Beauty and Personal Care in Uzbekistan
Beauty and personal care in 2022: The big picture
What next for beauty and personal care?
Table 1 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 6 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 7 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 8 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 9 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
Summary 1 Research Sources
Baby and Child-Specific Products in Uzbekistan
Ongoing demographic demand for essentials supports sales
The shares of local production and Turkish brands are growing
Polarised demand for different products across the category
Strong birth rates herald ongoing demand for baby and child-specific products
Inflationary pressures will continue to pose challenges
Government will make ongoing efforts to support local production
Table 10 Sales of Baby and Child-specific Products by Category: Value 2017-2022
Table 11 Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
Table 12 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
Table 13 NBO Company Shares of Baby and Child-specific Products: % Value 2018-2022
Table 14 LBN Brand Shares of Baby and Child-specific Products: % Value 2019-2022
Table 15 Forecast Sales of Baby and Child-specific Products by Category: Value 2022-2027
Table 16 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2022-2027
Table 17 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2022-2027
Bath and Shower in Uzbekistan
Demand for bath and shower products remains stable, thanks to essential nature in daily hygiene
Bar soap remains the most in-demand product
Imported brands remain popular in bath and shower, thanks to strong advertising
Ongoing stable demand will continue to support bath and shower
Liquid soap sees opportunities ahead, dependent on offering attractive price points
Body wash/shower gel expected to recover from slump, whilst remaining somewhat sluggish
Table 18 Sales of Bath and Shower by Category: Value 2017-2022
Table 19 Sales of Bath and Shower by Category: % Value Growth 2017-2022
Table 20 Sales of Bath and Shower by Premium vs Mass: % Value 2017-2022
Table 21 NBO Company Shares of Bath and Shower: % Value 2018-2022
Table 22 LBN Brand Shares of Bath and Shower: % Value 2019-2022
Table 23 Forecast Sales of Bath and Shower by Category: Value 2022-2027
Table 24 Forecast Sales of Bath and Shower by Category: % Value Growth 2022-2027
Table 25 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2022-2027
Colour Cosmetics in Uzbekistan
Colour cosmetics faces logistical challenges, despite recovery from pandemic impacts
Players reduce their colour cosmetics ranges to optimise product sales
Offer of cheaper brands set to grow further
Affordable options will ultimately drive sales in colour cosmetics
Korean brands tipped to take the place of Russian options
Lip products expected to recover from pandemic slump
Table 26 Sales of Colour Cosmetics by Category: Value 2017-2022
Table 27 Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 28 Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022
Table 29 NBO Company Shares of Colour Cosmetics: % Value 2018-2022
Table 30 LBN Brand Shares of Colour Cosmetics: % Value 2019-2022
Table 31 LBN Brand Shares of Premium Colour Cosmetics: % Value 2019-2022
Table 32 Forecast Sales of Colour Cosmetics by Category: Value 2022-2027
Table 33 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2022-2027
Table 34 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2022-2027
Deodorants in Uzbekistan
Hot climate in Uzbekistan helps to support sales of deodorants
Unilever Group reduces range of products offered due to supply chain challenges
Deodorant sprays remain the firm favourites, despite negative environmental image
Deodorants set to see stable demand, supported by the resumption of promotional activities
Competition will remain high in the category, with the most agile players holding the top places
Retail developments in the country will also help to support growth
Table 35 Sales of Deodorants by Category: Value 2017-2022
Table 36 Sales of Deodorants by Category: % Value Growth 2017-2022
Table 37 Sales of Deodorants by Premium vs Mass: % Value 2017-2022
Table 38 NBO Company Shares of Deodorants: % Value 2018-2022
Table 39 LBN Brand Shares of Deodorants: % Value 2019-2022
Table 40 LBN Brand Shares of Premium Deodorants: % Value 2019-2022
Table 41 Forecast Sales of Deodorants by Category: Value 2022-2027
Table 42 Forecast Sales of Deodorants by Category: % Value Growth 2022-2027
Table 43 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2022-2027
Depilatories in Uzbekistan
Price-sensitive consumers continue to favour cheap and essential products
The share of Turkish brands is growing, but the global giants retain a monopoly
The prices for salon procedures show a significant increase, deterring consumers’ return
Most products beyond razors and blades will remain niche
Hair removers/bleaches will continue to have a limited consumer base
Gillette Venus will retain its strong lead
Table 44 Sales of Depilatories by Category: Value 2017-2022
Table 45 Sales of Depilatories by Category: % Value Growth 2017-2022
Table 46 NBO Company Shares of Depilatories: % Value 2018-2022
Table 47 LBN Brand Shares of Depilatories: % Value 2019-2022
Table 48 Forecast Sales of Depilatories by Category: Value 2022-2027
Table 49 Forecast Sales of Depilatories by Category: % Value Growth 2022-2027
Fragrances in Uzbekistan
Sales remain positive despite some challenges, with mass outperforming premium
Premium fragrances stabilises after peak sakes, driven by social status
The impact of “grey imports” may decrease in light of government efforts
Fragrances will maintain small and stable volume growth
The opening of new points of sale will further stimulate sales
Premium fragrances will continue to attract higher-income consumers
Table 50 Sales of Fragrances by Category: Value 2017-2022
Table 51 Sales of Fragrances by Category: % Value Growth 2017-2022
Table 52 NBO Company Shares of Fragrances: % Value 2018-2022
Table 53 LBN Brand Shares of Fragrances: % Value 2019-2022
Table 54 LBN Brand Shares of Premium Men's Fragrances: % Value 2019-2022
Table 55 LBN Brand Shares of Premium Women's Fragrances: % Value 2019-2022
Table 56 Forecast Sales of Fragrances by Category: Value 2022-2027
Table 57 Forecast Sales of Fragrances by Category: % Value Growth 2022-2027
Hair Care in Uzbekistan
Hair care maintains healthy sales, with shampoo and hair colourants the core products
Clear maintains its lead and Nivea removes shampoo from shelves due to low demand
Visiting beauty salons is becoming an expensive treat
Hair care sales will be supported by ongoing mass demand over the forecast period
Inexpensive brands will be in the highest demand
Hair care will remain dependent on imports due to low manufacturing levels in the country
Table 58 Sales of Hair Care by Category: Value 2017-2022
Table 59 Sales of Hair Care by Category: % Value Growth 2017-2022
Table 60 Sales of Hair Care by Premium vs Mass: % Value 2017-2022
Table 61 NBO Company Shares of Hair Care: % Value 2018-2022
Table 62 LBN Brand Shares of Hair Care: % Value 2019-2022
Table 63 LBN Brand Shares of Premium Hair Care: % Value 2019-2022
Table 64 Forecast Sales of Hair Care by Category: Value 2022-2027
Table 65 Forecast Sales of Hair Care by Category: % Value Growth 2022-2027
Table 66 Forecast Sales of Hair Care by Premium vs Mass: % Value 2022-2027
Men's Grooming in Uzbekistan
Sales of men’s shaving remain under the shadow of the fashion for beards
Mass products in men’s bath and shower and men’s deodorants remain popular, with local brands starting to appear
Men's fragrances remains a significant subcategory
Mass brands will continue to dominate men’s grooming
Competitive status quo expected to remain the same, driven by consumers’ individual needs
Direct selling should not be overlooked in men’s grooming
Table 67 Sales of Men’s Grooming by Category: Value 2017-2022
Table 68 Sales of Men’s Grooming by Category: % Value Growth 2017-2022
Table 69 Sales of Men's Razors and Blades by Type: % Value Breakdown 2019-2022
Table 70 NBO Company Shares of Men’s Grooming: % Value 2018-2022
Table 71 LBN Brand Shares of Men’s Grooming: % Value 2019-2022
Table 72 LBN Brand Shares of Men's Razors and Blades: % Value 2019-2022
Table 73 Forecast Sales of Men’s Grooming by Category: Value 2022-2027
Table 74 Forecast Sales of Men’s Grooming by Category: % Value Growth 2022-2027
Oral Care in Uzbekistan
Oral care sales driven by basic demand and population growth
Robust performance of toothbrushes attributed to a successful advertising campaign by Colgate-Palmolive
Certain added-value toothpastes are attracting attention
Consumers with a sweet tooth contribute to sales of oral care
Oral-B to officially enter the territory, which will help to stimulate promotions of oral. Care
Competitive status quo to remain, while Russian brands face ongoing challenges
Table 75 Sales of Oral Care by Category: Value 2017-2022
Table 76 Sales of Oral Care by Category: % Value Growth 2017-2022
Table 77 Sales of Toothbrushes by Category: Value 2017-2022
Table 78 Sales of Toothbrushes by Category: % Value Growth 2017-2022
Table 79 Sales of Toothpaste by Type: % Value Breakdown 2018-2022
Table 80 NBO Company Shares of Oral Care: % Value 2018-2022
Table 81 LBN Brand Shares of Oral Care: % Value 2019-2022
Table 82 Forecast Sales of Oral Care by Category: Value 2022-2027
Table 83 Forecast Sales of Oral Care by Category: % Value Growth 2022-2027
Table 84 Forecast Sales of Toothbrushes by Category: Value 2022-2027
Table 85 Forecast Sales of Toothbrushes by Category: % Value Growth 2022-2027
Skin Care in Uzbekistan
Skin care’s positive trend continues, despite challenges seen
Big players aim to minimise price hikes to appeal to price-sensitive consumers
Facial care remains the most popular in skin care, as Russian brands disappear from the shelves
Skin care will maintain decent growth, supported by basic demands and the resolution of supply chain issues
Dermocosmetics sees opportunities ahead, albeit from a low base
Hand care returns to normal sales patterns after atypical pandemic performance
Table 86 Sales of Skin Care by Category: Value 2017-2022
Table 87 Sales of Skin Care by Category: % Value Growth 2017-2022
Table 88 NBO Company Shares of Skin Care: % Value 2018-2022
Table 89 LBN Brand Shares of Skin Care: % Value 2019-2022
Table 90 LBN Brand Shares of Premium Skin Care: % Value 2019-2022
Table 91 Forecast Sales of Skin Care by Category: Value 2022-2027
Table 92 Forecast Sales of Skin Care by Category: % Value Growth 2022-2027
Sun Care in Uzbekistan
The hot climate in Uzbekistan contributes to sales of sun care
L'Oréal helps to educate consumers, as cheaper brands creep onto the shelves
Public awareness of the importance of sun care continues to grow
Sun protection will remain the most notable subcategory
Garnier Ambre Solaire will continue to hold the lead in sun care
Sun care is more in demand in the mass segment
Table 93 Sales of Sun Care by Category: Value 2017-2022
Table 94 Sales of Sun Care by Category: % Value Growth 2017-2022
Table 95 Sales of Sun Care by Premium vs Mass: % Value 2017-2022
Table 96 NBO Company Shares of Sun Care: % Value 2018-2022
Table 97 LBN Brand Shares of Sun Care: % Value 2019-2022
Table 98 LBN Brand Shares of Premium Adult Sun Care: % Value 2019-2022
Table 99 Forecast Sales of Sun Care by Category: Value 2022-2027
Table 100 Forecast Sales of Sun Care by Category: % Value Growth 2022-2027
Premium Beauty and Personal Care in Uzbekistan
Premium beauty and personal care remains a niche due to low spending power in the country overall
Stock shortages affect the premium segment, due to global challenges
Premium fragrances stabilises after peak sakes, driven by social status
Premium beauty and personal care sees opportunities ahead
Retail developments in the country will support ongoing growth in the premium segment
Dermocosmetics has scope to grow from its low base
Table 101 Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
Table 102 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 103 NBO Company Shares of Premium Beauty and Personal Care: % Value 2018-2022
Table 104 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2019-2022
Table 105 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2022-2027
Table 106 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2022-2027
Mass Beauty and Personal Care in Uzbekistan
Mass beauty and personal care benefits from consumer price-sensitivity
The range of international brands has reduced due to logistical challenges
Counterfeit products continue to disrupt mass beauty and personal care
Mass products in essential categories will remain the most popular
Local production has scope for growth, supported by government initiatives
Direct sales channels will continue to develop
Table 107 Sales of Mass Beauty and Personal Care by Category: Value 2017-2022
Table 108 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 109 NBO Company Shares of Mass Beauty and Personal Care: % Value 2018-2022
Table 110 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2019-2022
Table 111 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2022-2027
Table 112 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2022-2027