Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  View Cart Check Out

Country Report

Beauty and Personal Care in

Beauty and Personal Care in Ethiopia

Aug 2020

US$2,650

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Strong sales growth across beauty and personal care is due to consistent economic development, rapid urbanisation and the shift to modern lifestyles. Poverty is in decline as the economically active population increases.

Market Insight: COVID-19 Impact

The arrival of COVID-19 in Ethiopia during the 2020 led most consumers to significantly reconsider their spending on beauty and personal care products. Although it is still too early to accurately assess the full extent of the economic impact of the pandemic and its aftermath in the country, it is clear that consumer spending will have been substantially reduced, especially spending on products that are seen as non-essential.

Country Insight: COVID-19 Impact

On 10 April, the Ethiopian parliament approved a 5-month state of emergency, giving the authorities sweeping powers to battle the COVID-19 disease. This included banning all cross-border movement, except for the flow of cargo and essential goods.

Country Insight: Pre-COVID-19

Ethiopia is the second most populous country in Africa after Nigeria and its population continues to increase at a very rapid pace. In addition, there is substantial internal migration taking place, with huge numbers of people moving from rural areas of the country to the capital Addis Ababa and other major metropolitan areas.

Socioeconomic Trends

At the end of the review period, the development of sales of beauty and personal care products continued to be hampered by a number of factors, including poverty, the country’s still high rural population, the limited development of modern retailing and low levels of adult literacy. Since the early 1990s, the country has been following the developmental state ideology in order to emulate the growth seen in the so-called Asian Tiger economies.

Logistics/Infrastructure

Ethiopia’s road network improved significantly over the course of the review period. This was mainly the result of substantial investment from 2013 onwards as part of the country's Growth and Transformation Plan II, which has attracted significant foreign investment.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Beauty and Personal Care Sample Report Beauty and Personal Care Data Sample

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Beauty and Personal Care industry in Ethiopia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Beauty and Personal Care industry in Ethiopia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Ethiopia for free (where applicable):

The Beauty and Personal Care in Ethiopia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Beauty and Personal Care in Ethiopia?
What are the major brands in Ethiopia?
How are sales of mass versus premium beauty products evolving?
What are the key shifts in retail channel distribution?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Want to find out more about this report?

Request more information

Beauty and Personal Care in Ethiopia

EXECUTIVE SUMMARY

Market Insight: COVID-19 Impact

Country Insight: COVID-19 Impact

Country Insight: Pre-COVID-19

Socioeconomic Trends

Logistics/Infrastructure

Chart 1 Beauty and Personal Care: Convenience Store
Chart 2 Beauty and Personal Care: Hypermarket

MARKET DATA

Table 1 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 6 NBO Company Shares of Premium Beauty and Personal Care: % Value 2015-2019
Table 7 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2016-2019
Table 8 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 9 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 10 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 11 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

BABY AND CHILD-SPECIFIC PRODUCTS

Pre-COVID-19 Performance

2020 and Beyond

Chart 3 Baby and Child-Specific Products: Modern Grocery Retailer (a)
Chart 4 Baby and Child-Specific Products: Modern Grocery Retailer (b)

Category Data

Table 12 Sales of Baby and Child-specific Products by Category: Value 2014-2019
Table 13 Sales of Baby and Child-specific Products by Category: % Value Growth 2014-2019
Table 14 NBO Company Shares of Baby and Child-specific Products: % Value 2015-2019
Table 15 LBN Brand Shares of Baby and Child-specific Products: % Value 2016-2019
Table 16 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2016-2019
Table 17 Forecast Sales of Baby and Child-specific Products by Category: Value 2019-2024
Table 18 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2019-2024

BATH AND SHOWER

Pre-COVID-19 Performance

2020 and Beyond

Chart 5 Bath and Shower: Hypermarket
Chart 6 Bath and Shower: Supermarket

Category Data

Table 19 Sales of Bath and Shower by Category: Value 2014-2019
Table 20 Sales of Bath and Shower by Category: % Value Growth 2014-2019
Table 21 NBO Company Shares of Bath and Shower: % Value 2015-2019
Table 22 LBN Brand Shares of Bath and Shower: % Value 2016-2019
Table 23 Forecast Sales of Bath and Shower by Category: Value 2019-2024
Table 24 Forecast Sales of Bath and Shower by Category: % Value Growth 2019-2024

DEODORANTS

Pre-COVID-19 Performance

2020 and Beyond

Chart 7 Deodorants: Convenience Store
Chart 8 Deodorants: Modern Grocery Retailer

Category Data

Table 25 Sales of Deodorants by Category: Value 2014-2019
Table 26 Sales of Deodorants by Category: % Value Growth 2014-2019
Table 27 NBO Company Shares of Deodorants: % Value 2015-2019
Table 28 LBN Brand Shares of Deodorants: % Value 2016-2019
Table 29 Forecast Sales of Deodorants by Category: Value 2019-2024
Table 30 Forecast Sales of Deodorants by Category: % Value Growth 2019-2024

HAIR CARE

Pre-COVID-19 Performance

2020 and Beyond

Chart 9 Hair Care: Beauty Specialist Retailer
Chart 10 Hair Care: Supermarket

Category Data

Table 31 Sales of Hair Care by Category: Value 2014-2019
Table 32 Sales of Hair Care by Category: % Value Growth 2014-2019
Table 33 NBO Company Shares of Hair Care: % Value 2015-2019
Table 34 LBN Brand Shares of Hair Care: % Value 2016-2019
Table 35 Forecast Sales of Hair Care by Category: Value 2019-2024
Table 36 Forecast Sales of Hair Care by Category: % Value Growth 2019-2024

DEPILATORIES

Pre-COVID-19 Performance

2020 and Beyond

Chart 11 Depilatories: Beauty Specialist Retailer
Chart 12 Depilatories: Hypermarket

Category Data

Table 37 Sales of Depilatories by Category: Value 2014-2019
Table 38 Sales of Depilatories by Category: % Value Growth 2014-2019
Table 39 NBO Company Shares of Depilatories: % Value 2015-2019
Table 40 LBN Brand Shares of Depilatories: % Value 2016-2019
Table 41 Forecast Sales of Depilatories by Category: Value 2019-2024
Table 42 Forecast Sales of Depilatories by Category: % Value Growth 2019-2024

ORAL CARE

Pre-COVID-19 Performance

2020 and Beyond

Chart 13 Oral Care: Supermarket (a)
Chart 14 Oral Care: Supermarket (b)

Category Data

Table 43 Sales of Oral Care by Category: Value 2014-2019
Table 44 Sales of Oral Care by Category: % Value Growth 2014-2019
Table 45 NBO Company Shares of Oral Care: % Value 2015-2019
Table 46 LBN Brand Shares of Oral Care: % Value 2016-2019
Table 47 Forecast Sales of Oral Care by Category: Value 2019-2024
Table 48 Forecast Sales of Oral Care by Category: % Value Growth 2019-2024

MEN’S GROOMING

Pre-COVID-19 Performance

2020 and Beyond

Chart 15 Men’s Grooming: Beauty Specialist Retailer
Chart 16 Men’s Grooming: Hypermarket

Category Data

Table 49 Sales of Men’s Grooming by Category: Value 2014-2019
Table 50 Sales of Men’s Grooming by Category: % Value Growth 2014-2019
Table 51 NBO Company Shares of Men’s Grooming: % Value 2015-2019
Table 52 LBN Brand Shares of Men’s Grooming: % Value 2016-2019
Table 53 Forecast Sales of Men’s Grooming by Category: Value 2019-2024
Table 54 Forecast Sales of Men’s Grooming by Category: % Value Growth 2019-2024

COLOUR COSMETICS

Pre-COVID-19 Performance

2020 and Beyond

Chart 17 Colour Cosmetics: Beauty Specialist Retailer
Chart 18 Colour Cosmetics: Beauty Specialist Retailer

Category Data

Table 55 Sales of Colour Cosmetics by Category: Value 2014-2019
Table 56 Sales of Colour Cosmetics by Category: % Value Growth 2014-2019
Table 57 NBO Company Shares of Colour Cosmetics: % Value 2015-2019
Table 58 LBN Brand Shares of Colour Cosmetics: % Value 2016-2019
Table 59 LBN Brand Shares of Premium Colour Cosmetics: % Value 2016-2019
Table 60 Forecast Sales of Colour Cosmetics by Category: Value 2019-2024
Table 61 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2019-2024

FRAGRANCES

Pre-COVID-19 Performance

2020 and Beyond

Chart 19 Fragrances: Beauty Specialist Retailer
Chart 20 Fragrances: Beauty Specialist Retailer

Category Data

Table 62 Sales of Fragrances by Category: Value 2014-2019
Table 63 Sales of Fragrances by Category: % Value Growth 2014-2019
Table 64 NBO Company Shares of Fragrances: % Value 2015-2019
Table 65 LBN Brand Shares of Fragrances: % Value 2016-2019
Table 66 LBN Brand Shares of Premium Fragrances: % Value 2016-2019
Table 67 Forecast Sales of Fragrances by Category: Value 2019-2024
Table 68 Forecast Sales of Fragrances by Category: % Value Growth 2019-2024

SKIN CARE

Pre-COVID-19 Performance

2020 and Beyond

Chart 21 Skin Care: Modern Grocery Retailer (a)
Chart 22 Skin Care: Modern Grocery Retailer (b)

Category Data

Table 69 Sales of Skin Care by Category: Value 2014-2019
Table 70 Sales of Skin Care by Category: % Value Growth 2014-2019
Table 71 NBO Company Shares of Skin Care: % Value 2015-2019
Table 72 LBN Brand Shares of Skin Care: % Value 2016-2019
Table 73 Forecast Sales of Skin Care by Category: Value 2019-2024
Table 74 Forecast Sales of Skin Care by Category: % Value Growth 2019-2024

Megatrends

Country Report

Beauty and Personal Care in Ethiopia

New Report Guarantee

Executive Summary

New Report Guarantee

Market Insight: COVID-19 Impact

Country Insight: COVID-19 Impact

Country Insight: Pre-COVID-19

Socioeconomic Trends

Logistics/Infrastructure

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Beauty and Personal Care in Ethiopia

EXECUTIVE SUMMARY

Market Insight: COVID-19 Impact

Country Insight: COVID-19 Impact

Country Insight: Pre-COVID-19

Socioeconomic Trends

Logistics/Infrastructure

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

BABY AND CHILD-SPECIFIC PRODUCTS

Pre-COVID-19 Performance

2020 and Beyond

Category Data

BATH AND SHOWER

Pre-COVID-19 Performance

2020 and Beyond

Category Data

DEODORANTS

Pre-COVID-19 Performance

2020 and Beyond

Category Data

HAIR CARE

Pre-COVID-19 Performance

2020 and Beyond

Category Data

DEPILATORIES

Pre-COVID-19 Performance

2020 and Beyond

Category Data

ORAL CARE

Pre-COVID-19 Performance

2020 and Beyond

Category Data

MEN’S GROOMING

Pre-COVID-19 Performance

2020 and Beyond

Category Data

COLOUR COSMETICS

Pre-COVID-19 Performance

2020 and Beyond

Category Data

FRAGRANCES

Pre-COVID-19 Performance

2020 and Beyond

Category Data

SKIN CARE

Pre-COVID-19 Performance

2020 and Beyond

Category Data

SUN CARE

Pre-COVID-19 Performance

2020 and Beyond

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Company Reports

Recently Viewed

Complete Catalogue