Beauty and Personal Care in Uzbekistan

Beauty and Personal Care in Uzbekistan

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

MARKET DATA

Table 1 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 6 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 7 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 8 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 9 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

Mass Beauty and Personal Care in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Mass beauty and personal care dominates overall beauty and personal care

Unit prices rise drastically in 2020

Mass fragrances heavily impacted by social restrictions

RECOVERY AND OPPORTUNITIES

Mass beauty and personal care to continue dominating sales

Ongoing economic uncertainty post pandemic

Consumers favour more essential products

CATEGORY DATA

Table 10 Sales of Mass Beauty and Personal Care by Category: Value 2015-2020
Table 11 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 12 NBO Company Shares of Mass Beauty and Personal Care: % Value 2016-2020
Table 13 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2017-2020
Table 14 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2020-2025
Table 15 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2020-2025

Premium Beauty and Personal Care in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Underperformance from fragrances affects the entire premium segment

Premium bath and shower and baby and child-specific products perform well

Chanel continues to gain value shares at the expense of leading players

RECOVERY AND OPPORTUNITIES

Immediate recovery for beauty and personal care in 2021

The premium segment continues to attract affluent consumers

Fragrances will represent social status over the forecast period

CATEGORY DATA

Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 18 NBO Company Shares of Premium Beauty and Personal Care: % Value 2016-2020
Table 19 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2017-2020
Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2020-2025
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2020-2025

Baby and Child-Specific Products in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Parents favour their children’s’ needs amidst the pandemic

Adults substitute hygiene wipes for baby wipes

Johnson & Johnson Inc continues to lead thanks to Johnson’s Baby

RECOVERY AND OPPORTUNITIES

Baby and child-specific products continue to perform well as parents prioritise children

More affordable domestic brands expected to be seen

High birth rates continue to benefit baby and child-specific care in 2021 and beyond

CATEGORY DATA

Table 22 Sales of Baby and Child-specific Products by Category: Value 2015-2020
Table 23 Sales of Baby and Child-specific Products by Category: % Value Growth 2015-2020
Table 24 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2015-2020
Table 25 NBO Company Shares of Baby and Child-specific Products: % Value 2016-2020
Table 26 LBN Brand Shares of Baby and Child-specific Products: % Value 2017-2020
Table 27 Forecast Sales of Baby and Child-specific Products by Category: Value 2020-2025
Table 28 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2020-2025
Table 29 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2020-2025

Bath and Shower in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Liquid soap and bar soap largely benefit from raised hygiene concerns

Bar soap more appealing to cash-strapped consumers

Different leader in different product areas within bath and shower

RECOVERY AND OPPORTUNITIES

Slowed growth but overall strong performance for bath and shower in 2021 and beyond

Consumers prefer mass bath and shower over the premium segment

Rural consumers continue favouring economy brands

CATEGORY DATA

Table 30 Sales of Bath and Shower by Category: Value 2015-2020
Table 31 Sales of Bath and Shower by Category: % Value Growth 2015-2020
Table 32 Sales of Bath and Shower by Premium vs Mass: % Value 2015-2020
Table 33 NBO Company Shares of Bath and Shower: % Value 2016-2020
Table 34 LBN Brand Shares of Bath and Shower: % Value 2017-2020
Table 35 Forecast Sales of Bath and Shower by Category: Value 2020-2025
Table 36 Forecast Sales of Bath and Shower by Category: % Value Growth 2020-2025
Table 37 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2020-2025

Colour Cosmetics in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Slowed growth due to less socialising amidst the pandemic

Mask-wearing heavily influences make-up preferences

International heavyweight lead colour cosmetics

RECOVERY AND OPPORTUNITIES

Colour cosmetics returns to pre pandemic norms in 2021

Affluent consumers prefer premium colour cosmetics, but mass dominates

Empowerment of women in the workforce boosts demand

CATEGORY DATA

Table 38 Sales of Colour Cosmetics by Category: Value 2015-2020
Table 39 Sales of Colour Cosmetics by Category: % Value Growth 2015-2020
Table 40 Sales of Colour Cosmetics by Premium vs Mass: % Value 2015-2020
Table 41 NBO Company Shares of Colour Cosmetics: % Value 2016-2020
Table 42 LBN Brand Shares of Colour Cosmetics: % Value 2017-2020
Table 43 LBN Brand Shares of Premium Colour Cosmetics: % Value 2017-2020
Table 44 Forecast Sales of Colour Cosmetics by Category: Value 2020-2025
Table 45 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2020-2025
Table 46 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2020-2025

Deodorants in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Slowed growth as consumers use less deodorants in 2020

Medicated and pharma deodorants remain unpopular

International players lead deodorants in 2020

RECOVERY AND OPPORTUNITIES

Deodorants recovers from as soon as 2021

Deodorant sprays remains the most popular format

More consumers in rural areas expected to use deodorants

CATEGORY DATA

Table 47 Sales of Deodorants by Category: Value 2015-2020
Table 48 Sales of Deodorants by Category: % Value Growth 2015-2020
Table 49 Sales of Deodorants by Premium vs Mass: % Value 2015-2020
Table 50 NBO Company Shares of Deodorants: % Value 2016-2020
Table 51 LBN Brand Shares of Deodorants: % Value 2017-2020
Table 52 Forecast Sales of Deodorants by Category: Value 2020-2025
Table 53 Forecast Sales of Deodorants by Category: % Value Growth 2020-2025
Table 54 Forecast Sales of Deodorants by Premium vs Mass: % Value 2020-2025

Depilatories in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Consumers continue with hair removal regimes during lockdown

Women’s razors and blades remain leading product area

Venus remains leading brand within depilatories

RECOVERY AND OPPORTUNITIES

Resumption of socialising boosts demand in 2021

Venus and Bic set to remain leading brands in 2021 and beyond

Westernised beauty trends continue to attract new urban consumers

CATEGORY DATA

Table 55 Sales of Depilatories by Category: Value 2015-2020
Table 56 Sales of Depilatories by Category: % Value Growth 2015-2020
Table 57 NBO Company Shares of Depilatories: % Value 2016-2020
Table 58 LBN Brand Shares of Depilatories: % Value 2017-2020
Table 59 Forecast Sales of Depilatories by Category: Value 2020-2025
Table 60 Forecast Sales of Depilatories by Category: % Value Growth 2020-2025

Fragrances in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Forced closure of non-essential stores and lack of socialising detriment fragrances

Mass fragrances continues to dominate current value sales

Puig SL continues to lead fragmented competitive landscape in 2020

RECOVERY AND OPPORTUNITIES

Immediate rebound from as soon as 2021 as the pandemic comes to an end

Mass women’s fragrances remains leading product area

Reduced disposable incomes limit purchasing powers

CATEGORY DATA

Table 61 Sales of Fragrances by Category: Value 2015-2020
Table 62 Sales of Fragrances by Category: % Value Growth 2015-2020
Table 63 NBO Company Shares of Fragrances: % Value 2016-2020
Table 64 LBN Brand Shares of Fragrances: % Value 2017-2020
Table 65 LBN Brand Shares of Premium Men's Fragrances: % Value 2017-2020
Table 66 LBN Brand Shares of Premium Women's Fragrances: % Value 2017-2020
Table 67 Forecast Sales of Fragrances by Category: Value 2020-2025
Table 68 Forecast Sales of Fragrances by Category: % Value Growth 2020-2025

Hair Care in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Lockdown increases demand for hair care in 2020

Closure of hair salons encourages consumers due DIY at home

International players lead hair care in 2020

RECOVERY AND OPPORTUNITIES

Slowed growth as the pandemic comes to an end in 2021

Mass hair care remains more popular than the premium segment

Salon hair care remains a niche over the forecast period

CATEGORY DATA

Table 69 Sales of Hair Care by Category: Value 2015-2020
Table 70 Sales of Hair Care by Category: % Value Growth 2015-2020
Table 71 Sales of Hair Care by Premium vs Mass: % Value 2015-2020
Table 72 NBO Company Shares of Hair Care: % Value 2016-2020
Table 73 LBN Brand Shares of Hair Care: % Value 2017-2020
Table 74 Forecast Sales of Hair Care by Category: Value 2020-2025
Table 75 Forecast Sales of Hair Care by Category: % Value Growth 2020-2025
Table 76 Forecast Sales of Hair Care by Premium vs Mass: % Value 2020-2025

Men's Grooming in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Men abandon grooming habits during lockdown, leading to declining current value sales

Men’s fragrances most severely impacted in 2020

Gillette and Nivea Men remain leading brands in 2020

RECOVERY AND OPPORTUNITIES

Immediate recovery for men’s grooming as restrictions ease in 2021

Mass brands continue to dominate men’s grooming

Westernised trends continue to benefit leading brands

CATEGORY DATA

Table 77 Sales of Men’s Grooming by Category: Value 2015-2020
Table 78 Sales of Men’s Grooming by Category: % Value Growth 2015-2020
Table 79 Sales of Men's Razors and Blades by Type: % Value Breakdown 2016-2020
Table 80 NBO Company Shares of Men’s Grooming: % Value 2016-2020
Table 81 LBN Brand Shares of Men’s Grooming: % Value 2017-2020
Table 82 LBN Brand Shares of Men's Razors and Blades: % Value 2017-2020
Table 83 Forecast Sales of Men’s Grooming by Category: Value 2020-2025
Table 84 Forecast Sales of Men’s Grooming by Category: % Value Growth 2020-2025

Oral Care in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Toothpaste benefits from essential positioning in 2020

Mouthwashes sees slowed growth after impressive performance in 2019

Colgate-Palmolive Co continues to lead in 2020

RECOVERY AND OPPORTUNITIES

Oral care returns to pre pandemic norms swiftly

Manual toothbrushes benefit from more formal retailing

Local brands set to strengthen in 2021 and beyond

CATEGORY DATA

Table 85 Sales of Oral Care by Category: Value 2015-2020
Table 86 Sales of Oral Care by Category: % Value Growth 2015-2020
Table 87 Sales of Toothbrushes by Category: Value 2015-2020
Table 88 Sales of Toothbrushes by Category: % Value Growth 2015-2020
Table 89 Sales of Toothpaste by Type: % Value Breakdown 2016-2020
Table 90 NBO Company Shares of Oral Care: % Value 2016-2020
Table 91 LBN Brand Shares of Oral Care: % Value 2017-2020
Table 92 Forecast Sales of Oral Care by Category: Value 2020-2025
Table 93 Forecast Sales of Oral Care by Category: % Value Growth 2020-2025
Table 94 Forecast Sales of Toothbrushes by Category: Value 2020-2025
Table 95 Forecast Sales of Toothbrushes by Category: % Value Growth 2020-2025

Skin Care in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Hand care benefits from frequent hand washing and sanitising in 2020

Face masks sees the most dynamic growth in 2020 overall

Global brands dominate skin care in 2020

RECOVERY AND OPPORTUNITIES

Slowed growth as consumers return to pre pandemic routines

Face masks benefit from immediate effect

Facial care remains the dominant product area

CATEGORY DATA

Table 96 Sales of Skin Care by Category: Value 2015-2020
Table 97 Sales of Skin Care by Category: % Value Growth 2015-2020
Table 98 NBO Company Shares of Skin Care: % Value 2016-2020
Table 99 LBN Brand Shares of Skin Care: % Value 2017-2020
Table 100 LBN Brand Shares of Premium Skin Care: % Value 2017-2020
Table 101 Forecast Sales of Skin Care by Category: Value 2020-2025
Table 102 Forecast Sales of Skin Care by Category: % Value Growth 2020-2025

Sun Care in Uzbekistan

KEY DATA FINDINGS

2020 IMPACT

Travel restrictions reduce demand for sun care in 2020

Sun protection remains largest product area

L’Oréal Groupe’s Garnier leads with brand Ambre Solaire

RECOVERY AND OPPORTUNITIES

Immediate recovery for sun care as borders reopen

Brands expected to benefit from the recovering economy

Growing consumers awareness surrounding skin cancer

CATEGORY DATA

Table 103 Sales of Sun Care by Category: Value 2015-2020
Table 104 Sales of Sun Care by Category: % Value Growth 2015-2020
Table 105 Sales of Sun Care by Premium vs Mass: % Value 2015-2020
Table 106 NBO Company Shares of Sun Care: % Value 2016-2020
Table 107 LBN Brand Shares of Sun Care: % Value 2017-2020
Table 108 LBN Brand Shares of Premium Adult Sun Care: % Value 2017-2020
Table 109 Forecast Sales of Sun Care by Category: Value 2020-2025
Table 110 Forecast Sales of Sun Care by Category: % Value Growth 2020-2025
Table 111 Forecast Sales of Sun Care by Premium vs Mass: % Value 2020-2025

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