Beauty and Personal Care in Serbia

June 2022
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Overview:

Understand the latest market trends and future growth opportunities for the Beauty and Personal Care industry in Serbia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Baby and Child-Specific Products
  • Bath and Shower
  • Colour Cosmetics
  • Deodorants
  • Depilatories
  • Fragrances
  • Hair Care
  • Men's Grooming
  • Oral Care
  • Skin Care
  • Sun Care
  • Premium Beauty and Personal Care
  • Mass Beauty and Personal Care

If you're in the Beauty and Personal Care industry in Serbia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Beauty and Personal Care in Serbia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Beauty and Personal Care in Serbia?
  • Which are the leading brands in Serbia?
  • How are products distributed in Serbia?
  • To what extent is e-commerce changing the retail environment and consumer demand?
  • How are sales of mass versus premium beauty products evolving?
  • Which products are seeing rising demand in the wake of COVID-19?
  • Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
  • How is the macroeconomic environment shaping demand?
  • Where is future growth expected to be most dynamic?

Beauty and Personal Care in Serbia

EXECUTIVE SUMMARY

Beauty and personal care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?

MARKET DATA

Table 1 Sales of Beauty and Personal Care by Category: Value 2016-2021 Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021 Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021 Table 7 Distribution of Beauty and Personal Care by Format: % Value 2016-2021 Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2021 Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026 Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

Summary 1 Research Sources

Baby and Child-Specific Products in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Baby wipes dictates overall performance of baby and child-specific products in 2021
Players look to engage with consumers to build brand image and boost sales
Modern retailing development informs distribution shift

PROSPECTS AND OPPORTUNITIES

Demographic trends set to shrink potential consumer base and lower demand
Baby and child-specific skin care to benefit from improving offer and awareness of the need for specialist products
Players to shift their focus in search of growth opportunities

CATEGORY DATA

Table 11 Sales of Baby and Child-specific Products by Category: Value 2016-2021 Table 12 Sales of Baby and Child-specific Products by Category: % Value Growth 2016-2021 Table 13 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2016-2021 Table 14 NBO Company Shares of Baby and Child-specific Products: % Value 2017-2021 Table 15 LBN Brand Shares of Baby and Child-specific Products: % Value 2018-2021 Table 16 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2018-2021 Table 17 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2018-2021 Table 18 Forecast Sales of Baby and Child-specific Products by Category: Value 2021-2026 Table 19 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2021-2026 Table 20 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2021-2026

Bath and Shower in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Downturn but retail volume and value sales remain higher in 2021 due to robust awareness of hygiene and sanitation
Players continue to invest in social initiatives to build profile and consumer engagement and provide assistance
Focus on price promotions help Felce Azzurra to grow retail value share in 2021

PROSPECTS AND OPPORTUNITIES

Robust hygiene and sanitation trend to underpin positive performance
Modern retailing trend to spur interest in private label
Growth potential expected to see strong new product development in body wash/shower gel

CATEGORY DATA

Table 21 Sales of Bath and Shower by Category: Value 2016-2021 Table 22 Sales of Bath and Shower by Category: % Value Growth 2016-2021 Table 23 Sales of Bath and Shower by Premium vs Mass: % Value 2016-2021 Table 24 NBO Company Shares of Bath and Shower: % Value 2017-2021 Table 25 LBN Brand Shares of Bath and Shower: % Value 2018-2021 Table 26 LBN Brand Shares of Premium Bath and Shower: % Value 2018-2021 Table 27 Forecast Sales of Bath and Shower by Category: Value 2021-2026 Table 28 Forecast Sales of Bath and Shower by Category: % Value Growth 2021-2026 Table 29 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2021-2026

Colour Cosmetics in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Return to pre-pandemic lifestyles spurs strong rebound in colour cosmetics
Eye shadow offers an oasis of beauty in the face of pandemic restrictions
Avon and dm-Drogerie Markt communicate their importance in colour cosmetics

PROSPECTS AND OPPORTUNITIES

More stable but healthy growth as players try to tap into key trends
Retailing modernisation to push private label to the fore
Modernisation in marketing as players try to leverage popularity of social networks

CATEGORY DATA

Table 30 Sales of Colour Cosmetics by Category: Value 2016-2021 Table 31 Sales of Colour Cosmetics by Category: % Value Growth 2016-2021 Table 32 Sales of Colour Cosmetics by Premium vs Mass: % Value 2016-2021 Table 33 NBO Company Shares of Colour Cosmetics: % Value 2017-2021 Table 34 LBN Brand Shares of Colour Cosmetics: % Value 2018-2021 Table 35 LBN Brand Shares of Premium Colour Cosmetics: % Value 2018-2021 Table 36 Forecast Sales of Colour Cosmetics by Category: Value 2021-2026 Table 37 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2021-2026 Table 38 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2021-2026

Deodorants in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Return to work, social and activity norms underpin rebound in deodorants
The spray format continues to benefit from perception of convenience and effectiveness
Natural trend influences new product development in deodorants

PROSPECTS AND OPPORTUNITIES

Higher-end alternatives to fragrances and emergence of private label may see some polarisation in demand
More natural and less harmful compositions to drive new product development
Higher marketing investment anticipated in support of new product launches

CATEGORY DATA

Table 39 Sales of Deodorants by Category: Value 2016-2021 Table 40 Sales of Deodorants by Category: % Value Growth 2016-2021 Table 41 Sales of Deodorants by Premium vs Mass: % Value 2016-2021 Table 42 NBO Company Shares of Deodorants: % Value 2017-2021 Table 43 LBN Brand Shares of Deodorants: % Value 2018-2021 Table 44 LBN Brand Shares of Premium Deodorants: % Value 2018-2021 Table 45 Forecast Sales of Deodorants by Category: Value 2021-2026 Table 46 Forecast Sales of Deodorants by Category: % Value Growth 2021-2026 Table 47 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2021-2026

Depilatories in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Category performance improves as consumers resume more active lifestyles
Social media marketing focus for new Gillette Venus Sensitive line
Modern retailing trend and economic concerns create more space for private label

PROSPECTS AND OPPORTUNITIES

Shift to beauty salons expected to erode retail demand for depilatories
A wider and improving offer is set to boost the appeal of private label
Seasonality of demand to influence new product development and marketing investments

CATEGORY DATA

Table 48 Sales of Depilatories by Category: Value 2016-2021 Table 49 Sales of Depilatories by Category: % Value Growth 2016-2021 Table 50 NBO Company Shares of Depilatories: % Value 2017-2021 Table 51 LBN Brand Shares of Depilatories: % Value 2018-2021 Table 52 Forecast Sales of Depilatories by Category: Value 2021-2026 Table 53 Forecast Sales of Depilatories by Category: % Value Growth 2021-2026

Fragrances in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Reopening of society increases consumption occasions in 2021
Further development and growth of e-commerce although the preference for trying fragrances before purchasing maintains dominance of store-based retailing
Manufacturers continue to use discounts to lure consumers in a still tough economic environment

PROSPECTS AND OPPORTUNITIES

Gradual recovery as the economy improves and consumers return to pre-pandemic lifestyles
Premium products at mass prices likely to pique the interest of consumers
Renewed new product development to stand out from the crowd

CATEGORY DATA

Table 54 Sales of Fragrances by Category: Value 2016-2021 Table 55 Sales of Fragrances by Category: % Value Growth 2016-2021 Table 56 NBO Company Shares of Fragrances: % Value 2017-2021 Table 57 LBN Brand Shares of Fragrances: % Value 2018-2021 Table 58 LBN Brand Shares of Premium Men's Fragrances: % Value 2018-2021 Table 59 LBN Brand Shares of Premium Women's Fragrances: % Value 2018-2021 Table 60 Forecast Sales of Fragrances by Category: Value 2021-2026 Table 61 Forecast Sales of Fragrances by Category: % Value Growth 2021-2026

Hair Care in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Strong rebound from lacklustre 2020 performance as consumers return to work and social norms
Sarantis taps into trend for exotic ingredients with a new line of shampoos
Growing offer of value for money products continues private label’s upward share trajectory

PROSPECTS AND OPPORTUNITIES

2-in-1 products expected to spur growth with convenience and value for money positioning
Added-value properties and claims set to pique the interest of consumers
Modernisation to underpin retail channel shifts

CATEGORY DATA

Table 62 Sales of Hair Care by Category: Value 2016-2021 Table 63 Sales of Hair Care by Category: % Value Growth 2016-2021 Table 64 Sales of Hair Care by Premium vs Mass: % Value 2016-2021 Table 65 NBO Company Shares of Hair Care: % Value 2017-2021 Table 66 LBN Brand Shares of Hair Care: % Value 2018-2021 Table 67 NBO Company Shares of Salon Professional Hair Care: % Value 2017-2021 Table 68 LBN Brand Shares of Salon Professional Hair Care: % Value 2018-2021 Table 69 LBN Brand Shares of Premium Hair Care: % Value 2018-2021 Table 70 Forecast Sales of Hair Care by Category: Value 2021-2026 Table 71 Forecast Sales of Hair Care by Category: % Value Growth 2021-2026 Table 72 Forecast Sales of Hair Care by Premium vs Mass: % Value 2021-2026

Men's Grooming in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Men renew attention on personal grooming to push rebound in sales in 2021
Sustainability and social responsibility feed into company activity
Key players introduce new products to gain a competitive edge

PROSPECTS AND OPPORTUNITIES

Premiumisation trend expected to drive growth in men’s skin care
Widening offer and growing consumer trust augur well for private label in men’s grooming
Systems set to benefit from convenience, quality and effectiveness perceptions

CATEGORY DATA

Table 73 Sales of Men’s Grooming by Category: Value 2016-2021 Table 74 Sales of Men’s Grooming by Category: % Value Growth 2016-2021 Table 75 Sales of Men's Razors and Blades by Type: % Value Breakdown 2018-2021 Table 76 Sales of Men's Skin Care by Type: % Value Breakdown 2018-2021 Table 77 NBO Company Shares of Men’s Grooming: % Value 2017-2021 Table 78 LBN Brand Shares of Men’s Grooming: % Value 2018-2021 Table 79 LBN Brand Shares of Men's Razors and Blades: % Value 2018-2021 Table 80 Forecast Sales of Men’s Grooming by Category: Value 2021-2026 Table 81 Forecast Sales of Men’s Grooming by Category: % Value Growth 2021-2026

Oral Care in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Growing awareness of importance of oral health boosts sales across oral care in 2021
Return to pre-pandemic lifestyles renews interest in tooth whiteners and dental floss
Shift to more specific and added-value toothpastes

PROSPECTS AND OPPORTUNITIES

Positive performance in line with high oral care awareness
Brand loyalty set to remain high, but some space may open up for private label amid retail modernisation
More new product launches anticipated as the economy improves

CATEGORY DATA

Table 82 Sales of Oral Care by Category: Value 2016-2021 Table 83 Sales of Oral Care by Category: % Value Growth 2016-2021 Table 84 Sales of Toothbrushes by Category: Value 2016-2021 Table 85 Sales of Toothbrushes by Category: % Value Growth 2016-2021 Table 86 Sales of Toothpaste by Type: % Value Breakdown 2017-2021 Table 87 NBO Company Shares of Oral Care: % Value 2017-2021 Table 88 LBN Brand Shares of Oral Care: % Value 2018-2021 Table 89 Forecast Sales of Oral Care by Category: Value 2021-2026 Table 90 Forecast Sales of Oral Care by Category: % Value Growth 2021-2026 Table 91 Forecast Sales of Toothbrushes by Category: Value 2021-2026 Table 92 Forecast Sales of Toothbrushes by Category: % Value Growth 2021-2026

Skin Care in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Return towards normality intensifies skin care routines and boosts sales
Growing offer and discounts boost popularity of Korean skin care
New launches fit with key ingredients and technology trends

PROSPECTS AND OPPORTUNITIES

Shift to premium segments as economic conditions improve and consumers show greater sophistication
Key new product development trends in 2021 set to retain currency
Shift in advertising focus to digital platforms

CATEGORY DATA

Table 93 Sales of Skin Care by Category: Value 2016-2021 Table 94 Sales of Skin Care by Category: % Value Growth 2016-2021 Table 95 NBO Company Shares of Skin Care: % Value 2017-2021 Table 96 LBN Brand Shares of Skin Care: % Value 2018-2021 Table 97 LBN Brand Shares of Premium Skin Care: % Value 2018-2021 Table 98 Forecast Sales of Skin Care by Category: Value 2021-2026 Table 99 Forecast Sales of Skin Care by Category: % Value Growth 2021-2026

Sun Care in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Sun care bounces back as consumers resume pre-pandemic lifestyles
Return to the beach stimulates new product development and marketing activity
New launches fit with the trend for products with health claims

PROSPECTS AND OPPORTUNITIES

Rising awareness of sun care and return to the beach to boost sales
Skin health set to dictate new product development
Lower brand loyalty and modern retailing trend offer space for private label

CATEGORY DATA

Table 100 Sales of Sun Care by Category: Value 2016-2021 Table 101 Sales of Sun Care by Category: % Value Growth 2016-2021 Table 102 Sales of Sun Care by Premium vs Mass: % Value 2016-2021 Table 103 NBO Company Shares of Sun Care: % Value 2017-2021 Table 104 LBN Brand Shares of Sun Care: % Value 2018-2021 Table 105 LBN Brand Shares of Premium Adult Sun Care: % Value 2018-2021 Table 106 Forecast Sales of Sun Care by Category: Value 2021-2026 Table 107 Forecast Sales of Sun Care by Category: % Value Growth 2021-2026

Premium Beauty and Personal Care in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Resumption of pre-pandemic work and social norms pique interest in premium items
Consumers benefit from economies during the pandemic to afford premium products in 2021
Discounts on premium fragrances stimulate sales

PROSPECTS AND OPPORTUNITIES

Economic recovery and improving offer and distribution to underpin positive performance
Retailing modernisation offers scope for ongoing discount strategies
Investments in new launches and marketing to gain and regain consumers

CATEGORY DATA

Table 108 Sales of Premium Beauty and Personal Care by Category: Value 2016-2021 Table 109 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 110 NBO Company Shares of Premium Beauty and Personal Care: % Value 2017-2021 Table 111 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2018-2021 Table 112 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2021-2026 Table 113 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2021-2026

Mass Beauty and Personal Care in Serbia

KEY DATA FINDINGS

2021 DEVELOPMENTS

Mass cedes some ground to premium as consumer confidence levels improve
Easing of the pandemic situation spurs mass adult sun care while stabilising mass bath and shower
Strong brand portfolio and positive price/quality perception boost L’Oréal Balkan

PROSPECTS AND OPPORTUNITIES

Return to pre-pandemic lifestyles augurs well for use of mass beauty and personal care products
Manufacturers look to add a more premium sheen to mass brands to win over consumers
Modern retailing and economic concerns offer growth opportunities for private label

CATEGORY DATA

Table 114 Sales of Mass Beauty and Personal Care by Category: Value 2016-2021 Table 115 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 116 NBO Company Shares of Mass Beauty and Personal Care: % Value 2017-2021 Table 117 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2018-2021 Table 118 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2021-2026 Table 119 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2021-2026
The following categories and subcategories are included:

Beauty and Personal Care

    • Baby and Child-specific Hair Care
    • Baby and Child-specific Skin Care
    • Baby and Child-specific Sun Care
    • Baby and Child-specific Toiletries
    • Baby Wipes
    • Medicated Baby and Child-specific Products
    • Nappy (Diaper) Rash Treatments
    • Bar Soap
    • Bath Additives
    • Body Powder
    • Body Wash/Shower Gel
    • Hand Sanitisers
      • Intimate Washes
      • Intimate Wipes
    • Liquid Soap
        • Premium Eye Liner/Pencil
        • Mass Eye Liner/Pencil
        • Premium Eye Shadow
        • Mass Eye Shadow
        • Premium Mascara
        • Mass Mascara
        • Premium Other Lash and Brow Make-Up
        • Mass Other Lash and Brow Make-Up
        • Premium BB/CC Creams
        • Mass BB/CC Creams
        • Premium Blusher/Bronzer/Highlighter
        • Mass Blusher/Bronzer/Highlighter
        • Premium Foundation/Concealer
        • Mass Foundation/Concealer
        • Premium Powder
        • Mass Powder
        • Premium Other Facial Make-Up
        • Mass Other Facial Make-Up
        • Premium Lip Gloss
        • Mass Lip Gloss
        • Premium Lip Liner/Pencil
        • Mass Lip Liner/Pencil
        • Premium Lipstick
        • Mass Lipstick
        • Premium Other Lip Products
        • Mass Other Lip Products
        • Premium Nail Polish
        • Mass Nail Polish
        • Premium Nail Treatments/Strengthener
        • Mass Nail Treatments/Strengthener
        • Premium Polish Remover
        • Mass Polish Remover
        • Premium Other Nail Products
        • Mass Other Nail Products
      • Premium Colour Cosmetics Sets/Kits
      • Mass Colour Cosmetics Sets/Kits
    • Deodorant Creams
    • Deodorant Pumps
    • Deodorant Roll-Ons
    • Deodorant Sprays
    • Deodorant Sticks
    • Deodorant Wipes
    • Hair Removers/Bleaches
    • Women's Pre-Shave
    • Women's Razors and Blades
      • Premium Men's Fragrances
      • Premium Women's Fragrances
      • Premium Unisex Fragrances
      • Premium Fragrance Sets/Kits
      • Mass Men's Fragrances
      • Mass Women's Fragrances
      • Mass Unisex Fragrances
      • Mass Fragrance Sets/Kits
    • 2-in-1 Products
    • Colourants
    • Conditioners and Treatments
    • Hair Loss Treatments
    • Perms and Relaxants
    • Salon Professional Hair Care
      • Medicated Shampoos
      • Standard Shampoos
    • Styling Agents
      • Men's Post-Shave
      • Men's Pre-Shave
      • Men's Razors and Blades
        • Premium Men's Bath and Shower
        • Mass Men's Bath and Shower
        • Premium Men's Deodorants
        • Mass Men's Deodorants
        • Premium Men's Hair Care
        • Mass Men's Hair Care
        • Premium Men's Skin Care
        • Mass Men's Skin Care
      • Premium Men's Fragrances
      • Mass Men's Fragrances
    • Dental Floss
      • Denture Cleansers
      • Denture Fixatives
    • Mouth Fresheners
    • Mouthwashes/Dental Rinses
    • Tooth Whiteners
      • Manual Toothbrushes
          • Battery Toothbrush Replacement Heads
          • Battery Toothbrush Units
          • Electric Toothbrush Replacement Heads
          • Electric Toothbrush Units
    • Toothpaste
  • Oral Care Excl Power Toothbrushes
        • Premium Firming/Anti-Cellulite Body Care
        • Mass Firming/Anti-Cellulite Body Care
        • Premium General Purpose Body Care
        • Mass General Purpose Body Care
        • Premium Acne Treatments
        • Mass Acne Treatments
        • Premium Face Masks
        • Mass Face Masks
          • Premium Liquid/Cream/Gel/Bar Cleansers
          • Mass Liquid/Cream/Gel/Bar Cleansers
          • Premium Facial Cleansing Wipes
          • Mass Facial Cleansing Wipes
          • Premium Basic Moisturisers
          • Mass Basic Moisturisers
          • Premium Anti-Agers
          • Mass Anti-Agers
        • Premium Lip Care
        • Mass Lip Care
        • Premium Toners
        • Mass Toners
      • Premium Hand Care
      • Mass Hand Care
      • Premium Skin Care Sets/Kits
      • Mass Skin Care Sets/Kits
        • Premium Aftersun
        • Mass Aftersun
        • Premium Self-Tanning
        • Mass Self-Tanning
        • Premium Sun Protection
        • Mass Sun Protection
    • Baby and Child-specific Sun Care
    • Premium Baby and Child-specific Products
    • Premium Bath and Shower
        • Premium Eye Liner/Pencil
        • Premium Eye Shadow
        • Premium Mascara
        • Premium Other Lash and Brow Make-Up
        • Premium BB/CC Creams
        • Premium Blusher/Bronzer/Highlighter
        • Premium Foundation/Concealer
        • Premium Powder
        • Premium Other Facial Make-Up
        • Premium Lip Gloss
        • Premium Lip Liner/Pencil
        • Premium Lipstick
        • Premium Other Lip Products
        • Premium Nail Polish
        • Premium Nail Treatments/Strengthener
        • Premium Polish Remover
        • Premium Other Nail Products
      • Premium Colour Cosmetics Sets/Kits
    • Premium Deodorants
      • Premium Men's Fragrances
      • Premium Women's Fragrances
      • Premium Unisex Fragrances
      • Premium Fragrance Sets/Kits
    • Premium Hair Care
        • Premium Firming/Anti-Cellulite Body Care
        • Premium General Purpose Body Care
        • Premium Acne Treatments
        • Premium Face Masks
        • Premium Facial Cleansing Wipes
          • Premium Basic Moisturisers
          • Premium Anti-Agers
        • Premium Lip Care
        • Premium Liquid/Cream/Gel/Bar Cleansers
        • Premium Toners
      • Premium Hand Care
      • Premium Skin Care Sets/Kits
      • Premium Aftersun
      • Premium Self-Tanning
      • Premium Sun Protection
    • Prestige Baby and Child-specific Products
    • Prestige Bath and Shower
    • Prestige Colour Cosmetics
    • Prestige Deodorants
    • Prestige Fragrances
    • Prestige Hair Care
      • Prestige Body Care
      • Prestige Facial Care
      • Prestige Hand Care
      • Prestige Skin Care Sets/Kits
    • Prestige Adult Sun Care
    • Mass Baby and Child-specific Products
    • Mass Bath and Shower
        • Mass Eye Liner/Pencil
        • Mass Eye Shadow
        • Mass Mascara
        • Mass Other Lash and Brow Make-Up
        • Mass BB/CC Creams
        • Mass Blusher/Bronzer/Highlighter
        • Mass Foundation/Concealer
        • Mass Powder
        • Mass Other Facial Make-Up
        • Mass Lip Gloss
        • Mass Lip Liner/Pencil
        • Mass Lipstick
        • Mass Other Lip Products
        • Mass Nail Polish
        • Mass Nail Treatments/Strengthener
        • Mass Polish Remover
        • Mass Other Nail Products
      • Mass Colour Cosmetics Sets/Kits
    • Mass Deodorants
      • Mass Men's Fragrances
      • Mass Women's Fragrances
      • Mass Unisex Fragrances
      • Mass Fragrance Sets/Kits
    • Mass Hair Care
        • Mass Firming/Anti-Cellulite Body Care
        • Mass General Purpose Body Care
        • Mass Acne Treatments
        • Mass Face Masks
        • Mass Facial Cleansing Wipes
          • Mass Basic Moisturisers
          • Mass Anti-Agers
        • Mass Lip Care
        • Mass Liquid/Cream/Gel/Bar Cleansers
        • Mass Toners
      • Mass Hand Care
      • Mass Skin Care Sets/Kits
      • Mass Aftersun
      • Mass Self-Tanning
      • Mass Sun Protection
    • Dermocosmetics Baby and Child-specific Products
    • Dermocosmetics Bath and Shower
    • Dermocosmetics Colour Cosmetics
    • Dermocosmetics Deodorants
    • Dermocosmetics Fragrances
    • Dermocosmetics Hair Care
      • Dermocosmetics Body Care
      • Dermocosmetics Facial Care
      • Dermocosmetics Hand Care
      • Dermocosmetics Skin Care Sets/Kits
    • Dermocosmetics Adult Sun Care

Beauty and Personal Care

This is the aggregation of baby and child-specific products, bath & shower, deodorants, hair care, colour cosmetics, men's grooming, oral hygiene, fragrances, skin care, depilatories and sun care. Black market sales and travel retail are excluded.

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This report originates from Passport, our Beauty and Personal Care research and analysis database.

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