Beauty and Personal Care in Dominican Republic

Beauty and Personal Care in Dominican Republic

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Local brands become increasingly prominent

Competitive environment provides for wide range of consumer budgets

COVID-19 set to have a lasting impact

MARKET DATA

Table 1 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2014-2019
Table 7 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

Mass Beauty and Personal Care in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Private label expands in a price-conscious environment

Wide-ranging trend towards natural products

Direct selling thrives

2020 AND BEYOND

COVID-19 impact

Affected products within mass beauty and personal care

Recovery and opportunities

CATEGORY DATA

Table 11 Sales of Mass Beauty and Personal Care by Category: Value 2014-2019
Table 12 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 13 NBO Company Shares of Mass Beauty and Personal Care: % Value 2015-2019
Table 14 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2016-2019
Table 15 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2019-2024
Table 16 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2019-2024

Premium Beauty and Personal Care in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Strong brand loyalty amongst high-income segment, and an expanding consumer base

Increasing demand for natural and hypoallergenic products

Dermocosmetics benefits from extended distribution

2020 AND BEYOND

COVID-19 impact

Affected products within premium beauty and personal care

Recovery and opportunities

CATEGORY DATA

Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 19 NBO Company Shares of Premium Beauty and Personal Care: % Value 2015-2019
Table 20 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2016-2019
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2019-2024
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2019-2024

Baby and Child-Specific Products in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Notable trend towards natural products

Growing emphasis on attracting time-starved consumers

Johnson & Johnson retains clear lead, but competition grows

2020 AND BEYOND

COVID-19 impact

Affected products within baby and child-specific products

Recovery and opportunities

CATEGORY DATA

Table 23 Sales of Baby and Child-specific Products by Category: Value 2014-2019
Table 24 Sales of Baby and Child-specific Products by Category: % Value Growth 2014-2019
Table 25 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2014-2019
Table 26 NBO Company Shares of Baby and Child-specific Products: % Value 2015-2019
Table 27 LBN Brand Shares of Baby and Child-specific Products: % Value 2016-2019
Table 28 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2016-2019
Table 29 Forecast Sales of Baby and Child-specific Products by Category: Value 2019-2024
Table 30 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2019-2024
Table 31 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2019-2024

Bath and Shower in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Innovation grows in importance

Smaller players gain growing share

Private labels look to build presence in bath and shower

2020 AND BEYOND

COVID-19 impact

Affected products within bath and shower

Recovery and opportunities

CATEGORY DATA

Table 32 Sales of Bath and Shower by Category: Value 2014-2019
Table 33 Sales of Bath and Shower by Category: % Value Growth 2014-2019
Table 34 Sales of Bath and Shower by Premium vs Mass: % Value 2014-2019
Table 35 NBO Company Shares of Bath and Shower: % Value 2015-2019
Table 36 LBN Brand Shares of Bath and Shower: % Value 2016-2019
Table 37 Forecast Sales of Bath and Shower by Category: Value 2019-2024
Table 38 Forecast Sales of Bath and Shower by Category: % Value Growth 2019-2024
Table 39 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2019-2024

Colour Cosmetics in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Growing interest in higher-end products

Targeting consumers’ desire to try out new products before purchase

Direct sellers dominate, with social influencers playing a growing role in marketing

2020 AND BEYOND

COVID-19 impact

Affected products within colour cosmetics

Recovery and opportunities

CATEGORY DATA

Table 40 Sales of Colour Cosmetics by Category: Value 2014-2019
Table 41 Sales of Colour Cosmetics by Category: % Value Growth 2014-2019
Table 42 Sales of Colour Cosmetics by Premium vs Mass: % Value 2014-2019
Table 43 NBO Company Shares of Colour Cosmetics: % Value 2015-2019
Table 44 LBN Brand Shares of Colour Cosmetics: % Value 2016-2019
Table 45 Forecast Sales of Colour Cosmetics by Category: Value 2019-2024
Table 46 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2019-2024
Table 47 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2019-2024

Deodorants in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Growing focus on innovation

Body splashes compete with mass fragrances

Smaller players perform well

2020 AND BEYOND

COVID-19 impact

Affected products within deodorants

Recovery and opportunities

CATEGORY DATA

Table 48 Sales of Deodorants by Category: Value 2014-2019
Table 49 Sales of Deodorants by Category: % Value Growth 2014-2019
Table 50 Sales of Deodorants by Premium vs Mass: % Value 2014-2019
Table 51 NBO Company Shares of Deodorants: % Value 2015-2019
Table 52 LBN Brand Shares of Deodorants: % Value 2016-2019
Table 53 Forecast Sales of Deodorants by Category: Value 2019-2024
Table 54 Forecast Sales of Deodorants by Category: % Value Growth 2019-2024
Table 55 Forecast Sales of Deodorants by Premium vs Mass: % Value 2019-2024

Depilatories in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Growing range of products targeting increased interest in personal grooming and hygiene

Emphasis on convenience and affordability

Distribution, price, and convenience key competitive factors

2020 AND BEYOND

COVID-19 impact

Affected products within depilatories

Recovery and opportunities

CATEGORY DATA

Table 56 Sales of Depilatories by Category: Value 2014-2019
Table 57 Sales of Depilatories by Category: % Value Growth 2014-2019
Table 58 NBO Company Shares of Depilatories: % Value 2015-2019
Table 59 LBN Brand Shares of Depilatories: % Value 2016-2019
Table 60 Forecast Sales of Depilatories by Category: Value 2019-2024
Table 61 Forecast Sales of Depilatories by Category: % Value Growth 2019-2024

Fragrances in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Body splashes increase competitive pressure on mass fragrances

Increasing desire to evoke nature

Grupo Transbel leads, while premium brands perform well

2020 AND BEYOND

COVID-19 impact

Affected products within fragrances

Recovery and opportunities

CATEGORY DATA

Table 62 Sales of Fragrances by Category: Value 2014-2019
Table 63 Sales of Fragrances by Category: % Value Growth 2014-2019
Table 64 NBO Company Shares of Fragrances: % Value 2015-2019
Table 65 LBN Brand Shares of Fragrances: % Value 2016-2019
Table 66 LBN Brand Shares of Premium Men's Fragrances: % Value 2016-2019
Table 67 LBN Brand Shares of Premium Women's Fragrances: % Value 2016-2019
Table 68 Forecast Sales of Fragrances by Category: Value 2019-2024
Table 69 Forecast Sales of Fragrances by Category: % Value Growth 2019-2024

Hair Care in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Growing demand for natural products and trend towards curly hair

Premium segment remains undeveloped, but has a foothold in colour preservation

International brands dominate

2020 AND BEYOND

COVID-19 impact

Affected products within hair care

Recovery and opportunities

CATEGORY DATA

Table 70 Sales of Hair Care by Category: Value 2014-2019
Table 71 Sales of Hair Care by Category: % Value Growth 2014-2019
Table 72 Sales of Hair Care by Premium vs Mass: % Value 2014-2019
Table 73 NBO Company Shares of Hair Care: % Value 2015-2019
Table 74 LBN Brand Shares of Hair Care: % Value 2016-2019
Table 75 NBO Company Shares of Salon Professional Hair Care: % Value 2015-2019
Table 76 LBN Brand Shares of Salon Professional Hair Care: % Value 2016-2019
Table 77 LBN Brand Shares of Premium Hair Care: % Value 2016-2019
Table 78 Forecast Sales of Hair Care by Category: Value 2019-2024
Table 79 Forecast Sales of Hair Care by Category: % Value Growth 2019-2024
Table 80 Forecast Sales of Hair Care by Premium vs Mass: % Value 2019-2024

Men's Grooming in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Male consumers show a growing interest in a wide range of grooming products

Barbershops boost men’s grooming trend

Grupo Transbel extends lead, while hair care offer diversifies

2020 AND BEYOND

COVID-19 impact

Affected products within men’s grooming

Recovery and opportunities

CATEGORY DATA

Table 81 Sales of Men’s Grooming by Category: Value 2014-2019
Table 82 Sales of Men’s Grooming by Category: % Value Growth 2014-2019
Table 83 Sales of Men's Razors and Blades by Type: % Value Breakdown 2015-2019
Table 84 Sales of Men's Skin Care by Type: % Value Breakdown 2015-2019
Table 85 NBO Company Shares of Men’s Grooming: % Value 2015-2019
Table 86 LBN Brand Shares of Men’s Grooming: % Value 2016-2019
Table 87 LBN Brand Shares of Men's Razors and Blades: % Value 2016-2019
Table 88 Forecast Sales of Men’s Grooming by Category: Value 2019-2024
Table 89 Forecast Sales of Men’s Grooming by Category: % Value Growth 2019-2024

Oral Care in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Increasing awareness of oral hygiene boosts demand for child-specific products

Natural trend makes an impact in oral care

Colgate-Palmolive targets prevailing trends

2020 AND BEYOND

COVID-19 impact

Affected products within oral care

Recovery and opportunities

CATEGORY DATA

Table 90 Sales of Oral Care by Category: Value 2014-2019
Table 91 Sales of Oral Care by Category: % Value Growth 2014-2019
Table 92 Sales of Toothbrushes by Category: Value 2014-2019
Table 93 Sales of Toothbrushes by Category: % Value Growth 2014-2019
Table 94 Sales of Toothpaste by Type: % Value Breakdown 2015-2019
Table 95 NBO Company Shares of Oral Care: % Value 2015-2019
Table 96 LBN Brand Shares of Oral Care: % Value 2016-2019
Table 97 Forecast Sales of Oral Care by Category: Value 2019-2024
Table 98 Forecast Sales of Oral Care by Category: % Value Growth 2019-2024
Table 99 Forecast Sales of Toothbrushes by Category: Value 2019-2024
Table 100 Forecast Sales of Toothbrushes by Category: % Value Growth 2019-2024

Skin Care in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Natural trend bolstered by rise in allergies

Younger consumers show a growing interest in anti-ageing products

Direct sellers have strong presence in skin care

2020 AND BEYOND

COVID-19 impact

Affected products within skin care

Recovery and opportunities

CATEGORY DATA

Table 101 Sales of Skin Care by Category: Value 2014-2019
Table 102 Sales of Skin Care by Category: % Value Growth 2014-2019
Table 103 NBO Company Shares of Skin Care: % Value 2015-2019
Table 104 LBN Brand Shares of Skin Care: % Value 2016-2019
Table 105 LBN Brand Shares of Premium Skin Care: % Value 2016-2019
Table 106 Forecast Sales of Skin Care by Category: Value 2019-2024
Table 107 Forecast Sales of Skin Care by Category: % Value Growth 2019-2024

Sun Care in Dominican Republic

HEADLINES

PRE-COVID-19 PERFORMANCE

Rise in tourism boosts sun care sales

Increased health-awareness boosts demand

Growing focus on added-value products amongst manufacturers

2020 AND BEYOND

COVID-19 impact

Affected products within sun care

Recovery and opportunities

CATEGORY DATA

Table 108 Sales of Sun Care by Category: Value 2014-2019
Table 109 Sales of Sun Care by Category: % Value Growth 2014-2019
Table 110 Sales of Sun Care by Premium vs Mass: % Value 2014-2019
Table 111 NBO Company Shares of Sun Care: % Value 2015-2019
Table 112 LBN Brand Shares of Sun Care: % Value 2016-2019
Table 113 LBN Brand Shares of Premium Adult Sun Care: % Value 2016-2019
Table 114 Forecast Sales of Sun Care by Category: Value 2019-2024
Table 115 Forecast Sales of Sun Care by Category: % Value Growth 2019-2024
Table 116 Forecast Sales of Sun Care by Premium vs Mass: % Value 2019-2024

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