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Learn moreJun 2020
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While it has caused significant upheaval, COVID-19 is likely to have a slightly positive impact on the overall performance of tissue and hygiene in the Czech Republic in 2020. This is partly because the initial stages of the pandemic witnessed widespread panic buying and stockpiling of product types considered to be necessities.
As of 10 May 2020, the Czech Republic had seen around 280 deaths due to COVID-19 and 8,100 cases. The government ordered the closure of schools on 13 March.
Favourable economic conditions in the Czech Republic continued to support robust growth in total tissue and hygiene current value sales in 2019. Rising disposable incomes ensured many retail categories saw increased demand for higher quality and more sophisticated products offering superior functionality, comfort, convenience and other added-value properties.
Competition in retail tissue and hygiene remained intense in 2019, with multinationals, domestic manufacturers and private label operators vying for position. Procter & Gamble retained the overall lead in value terms, while other prominent multinational competitors present included Essity, Kimberly-Clark, SHP Bohemia and Metsä Tissue.
Retail tissue and hygiene looks set to show a modest improvement in current value sales growth in 2020 as changes in consumer behaviour caused by COVID-19 bolster demand for different product types. Current value growth is then expected to slow slightly in 2021 as demand stabilises, and remain steady over the remainder of the forecast period.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Tissue and Hygiene industry in Czech Republic with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Tissue and Hygiene industry in Czech Republic, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Czech Republic for free:
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This industry report originates from Passport, our Tissue and Hygiene market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.