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Country Report

Tissue and Hygiene in

Tissue and Hygiene in Bolivia

37 pages, Mar 2018

US$2,650

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Tissue and hygiene records moderate growth in 2017

The Bolivian economy continued to record higher than average growth in the region in 2017. As a result, during the last decade, the middle class, which represents more than half of the total population, enjoyed increased purchasing power and therefore made the strongest contribution to the growth of tissue and hygiene.

Consumers more informed about healthcare

The profile of Bolivian consumers has evolved, not only in monetary terms, but also in terms of being more informed and demanding about healthcare. Several educational programmes in the public healthcare sector have been implemented at governmental and regional levels, focusing on health prevention and the benefits of a healthy lifestyle in the medium and long term.

Multinational brands continue to lead

Multinational brands led tissue and hygiene in 2017 due to their wide product portfolios and the strength of their brands in the market. Their strong distribution networks, as well as investments in product displays and static advertising, represent considerable entry barriers for new players.

Popular and wholesale markets are the main points of purchase

Traditionally the vast majority of Bolivian consumers carry out their purchases of tissue and hygiene products at popular markets and wholesale markets, mainly because these outlets are associated with lower prices.

Moderate growth expected over the forecast period

Growth of the Bolivian economy is expected to slow over the forecast period, mainly due to the volatility of commodity prices in international markets, although it is unlikely that this will lead to declines in constant retail value sales of tissue and hygiene products. The market is anticipated to continue to grow moderately, at rates slightly above inflation.

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Tissue and Hygiene Sample Report Tissue and Hygiene Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Tissue and Hygiene industry in Bolivia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Tissue and Hygiene industry in Bolivia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Bolivia for free:

The Tissue and Hygiene in Bolivia market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Tissue and Hygiene in Bolivia?
What are the major brands in Bolivia?
What are the most dynamic tissue and hygiene categories?
What are the major markets for tissue products sales?
What are the major markets for hygiene products sales?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Tissue and Hygiene in Bolivia

EXECUTIVE SUMMARY

Tissue and hygiene records moderate growth in 2017

Consumers more informed about healthcare

Multinational brands continue to lead

Popular and wholesale markets are the main points of purchase

Moderate growth expected over the forecast period

MARKET INDICATORS

Table 1 Birth Rates 2012-2017
Table 2 Infant Population 2012-2017
Table 3 Female Population by Age 2012-2017
Table 4 Total Population by Age 2012-2017
Table 5 Households 2012-2017
Table 6 Forecast Infant Population 2017-2022
Table 7 Forecast Female Population by Age 2017-2022
Table 8 Forecast Total Population by Age 2017-2022
Table 9 Forecast Households 2017-2022

MARKET DATA

Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2012-2017
Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2013-2017
Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2014-2017
Table 14 Distribution of Retail Tissue and Hygiene by Format: % Value 2012-2017
Table 15 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2017
Table 16 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022

SOURCES

Summary 1 Research Sources

Away-From-Home Tissue and Hygiene in Bolivia

HEADLINES

PROSPECTS

Hotels and restaurants drive strong growth

Toilet paper accounts for the vast majority of sales

Central government and local municipalities promote and control healthcare conditions in public places

COMPETITIVE LANDSCAPE

Kimberly-Clark Professional line leads away-from-home tissue and hygiene

Domestic brands lead AFH paper tableware

Distribution capabilities determine shares

CATEGORY DATA

Table 18 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2012-2017
Table 19 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2012-2017
Table 20 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2012-2017
Table 21 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2017
Table 22 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2017-2022
Table 23 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2017-2022

Nappies/Diapers/Pants in Bolivia

HEADLINES

PROSPECTS

New product launches support growth

Wider range of products in retail outlets

Parents seek economy products

COMPETITIVE LANDSCAPE

One clear leader

Free gifts a common sales strategy

Smuggling negatively affects legal importers

CATEGORY DATA

Table 24 Retail Sales of Nappies/Diapers/Pants by Category: Value 2012-2017
Table 25 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2012-2017
Table 26 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2013-2017
Table 27 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2014-2017
Table 28 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2017-2022
Table 29 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2017-2022

Retail Tissue in Bolivia

HEADLINES

PROSPECTS

Toilet paper dominates

Price increases lower than the rate of inflation

Consumers more informed about the importance of hygiene

COMPETITIVE LANDSCAPE

Domestic brands reinvent themselves

Importers and domestic producers share the category

Wholesale distributors control distribution

CATEGORY DATA

Table 30 Retail Sales of Tissue by Category: Value 2012-2017
Table 31 Retail Sales of Tissue by Category: % Value Growth 2012-2017
Table 32 NBO Company Shares of Retail Tissue: % Value 2013-2017
Table 33 LBN Brand Shares of Retail Tissue: % Value 2014-2017
Table 34 Forecast Retail Sales of Tissue by Category: Value 2017-2022
Table 35 Forecast Retail Sales of Tissue by Category: % Value Growth 2017-2022

Sanitary Protection in Bolivia

HEADLINES

PROSPECTS

Strong growth driven by younger women

Price a factor in purchase decisions

Health awareness education programmes influence sanitary protection

COMPETITIVE LANDSCAPE

Two players with a strong lead

Retail agreements an entry barrier for new players

Products have differentiated strategies

CATEGORY DATA

Table 36 Retail Sales of Sanitary Protection by Category: Value 2012-2017
Table 37 Retail Sales of Sanitary Protection by Category: % Value Growth 2012-2017
Table 38 NBO Company Shares of Retail Sanitary Protection: % Value 2013-2017
Table 39 LBN Brand Shares of Retail Sanitary Protection: % Value 2014-2017
Table 40 Forecast Retail Sales of Sanitary Protection by Category: Value 2017-2022
Table 41 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2017-2022

Wipes in Bolivia

HEADLINES

PROSPECTS

Versatility of the category reflected in strong growth

Baby wipes the main growth driver

Wide range of product formats offered in wipes

COMPETITIVE LANDSCAPE

Huggies baby wipes leads

Lower-income consumers targeted by new players

Players have wide distribution networks

CATEGORY DATA

Table 42 Retail Sales of Wipes by Category: Value 2012-2017
Table 43 Retail Sales of Wipes by Category: % Value Growth 2012-2017
Table 44 NBO Company Shares of Retail Wipes: % Value 2013-2017
Table 45 LBN Brand Shares of Retail Wipes: % Value 2014-2017
Table 46 Forecast Retail Sales of Wipes by Category: Value 2017-2022
Table 47 Forecast Retail Sales of Wipes by Category: % Value Growth 2017-2022

Retail Adult Incontinence in Bolivia

HEADLINES

PROSPECTS

Adult incontinence continues to grow

Continued growth of light adult incontinence

Lack of awareness of the health benefits of adult incontinence products

COMPETITIVE LANDSCAPE

One clear leader

Products still considered luxury items

Modern distribution channels preferred by players

CATEGORY DATA

Table 48 Sales of Retail Adult Incontinence by Category: Value 2012-2017
Table 49 Sales of Retail Adult Incontinence by Category: % Value Growth 2012-2017
Table 50 NBO Company Shares of Retail Adult Incontinence: % Value 2013-2017
Table 51 LBN Brand Shares of Retail Adult Incontinence: % Value 2014-2017
Table 52 Forecast Sales of Retail Adult Incontinence by Category: Value 2017-2022
Table 53 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2017-2022

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Megatrends

Country Report

Tissue and Hygiene in Bolivia

New Report Guarantee

Executive Summary

New Report Guarantee

Tissue and hygiene records moderate growth in 2017

Consumers more informed about healthcare

Multinational brands continue to lead

Popular and wholesale markets are the main points of purchase

Moderate growth expected over the forecast period

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Tissue and Hygiene in Bolivia

EXECUTIVE SUMMARY

Tissue and hygiene records moderate growth in 2017

Consumers more informed about healthcare

Multinational brands continue to lead

Popular and wholesale markets are the main points of purchase

Moderate growth expected over the forecast period

MARKET INDICATORS

MARKET DATA

SOURCES

Away-From-Home Tissue and Hygiene in Bolivia

HEADLINES

PROSPECTS

Hotels and restaurants drive strong growth

Toilet paper accounts for the vast majority of sales

Central government and local municipalities promote and control healthcare conditions in public places

COMPETITIVE LANDSCAPE

Kimberly-Clark Professional line leads away-from-home tissue and hygiene

Domestic brands lead AFH paper tableware

Distribution capabilities determine shares

CATEGORY DATA

Nappies/Diapers/Pants in Bolivia

HEADLINES

PROSPECTS

New product launches support growth

Wider range of products in retail outlets

Parents seek economy products

COMPETITIVE LANDSCAPE

One clear leader

Free gifts a common sales strategy

Smuggling negatively affects legal importers

CATEGORY DATA

Retail Tissue in Bolivia

HEADLINES

PROSPECTS

Toilet paper dominates

Price increases lower than the rate of inflation

Consumers more informed about the importance of hygiene

COMPETITIVE LANDSCAPE

Domestic brands reinvent themselves

Importers and domestic producers share the category

Wholesale distributors control distribution

CATEGORY DATA

Sanitary Protection in Bolivia

HEADLINES

PROSPECTS

Strong growth driven by younger women

Price a factor in purchase decisions

Health awareness education programmes influence sanitary protection

COMPETITIVE LANDSCAPE

Two players with a strong lead

Retail agreements an entry barrier for new players

Products have differentiated strategies

CATEGORY DATA

Wipes in Bolivia

HEADLINES

PROSPECTS

Versatility of the category reflected in strong growth

Baby wipes the main growth driver

Wide range of product formats offered in wipes

COMPETITIVE LANDSCAPE

Huggies baby wipes leads

Lower-income consumers targeted by new players