Beauty and Personal Care in France

Beauty and Personal Care in France

EXECUTIVE SUMMARY

Beauty and personal care grows in 2018

Oral care is the most dynamic sales performer in 2018

Brands and distribution channels try to adjust to the changing industry landscape

Demand for natural products drives innovation

Beauty and personal care sales predicted to grow despite remaining challenges

MARKET DATA

Table 1 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 7 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources

Baby and Child-Specific Products in France

HEADLINES

PROSPECTS

The industry finally shows interest in the 3-12 age bracket

Falling demographics raise concerns for the category’s growth

Several factors explain the declining birth rate

Manufacturers need to meet parents’ expectations for product safety and naturalness

COMPETITIVE LANDSCAPE

Mustela leads in baby and child-specific care

Rise of smaller players: Nougatine, a creator of candy-scented skin care for children

CATEGORY DATA

Table 11 Sales of Baby and Child-specific Products by Category: Value 2013-2018
Table 12 Sales of Baby and Child-specific Products by Category: % Value Growth 2013-2018
Table 13 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2013-2018
Table 14 NBO Company Shares of Baby and Child-specific Products: % Value 2014-2018
Table 15 LBN Brand Shares of Baby and Child-specific Products: % Value 2015-2018
Table 16 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2015-2018
Table 17 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2015-2018
Table 18 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2015-2018
Table 19 Forecast Sales of Baby and Child-specific Products by Category: Value 2018-2023
Table 20 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2018-2023
Table 21 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2018-2023

Bath and Shower in France

HEADLINES

PROSPECTS

Naturalness drives innovation

Body wash/shower gel continues to grow

Bar soap is making a comeback

COMPETITIVE LANDSCAPE

L’Oréal penetrates the organic segment with La Provençale Bio and Garnier Bio

Henkel to introduce new vegan beauty range

Innovation in distribution strategies

CATEGORY DATA

Table 22 Sales of Bath and Shower by Category: Value 2013-2018
Table 23 Sales of Bath and Shower by Category: % Value Growth 2013-2018
Table 24 Sales of Bath and Shower by Premium vs Mass: % Value 2013-2018
Table 25 NBO Company Shares of Bath and Shower: % Value 2014-2018
Table 26 LBN Brand Shares of Bath and Shower: % Value 2015-2018
Table 27 LBN Brand Shares of Premium Bath and Shower: % Value 2015-2018
Table 28 Forecast Sales of Bath and Shower by Category: Value 2018-2023
Table 29 Forecast Sales of Bath and Shower by Category: % Value Growth 2018-2023
Table 30 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2018-2023

Colour Cosmetics in France

HEADLINES

PROSPECTS

Natural make-up gains ground

French women turn away from colour cosmetics to simplify their beauty routines

BB/CC creams to continue growing

COMPETITIVE LANDSCAPE

Players adjust strategies to meet young generation’s expectations

New brands venture into make-up

Make-up opens up to more diversity and inclusivity

CATEGORY DATA

Table 31 Sales of Colour Cosmetics by Category: Value 2013-2018
Table 32 Sales of Colour Cosmetics by Category: % Value Growth 2013-2018
Table 33 NBO Company Shares of Colour Cosmetics: % Value 2014-2018
Table 34 LBN Brand Shares of Colour Cosmetics: % Value 2015-2018
Table 35 LBN Brand Shares of Eye Make-up: % Value 2015-2018
Table 36 LBN Brand Shares of Facial Make-up: % Value 2015-2018
Table 37 LBN Brand Shares of Lip Products: % Value 2015-2018
Table 38 LBN Brand Shares of Nail Products: % Value 2015-2018
Table 39 LBN Brand Shares of Premium Colour Cosmetics: % Value 2015-2018
Table 40 Forecast Sales of Colour Cosmetics by Category: Value 2018-2023
Table 41 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2018-2023

Deodorants in France

HEADLINES

PROSPECTS

Deodorant sales in positive territory yet growth remains fragile

Deodorant creams could help restore consumers’ confidence

Brands react to consumers’ request for more transparency and more natural ingredients

COMPETITIVE LANDSCAPE

Leading and niche brands infuse innovation into category

French start-up Respire eager to join the race with a natural deodorant

CATEGORY DATA

Table 42 Sales of Deodorants by Category: Value 2013-2018
Table 43 Sales of Deodorants by Category: % Value Growth 2013-2018
Table 44 Sales of Deodorants by Premium vs Mass: % Value 2013-2018
Table 45 NBO Company Shares of Deodorants: % Value 2014-2018
Table 46 LBN Brand Shares of Deodorants: % Value 2015-2018
Table 47 LBN Brand Shares of Premium Deodorants: % Value 2015-2018
Table 48 Forecast Sales of Deodorants by Category: Value 2018-2023
Table 49 Forecast Sales of Deodorants by Category: % Value Growth 2018-2023
Table 50 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2018-2023

Depilatories in France

HEADLINES

PROSPECTS

Women’s depilatories to remain atone in the forecast period

Razors and blades remain a must for French women

Innovation is crucial to keep customers engaged

COMPETITIVE LANDSCAPE

Category value sales suffering as purchasing habits evolve

Veet and Gillette maintain leadership in their respective product segment

CATEGORY DATA

Table 51 Sales of Depilatories by Category: Value 2013-2018
Table 52 Sales of Depilatories by Category: % Value Growth 2013-2018
Table 53 Sales of Women's Razors and Blades by Type: % Value Breakdown 2014-2018
Table 54 NBO Company Shares of Depilatories: % Value 2014-2018
Table 55 LBN Brand Shares of Depilatories: % Value 2015-2018
Table 56 Forecast Sales of Depilatories by Category: Value 2018-2023
Table 57 Forecast Sales of Depilatories by Category: % Value Growth 2018-2023

Fragrances in France

HEADLINES

PROSPECTS

Fragrances records first positive value sales growth in four years

Market trivialisation leads to lack of excitement

The super-premium segment outperforms the market

COMPETITIVE LANDSCAPE

Brands on a mission to seduce millennials

Premiumisation is the key to personalisation

Eco responsibility inspires fragrance maker

CATEGORY DATA

Table 58 Sales of Fragrances by Category: Value 2013-2018
Table 59 Sales of Fragrances by Category: % Value Growth 2013-2018
Table 60 NBO Company Shares of Fragrances: % Value 2014-2018
Table 61 LBN Brand Shares of Fragrances: % Value 2015-2018
Table 62 LBN Brand Shares of Premium Men's Fragrances: % Value 2015-2018
Table 63 LBN Brand Shares of Premium Women's Fragrances: % Value 2015-2018
Table 64 Forecast Sales of Fragrances by Category: Value 2018-2023
Table 65 Forecast Sales of Fragrances by Category: % Value Growth 2018-2023

Hair Care in France

HEADLINES

PROSPECTS

Shampoo sales represent hair care’s silver lining

Demand for natural products boosts category

Emergence of a new approach: treating hair like skin

COMPETITIVE LANDSCAPE

The race to healthier product formulation is on

Old and new actors playing the hair care game

CATEGORY DATA

Table 66 Sales of Hair Care by Category: Value 2013-2018
Table 67 Sales of Hair Care by Category: % Value Growth 2013-2018
Table 68 Sales of Hair Care by Premium vs Mass: % Value 2013-2018
Table 69 NBO Company Shares of Hair Care: % Value 2014-2018
Table 70 NBO Company Shares of Salon Professional Hair Care: % Value 2014-2018
Table 71 LBN Brand Shares of Hair Care: % Value 2015-2018
Table 72 LBN Brand Shares of Colourants: % Value 2015-2018
Table 73 LBN Brand Shares of Salon Professional Hair Care: % Value 2015-2018
Table 74 LBN Brand Shares of Styling Agents: % Value 2015-2018
Table 75 LBN Brand Shares of Premium Hair Care: % Value 2015-2018
Table 76 Forecast Sales of Hair Care by Category: Value 2018-2023
Table 77 Forecast Sales of Hair Care by Category: % Value Growth 2018-2023
Table 78 Forecast Sales of Hair Care by Premium vs Mass: % Value 2018-2023

Mass Beauty and Personal Care in France

HEADLINES

PROSPECTS

Mass beauty and personal care sales set to slow down despite positive year

Natural products are on players’ agenda

Distribution dynamics are evolving

COMPETITIVE LANDSCAPE

L’Oréal hits big with new La Provençale Bio brand

Market dynamism depends on new product launches

Millennials boost market for colour cosmetics

CATEGORY DATA

Table 79 Sales of Mass Beauty and Personal Care by Category: Value 2013-2018
Table 80 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 81 NBO Company Shares of Mass Beauty and Personal Care: % Value 2014-2018
Table 82 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2015-2018
Table 83 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
Table 84 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023

Men's Grooming in France

HEADLINES

PROSPECTS

Men’s grooming sales bounce back in 2018

Men’s shaving sales continue decline whilst opportunity for beard products remain

Men’s skin care to record the best CAGR in the forecast period

COMPETITIVE LANDSCAPE

L’Oréal increases its domination in men’s skin care

LVMH maintains leadership in fragrances

Chanel launches its first make-up line for men

CATEGORY DATA

Table 85 Sales of Men’s Grooming by Category: Value 2013-2018
Table 86 Sales of Men’s Grooming by Category: % Value Growth 2013-2018
Table 87 Sales of Men's Razors and Blades by Type: % Value Breakdown 2014-2018
Table 88 Sales of Men's Skin Care by Type: % Value Breakdown 2015-2018
Table 89 NBO Company Shares of Men’s Grooming: % Value 2014-2018
Table 90 LBN Brand Shares of Men’s Grooming: % Value 2015-2018
Table 91 LBN Brand Shares of Men's Razors and Blades: % Value 2015-2018
Table 92 Forecast Sales of Men’s Grooming by Category: Value 2018-2023
Table 93 Forecast Sales of Men’s Grooming by Category: % Value Growth 2018-2023

Oral Care in France

HEADLINES

PROSPECTS

Health awareness helps oral care sales grow

Electric toothbrushes progresses and has more room to grow

Category sales will increase in the forecast period

COMPETITIVE LANDSCAPE

Oral-B crushes the power toothbrushes category as new entrants arrive

Toothpaste’s success is driven by innovation and natural positioning

Pharmacies and parapharmacies emerging as key distribution channels

CATEGORY DATA

Table 94 Sales of Oral Care by Category: Value 2013-2018
Table 95 Sales of Oral Care by Category: % Value Growth 2013-2018
Table 96 Sales of Toothbrushes by Category: Value 2013-2018
Table 97 Sales of Toothbrushes by Category: % Value Growth 2013-2018
Table 98 Sales of Toothpaste by Type: % Value Breakdown 2014-2018
Table 99 NBO Company Shares of Oral Care: % Value 2014-2018
Table 100 LBN Brand Shares of Oral Care: % Value 2015-2018
Table 101 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2015-2018
Table 102 LBN Brand Shares of Toothpaste: % Value 2015-2018
Table 103 Forecast Sales of Oral Care by Category: Value 2018-2023
Table 104 Forecast Sales of Oral Care by Category: % Value Growth 2018-2023
Table 105 Forecast Sales of Toothbrushes by Category: Value 2018-2023
Table 106 Forecast Sales of Toothbrushes by Category: % Value Growth 2018-2023

Premium Beauty and Personal Care in France

HEADLINES

PROSPECTS

Premium beauty and personal care market outperforms its mass counterpart

Staying in tune with new consumer demands

Growing role of pharmacies and parapharmacies

COMPETITIVE LANDSCAPE

Dermocosmetics offer opportunities for product expansion

Super premium fragrances come into play

Online premium beauty care sales are taking off

CATEGORY DATA

Table 107 Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
Table 108 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 109 NBO Company Shares of Premium Beauty and Personal Care: % Value 2014-2018
Table 110 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2015-2018
Table 111 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2018-2023
Table 112 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023

Skin Care in France

HEADLINES

PROSPECTS

Skin care recovers as awareness rises

K-beauty and J-beauty have seductive power over French women

Active Beauty: a key trend for 2018 and beyond

COMPETITIVE LANDSCAPE

From revelation to confirmation for SO'BIO étic

Big players bet on the trend towards natural products

Small French start-up companies are emerging

CATEGORY DATA

Table 113 Sales of Skin Care by Category: Value 2013-2018
Table 114 Sales of Skin Care by Category: % Value Growth 2013-2018
Table 115 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 116 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 117 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 118 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
Table 119 NBO Company Shares of Skin Care: % Value 2014-2018
Table 120 LBN Brand Shares of Skin Care: % Value 2015-2018
Table 121 LBN Brand Shares of Facial Moisturisers: % Value 2015-2018
Table 122 LBN Brand Shares of Anti-agers: % Value 2015-2018
Table 123 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2015-2018
Table 124 LBN Brand Shares of General Purpose Body Care: % Value 2015-2018
Table 125 LBN Brand Shares of Premium Skin Care: % Value 2015-2018
Table 126 Forecast Sales of Skin Care by Category: Value 2018-2023
Table 127 Forecast Sales of Skin Care by Category: % Value Growth 2018-2023

Sun Care in France

HEADLINES

PROSPECTS

Adult sun protection is a strong category leader

Baby and child-specific sun care gains momentum

Use of digital technology to have positive impact on value growth

COMPETITIVE LANDSCAPE

Multibrand giant L’Oréal remains undisputed leader

Beiersdorf and Pierre Fabre complete the top three in sun care

Distribution of sun care products remains concentrated

CATEGORY DATA

Table 128 Sales of Sun Care by Category: Value 2013-2018
Table 129 Sales of Sun Care by Category: % Value Growth 2013-2018
Table 130 NBO Company Shares of Sun Care: % Value 2014-2018
Table 131 LBN Brand Shares of Sun Care: % Value 2015-2018
Table 132 LBN Brand Shares of Premium Adult Sun Care: % Value 2015-2018
Table 133 Forecast Sales of Sun Care by Category: Value 2018-2023
Table 134 Forecast Sales of Sun Care by Category: % Value Growth 2018-2023

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