effect on hot drinks in 2020. On the contrary, stockpiling and a trend towards preventive health strategies generated higher than average growth rates.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Hot Drinks industry in Colombia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Hot Drinks industry in Colombia, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Colombia for free:
The Hot Drinks in Colombia market research report includes:
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This industry report originates from Passport, our Hot Drinks market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.