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2025 Developments
Beauty and personal care in Tunisia in 2025 navigated a complex environment marked by economic constraints that tempered volume growth but sustained value expansion. Despite modest real GDP growth of 2% and easing inflation at 5%, consumer purchasing power remained limited, prompting a pronounced shift towards affordable, multifunctional products predominantly offered by domestic companies. This has resulted in intensified competition, where local brands leverage competitive pricing, product innovation, and extensive distribution to erode the shares of established international players. Sales are particularly high and rising in skin care, driven by rising consumer awareness of health and wellness, while baby and child-specific products registered double-digit growth, reflecting evolving consumer priorities. The retail landscape is adapting through the ascent of discounters and the sustained strength of health and beauty specialists, while digital channels and social media engagement are increasingly shaping purchasing behaviours. To succeed, brands must balance affordability with innovation, emphasising clean, multifunctional formulations and inclusivity, while premium players should focus on experiential retail and digital strategies to maintain loyalty among affluent consumers. Overall, the industry exhibits a bifurcated trajectory where mass appeal and premium niches coexist amid economic and demographic shifts.
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Overview:
Understand the latest market trends and future growth opportunities for the Beauty and Personal Care industry in Tunisia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Baby and Child-Specific Products
- Bath and Shower
- Colour Cosmetics
- Deodorants
- Depilatories
- Fragrances
- Hair Care
- Men's Grooming
- Oral Care
- Skin Care
- Sun Care
- Premium Beauty and Personal Care
- Mass Beauty and Personal Care
If you're in the Beauty and Personal Care industry in Tunisia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Beauty and Personal Care in Tunisia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Beauty and Personal Care in Tunisia?
- Which are the leading brands in Tunisia?
- How are products distributed in Tunisia?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Beauty and Personal Care in Tunisia
2025 Developments
Key Data Insights
Local Brands Gain Ground as Economic Pressures Shift Consumer Behaviour
Skin Care Leads Value Sales, While Oral Care Shows the Strongest Growth
C’Fresh Drives the Clean Reimagined Trend with Multifunctional, Gentle Conditioner
Chart 1 C'fresh Launches New Infusion Douceur Conditioner
Chart 2 Value Sales 2020-2030
Chart 3 Volume Sales 2020-2030
Chart 4 Value Sales by Category 2025
Upper-Income Consumers Set to Drive Value Growth Amid Volume Stagnation
Mass Products to Retain Dominance, with Baby and Child-Specific Products Set to See Dynamism
Social Media and Luxury Beauty Centres to Reshape Consumer Engagement and Premium Demand
Chart 5 Forecast Value Sales 2020-2030
Chart 6 Forecast Value Sales by Category 2025-2030
Henkel-Alki and Unilever Sustain Their Leadership Despite Share Erosion From Domestic Competition
Private Label, Promotional Strategies and Loyalty Shape the Competition
Chart 7 Company Shares 2025
Chart 8 Brand Shares 2025
Health and Beauty Specialists Leads Amid Rising Growth for Discounters
Retail E-Commerce Expands Access through Specialised Platforms and Social Media
Chart 9 Retail Channels 2020-2025
Chart 10 Economic Context for Beauty and Personal Care
Chart 11 Real Gdp Growth 2020-2030
Chart 12 Inflation 2020-2030
Chart 13 Consumer Context for Beauty and Personal Care
Chart 14 Population 2020-2030
Chart 15 Consumer Expenditure 2020-2030
Chart 16 Population by Generation 2025
Baby and Child-Specific Products in Tunisia
Key Data Insights
Baby and Child-Specific Products Summary
Economic Pressure Drives Promotional Focus Amid Low Volume Growth
Baby and Child-Specific Skin Care Leads Value Sales While Sun Care Shows Notable Growth
Price Sensitivity and Clean Formulations Shape Product Innovation and Marketing
Chart 17 Biolane Nappy Cream Soothes Irritation
Chart 18 Value Sales 2020-2030
Chart 19 Volume Sales 2020-2030
Chart 20 Value Sales by Category 2025
Domestic Players to Strengthen Foothold Amid Demographic and Economic Constraints
Baby and Child-Specific Skin Care to Lead Sales While Sun Care to Drive Growth
Shifting Marketing Channels and Clean Formulations Expected to Reshape Product Strategies
Chart 21 Forecast Value Sales 2020-2030
Chart 22 Forecast Value Sales by Category 2025-2030
Local Manufacturers Consolidate Leadership Amid Modest Share Shifts
Chart 23 Company Shares 2025
Chart 24 Brand Shares 2025
Supermarkets Holds a Significant Share with Diverse Offerings and Promotional Strength
Online Platforms Accelerate Growth by Bridging Rural Access and Social Media Engagement
Chart 25 Retail Channels 2020-2025
Chart 26 Economic Context for Baby and Child-Specific Products
Chart 27 Real Gdp Growth 2020-2030
Chart 28 Inflation 2020-2030
Chart 29 Consumer Context for Baby and Child-Specific Products
Chart 30 Population 2020-2030
Chart 31 Consumer Expenditure 2020-2030
Chart 32 Population by Generation 2025
Bath and Shower in Tunisia
Key Data Insights
Bath and Shower Summary
Tunisian Consumers Have Heightened Hygiene Awareness but Economic Constraints Drive Volume Decline
Bar Soap Leads Value Sales While Intimate Hygiene Drives Growth with Innovation
Rilastil and Souplesse Harness Transparency and Cultural Heritage to Build Trust and Loyalty
Chart 33 Rilastil’S Range Focuses on Transparency
Chart 34 Value Sales 2020-2030
Chart 35 Volume Sales 2020-2030
Chart 36 Value Sales by Category 2025
Local Companies to Expand by Leveraging Affordability and Quality Improvements
Intimate Hygiene Growth to Accelerate through Domestic Innovation and Retail Expansion
Illicit Trade Will Persist as a Challenge Amid Shifting Consumer Affordability Dynamics
Chart 37 Forecast Value Sales 2020-2030
Chart 38 Forecast Value Sales by Category 2025-2030
Henkel-Alki and Unilever Sustain Leading Positions Amid Rising Fragmentation
Chart 39 Company Shares 2025
Chart 40 Brand Shares 2025
Small Local Grocers Leads Distribution by Catering to Affordability and Accessibility
Retail E-Commerce Steadily Expands by Targeting Premium Imported Products with Competitive Pricing
Chart 41 Retail Channels 2020-2025
Chart 42 Economic Context for Bath and Shower
Chart 43 Real Gdp Growth 2020-2030
Chart 44 Inflation 2020-2030
Chart 45 Consumer Context for Bath and Shower
Chart 46 Population 2020-2030
Chart 47 Consumer Expenditure 2020-2030
Chart 48 Population by Generation 2025
Colour Cosmetics in Tunisia
Key Data Insights
Colour Cosmetics Summary
Resilient Growth Despite Economic Challenges
Facial Make-Up Leads Value Sales and Sees Volume Growth
Rude Cosmetics Leverages Lifestyle Trends to Engage Younger Consumers
Chart 49 Rude Cosmetics Launches the Manga Anime Eyeshadow Palette
Chart 50 Value Sales 2020-2030
Chart 51 Volume Sales 2020-2030
Chart 52 Value Sales by Category 2025
Consumers Set to Drive Growth with Purchases of Multifunctional and High-Tolerance Products
Facial Make-Up Set to Lead Value Sales and Growth While Sets/Kits Will See a Volume Decline
Rising Transparency and Informal Trade Expected to Reshape Competitive Landscape and Strategies
Chart 53 Forecast Value Sales 2020-2030
Chart 54 Forecast Value Sales by Category 2025-2030
Leading Distributors Consolidate Positions Amid Subtle Shifts
Chart 55 Company Shares 2025
Chart 56 Brand Shares 2025
Beauty Specialists Leads Sales as Personalised Advice Drives Growth
Chart 57 Retail Channels 2020-2025
Chart 58 Economic Context for Colour Cosmetics
Chart 59 Real Gdp Growth 2020-2030
Chart 60 Inflation 2020-2030
Chart 61 Consumer Context for Colour Cosmetics
Chart 62 Population 2020-2030
Chart 63 Consumer Expenditure 2020-2030
Chart 64 Population by Generation 2025
Deodorants in Tunisia
Key Data Insights
Deodorants Summary
Price Increases Drive Value Growth Despite Volume Decline in 2025
Deodorant Sprays Leads Value but Creams Shows the Most Resilient Growth
Lilas Cosmetics and Glyceriall Tap the Clean Reimagined and Cultural Trends
Chart 65 Glyceriall Déodorant Is Inspired by Tunisian Culture
Chart 66 Value Sales 2020-2030
Chart 67 Volume Sales 2020-2030
Chart 68 Value Sales by Category 2025
International Brands to Face Challenges as Consumers Tighten Budgets and Volumes Stagnate
Mass Domestic Products Expected to Lead Sales While Deodorant Sprays Will Show Resilience
Clean and Natural Formulations Set to Drive Innovation and Differentiation
Chart 69 Forecast Value Sales 2020-2030
Chart 70 Forecast Value Sales by Category 2025-2030
Leading Manufacturers See Share Adjustments as Local Brands Gain Traction
Top Brands Maintain Lead through Masstige Appeal and Distribution Reach
Chart 71 Company Shares 2025
Chart 72 Brand Shares 2025
Small Local Grocers Maintains Its Lead as the Primary Retail Channel for Deodorants
Retail E-Commerce Grows Rapidly, Focusing on Premium Imported Deodorants
Chart 73 Retail Channels 2020-2025
Chart 74 Economic Context for Deodorants
Chart 75 Real Gdp Growth 2020-2030
Chart 76 Inflation 2020-2030
Chart 77 Consumer Context for Deodorants
Chart 78 Population 2020-2030
Chart 79 Consumer Expenditure 2020-2030
Chart 80 Population by Generation 2025
Depilatories in Tunisia
Key Data Insights
Depilatories Summary
Gillette and Bic Drive Expansion Amid Rising Consumer Spending
Hair Removers/Bleaches Leads, While Women's Razors and Blades Grows More Rapidly
Gillette and Vichy Leverage the Clean Reimagined Trend and Inclusivity to Boost Their Appeal
Chart 81 Gillette Venus Launches Comfortglide Breeze in Tunisia
Chart 82 Value Sales 2020-2030
Chart 83 Volume Sales 2020-2030
Chart 84 Value Sales by Category 2025
Continued Growth Expected Despite the Threat From Electric Depilators
Local Brands Set to Expand Their Hair Removal Offerings to Meet Diverse Consumer Needs
Societal Modernisation and Product Innovation Drive Inclusive Growth and New Opportunities
Chart 85 Forecast Value Sales 2020-2030
Chart 86 Forecast Value Sales by Category 2025-2030
Laboratoire Nihel and the Gillette Co Maintain Their Lead through Brand Strength and Distribution
Natural Ingredient Innovation and Expanded Retail Access Drive Growth Prospects for Manufacturers
Chart 87 Company Shares 2025
Chart 88 Brand Shares 2025
Supermarkets Leads with a Broad Product Assortment and Exclusive Products Attracting Tunisian Women
Retail E-Commerce Remains a Niche Channel, with a Focus on Premium and Imported Products
Chart 89 Retail Channels 2020-2025
Chart 90 Economic Context for Depilatories
Chart 91 Real Gdp Growth 2020-2030
Chart 92 Inflation 2020-2030
Chart 93 Consumer Context for Depilatories
Chart 94 Population 2020-2030
Chart 95 Consumer Expenditure 2020-2030
Chart 96 Population by Generation 2025
Fragrances in Tunisia
Key Data Insights
Fragrances Summary
Economic Pressures and Illicit Trade Constrain Growth Despite Rising Consumer Spending
Mass Fragrances Dominates Volume Sales as Consumers Look for Affordability
Domestic Launches Reflect Lifestyle Trends and Clean, Multifunctional Innovation
Chart 97 Pepe Jeans for Him Capitalises on the Bundling Trend
Chart 98 Value Sales 2020-2030
Chart 99 Volume Sales 2020-2030
Chart 100 Value Sales by Category 2025
Domestic Mass Players Expected to Drive Growth Amid Economic Challenges
Mass Fragrances to Gain Share as Affordability and Digital Engagement Boost Demand
Lifestyle Trends and Clean Innovation to Reshape Consumer Preference and Product Offerings
Chart 101 Forecast Value Sales 2020-2030
Chart 102 Forecast Value Sales by Category 2025-2030
Competitive Dynamics Shaped by Fragmented Landscape
Distributor-Led Growth Opens Avenues for Strategic Expansion
Chart 103 Company Shares 2025
Chart 104 Brand Shares 2025
Beauty Specialists Leads Retail Sales of Fragrances Due to Wide Penetration and Broad Product Range
Online Platforms Drive Retail E-Commerce Growth with Targeted Brand Promotions
Chart 105 Retail Channels 2020-2025
Chart 106 Economic Context for Fragrances
Chart 107 Real Gdp Growth 2020-2030
Chart 108 Inflation 2020-2030
Chart 109 Consumer Context for Fragrances
Chart 110 Population 2020-2030
Chart 111 Consumer Expenditure 2020-2030
Chart 112 Population by Generation 2025
Hair Care in Tunisia
Key Data Insights
Hair Care Summary
Domestic Innovation Drives Steady Growth Despite Economic Challenges
Shampoos Leads Value Sales While Salon Professional Hair Care Gains Momentum
Tunisian Brands Embrace Lifestyle Trends and Clean Formulations to Capture Consumers
Chart 113 Lilas Cosmetics Expert Launches Professional Shampoo Specifically Designed for Curly Hair
Chart 114 Value Sales 2020-2030
Chart 115 Volume Sales 2020-2030
Chart 116 Value Sales by Category 2025
Domestic Players Set to Sustain Growth Amid Evolving Consumer Demand
Shampoos to Dominate Value, with Salon Professional Hair Care Maintaining Growth
Natural and Clean Formulations to Drive Innovation and Consumer Loyalty
Chart 117 Forecast Value Sales 2020-2030
Chart 118 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Maintain Their Positions Despite Moderate Decline in Concentration
Rising Competition From Local Players as They Strengthen Their Portfolios
Chart 119 Company Shares 2025
Chart 120 Brand Shares 2025
Small Local Grocers Leads Distribution While Discounters Gains Traction
Retail E-Commerce Expands through Grocery Chains and Specialised Platforms
Chart 121 Retail Channels 2020-2025
Chart 122 Economic Context for Hair Care
Chart 123 Real Gdp Growth 2020-2030
Chart 124 Inflation 2020-2030
Chart 125 Consumer Context for Hair Care
Chart 126 Population 2020-2030
Chart 127 Consumer Expenditure 2020-2030
Chart 128 Population by Generation 2025
Men's Grooming in Tunisia
Key Data Insights
Men's Grooming Summary
Solid Value Growth Is Maintained, but Premium Categories Struggle to Achieve Volume Growth
Men's Shaving Continues to Lead Value Sales, with Product Innovation Driving Interest
Gloras Leverages Multifunctional Grooming Set to Capture Men's Evolving Needs
Chart 129 Gloras Launches Premium Beard and Skin Care Set
Chart 130 Value Sales 2020-2030
Chart 131 Volume Sales 2020-2030
Chart 132 Value Sales by Category 2025
Tunisian Men Expected to Embrace Holistic Grooming, Driving Sustained Growth
Men’S Shaving to Lead Value Sales While Men's Toiletries Will Show Steady Gains
Digital Marketing and Natural Products to Drive Business Innovation and Resilience
Chart 133 Forecast Value Sales 2020-2030
Chart 134 Forecast Value Sales by Category 2025-2030
Leading Players Maintain Positions through Extensive Product Portfolios and Wide Distribution
Chart 135 Company Shares 2025
Chart 136 Brand Shares 2025
Small Local Grocers Leads Distribution While Discounters Grows Rapidly
Retail E-Commerce Remains a Niche but Expands Access to Premium and Imported Products
Chart 137 Retail Channels 2020-2025
Chart 138 Economic Context for Men's Grooming
Chart 139 Real Gdp Growth 2020-2030
Chart 140 Inflation 2020-2030
Chart 141 Consumer Context for Men's Grooming
Chart 142 Population 2020-2030
Chart 143 Consumer Expenditure 2020-2030
Chart 144 Population by Generation 2025
Oral Care in Tunisia
Key Data Insights
Oral Care Summary
Steady Retail Growth for Oral Care Despite Challenges
Toothpaste Leads Sales, Driven by Whitening and Oral Health Innovations
Ecodenta and Unilever Capitalise on Lifestyle and Inclusivity Trends
Chart 145 Ecodenta Extends Its Volcanic Range with Whitening Products
Chart 146 Value Sales 2020-2030
Chart 147 Volume Sales 2020-2030
Chart 148 Value Sales by Category 2025
International Brands Respond to Rising Demand for Targeted Oral Health Solutions
Toothpaste Leads Growth, with Whitening Innovations and Oral Health Focus
Health Initiatives and Lifestyle Trends Reshape Product Innovation and Consumer Choices
Chart 149 Forecast Value Sales 2020-2030
Chart 150 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Consolidate Their Positions Amid Stable Shares
Unilever and Colgate Sustain Leadership through Broad Portfolios and Rural Reach
Chart 151 Company Shares 2025
Chart 152 Brand Shares 2025
Small Local Grocers Leads Distribution Amid a Rise for Discounters
Retail E-Commerce Gains a Foothold through Affordability and Rural Reach
Chart 153 Retail Channels 2020-2025
Chart 154 Economic Context for Oral Care
Chart 155 Real Gdp Growth 2020-2030
Chart 156 Inflation 2020-2030
Chart 157 Consumer Context for Oral Care
Chart 158 Population 2020-2030
Chart 159 Consumer Expenditure 2020-2030
Chart 160 Population by Generation 2025
Skin Care in Tunisia
Key Data Insights
Skin Care Summary
Local Brands and Consumer Shifts Sustain Value Growth Amid Economic Challenges
Facial Care Leads Sales, with Body Care Close behind in Retail Value
Beauty Sphere’S Freya.Tn Accelerates Korean Skin Care Adoption and Niche Expansion
Chart 161 Tunisia Gets Its First Platform Specialising in K-Beauty
Chart 162 Value Sales 2020-2030
Chart 163 Volume Sales 2020-2030
Chart 164 Value Sales by Category 2025
Influencer-Driven Digital Engagement to Reshape Consumer Choices and Brand Strategies
Facial Care Expected to Maintain Dominance While Natural Formulations Will Drive the Fastest Growth
Ingredient Innovation and Consumer Empowerment Set to Drive Premiumisation and Sophistication
Chart 165 Forecast Value Sales 2020-2030
Chart 166 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Suffer From Rising Local Competition and Supply Challenges
Top Brands Leverage Portfolio Breadth and Pharmacy Networks to Sustain Leadership
Chart 167 Company Shares 2025
Chart 168 Brand Shares 2025
Health and Beauty Specialists Leads as Offline Retail Adapts to Pricing Pressures
Retail E-Commerce Intensifies the Competition with Offline Stores through Digital Marketing
Chart 169 Retail Channels 2020-2025
Chart 170 Economic Context for Skin Care
Chart 171 Real Gdp Growth 2020-2030
Chart 172 Inflation 2020-2030
Chart 173 Consumer Context for Skin Care
Chart 174 Population 2020-2030
Chart 175 Consumer Expenditure 2020-2030
Chart 176 Population by Generation 2025
Sun Care in Tunisia
Key Data Insights
Sun Care Summary
Steady Growth Driven by Evolving Consumer Behaviours and Rising Expenditure
Adult Sun Care Leads Sales with Multifunctional and High-Protection Products
Caudalie and Lirene Capture Lifestyle and Inclusivity Trends with Innovative Launches
Chart 177 Caudalie Launches Self-Tan Sun Drops
Chart 178 Value Sales 2020-2030
Chart 179 Volume Sales 2020-2030
Chart 180 Value Sales by Category 2025
Local Innovation and Consumer Awareness Anticipated to Drive Sustained Sun Care Growth
Adult Sun Care Set to Lead with High Protection
Innovative Multifunctional Products and Natural Formulations Reshape Consumer Demand
Chart 181 Forecast Value Sales 2020-2030
Chart 182 Forecast Value Sales by Category 2025-2030
Leading Companies Consolidate Shares Amid Competitive Pressures in Distribution
Chart 183 Company Shares 2025
Chart 184 Brand Shares 2025
Health and Beauty Specialists Leads, While Supermarkets Declines
Retail E-Commerce Expands Rapidly, Gaining Ground in Rural and Price-Sensitive Markets
Chart 185 Retail Channels 2020-2025
Chart 186 Economic Context for Sun Care
Chart 187 Real Gdp Growth 2020-2030
Chart 188 Inflation 2020-2030
Chart 189 Consumer Context for Sun Care
Chart 190 Population 2020-2030
Chart 191 Consumer Expenditure 2020-2030
Chart 192 Population by Generation 2025
Premium Beauty and Personal Care in Tunisia
Key Data Insights
Premium Beauty and Personal Care Summary
Premium Volume Growth Limited by Economic Challenges and Shifting Consumer Behaviour
Premium Bath and Shower Sees the Highest Growth, Driven by Evolving Consumer Demands
Filorga Leverages the Clean Reimagined Trend with Innovative Hand Pigment Protocol Launch
Chart 193 Filorga Launches Hand Pigment Protocol
Chart 194 Value Sales 2020-2030
Chart 195 Value Sales by Category 2025
Despite Volume Challenges, Value Growth Will Remain Significant
Premium Skin Care to Maintain the Largest Value Share Amid Steady Growth
Experiential Retail and Product Innovation Expected to Shape Consumer Engagement
Chart 196 Forecast Value Sales 2020-2030
Chart 197 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Maintain Positions Amid Slight Fragmentation
Chart 198 Company Shares 2025
Chart 199 Brand Shares 2025
Chart 200 Economic Context for Premium Beauty and Personal Care
Chart 201 Real Gdp Growth 2020-2030
Chart 202 Inflation 2020-2030
Chart 203 Consumer Context for Premium Beauty and Personal Care
Chart 204 Population 2020-2030
Chart 205 Consumer Expenditure 2020-2030
Chart 206 Population by Generation 2025
Mass Beauty and Personal Care in Tunisia
Key Data Insights
Mass Beauty and Personal Care Summary
Mass Beauty and Personal Care Grows Despite Economic Pressures and Evolving Consumer Preferences
Mass Hair Care Leads Sales, Driven by Quality and Innovation in Natural Formulations
Zynia Men Leverages the Clean Reimagined Trend with Natural Shaving Gel Launch for Sensitive Skin
Chart 207 Value Sales 2020-2030
Chart 208 Value Sales by Category 2025
Leading Mass Beauty and Personal Care Brands Capitalise on Affordability and Local Confidence
Mass Hair Care to Lead Value Sales While Bath and Shower Faces Low Growth Due to Price Sensitivity
Natural Ingredients and Sustainability Trends to Reshape Product Innovation and Consumer Choice
Chart 209 Forecast Value Sales 2020-2030
Chart 210 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Sustain Dominance Amid Moderate Concentration
Private Label Growth and Promotional Intensity Shape Competitive Strategies
Chart 211 Company Shares 2025
Chart 212 Brand Shares 2025
Chart 213 Economic Context for Mass Beauty and Personal Care
Chart 214 Real Gdp Growth 2020-2030
Chart 215 Inflation 2020-2030
Chart 216 Consumer Context for Mass Beauty and Personal Care
Chart 217 Population 2020-2030
Chart 218 Consumer Expenditure 2020-2030
Chart 219 Population by Generation 2025
Country Reports Disclaimer
The following categories and subcategories are included:
Beauty and Personal Care
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- Baby and Child-specific Hair Care
- Baby and Child-specific Skin Care
- Baby and Child-specific Sun Care
- Baby and Child-specific Toiletries
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- Medicated Baby and Child-specific Products
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- Mass Deodorants
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- Mass Body Mists
- Mass Men's Fragrances
- Mass Women's Fragrances
- Mass Unisex Fragrances
- Mass Fragrance Sets/Kits
- Mass Hair Care
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- Mass Firming Body Care
- Mass General Purpose Body Care
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- Mass Acne Treatments
- Mass Face Masks
- Mass Facial Cleansing Wipes
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- Mass Basic Moisturisers
- Mass Anti-Agers
- Mass Lip Care
- Mass Liquid/Cream/Gel/Bar Cleansers
- Mass Toners
- Mass Hand Care
- Mass Skin Care Sets/Kits
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- Mass Aftersun
- Mass Self-Tanning
- Mass Sun Protection
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- Dermocosmetics Baby and Child-specific Products
- Dermocosmetics Bath and Shower
- Dermocosmetics Colour Cosmetics
- Dermocosmetics Deodorants
- Dermocosmetics Fragrances
- Dermocosmetics Hair Care
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- Dermocosmetics Body Care
- Dermocosmetics Facial Care
- Dermocosmetics Hand Care
- Dermocosmetics Skin Care Sets/Kits
- Dermocosmetics Adult Sun Care
Beauty and Personal Care
This is the aggregation of baby and child-specific products, bath & shower, colour cosmetics, deodorants, depilatories, fragrances, hair care, men's grooming, oral care, skin care and sun care. Black market sales and travel retail are excluded.
See all of our definitions
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This report originates from Passport, our Beauty and Personal Care research and analysis database.
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