Our site uses cookies to improve functionality. If you are happy with this select "Accept All". If not, select "Manage Preferences" to learn more about managing your cookie preferences. Follow this link to learn more about our cookie policy and how we use cookies. Or learn more about our privacy policy and how we use and store your data.

Beauty and Personal Care in North Macedonia

May 2023
Select Country Report
USD 2,750
Request More Information

Delivery:

Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).

This report comes in PDF with additional info in Excel included.

Overview:

Understand the latest market trends and future growth opportunities for the Beauty and Personal Care industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Baby and Child-Specific Products
  • Bath and Shower
  • Colour Cosmetics
  • Deodorants
  • Depilatories
  • Fragrances
  • Hair Care
  • Men's Grooming
  • Oral Care
  • Skin Care
  • Sun Care
  • Premium Beauty and Personal Care
  • Mass Beauty and Personal Care

If you're in the Beauty and Personal Care industry in North Macedonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Beauty and Personal Care in North Macedonia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Beauty and Personal Care in North Macedonia?
  • Which are the leading brands in North Macedonia?
  • How are products distributed in North Macedonia?
  • To what extent is e-commerce changing the retail environment and consumer demand?
  • How are sales of mass versus premium beauty products evolving?
  • Which products are seeing rising demand in the wake of COVID-19?
  • Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
  • How is the macroeconomic environment shaping demand?
  • Where is future growth expected to be most dynamic?
Download Table of Contents

Beauty and Personal Care in North Macedonia

Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
Table 1 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 7 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources

Baby and Child-Specific Products in North Macedonia

KEY DATA FINDINGS

Inflationary pressures contribute to strong value increase
Baby and child-specific sun care continues to recover from steep declines seen during COVID-19 pandemic
Medicated and premium baby and child-specific products benefit from increased brand presence
Limited brand presence and substitutability still constrains growth potential of baby and child-specific products
Baby and child-specific sun care to see fastest growth over the forecast period
E-commerce to help diversification of the baby and child-specific products brand offer
Table 11 Sales of Baby and Child-specific Products by Category: Value 2017-2022
Table 12 Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
Table 13 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
Table 14 NBO Company Shares of Baby and Child-specific Products: % Value 2018-2022
Table 15 LBN Brand Shares of Baby and Child-specific Products: % Value 2019-2022
Table 16 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2019-2022
Table 17 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2019-2022
Table 18 Forecast Sales of Baby and Child-specific Products by Category: Value 2022-2027
Table 19 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2022-2027
Table 20 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2022-2027

Bath and Shower in North Macedonia

KEY DATA FINDINGS

Rising retail prices contribute to strong value growth in bath and shower
Hand sanitisers sales continue to decline as consumers opt for liquid and bar soap
Price discounts positively influence stable volume demand for bath and shower products
Premium varieties set to sustain value growth over the forecast period
Demand for hand sanitisers to maintain stable growth rates
E-commerce set to play an important role in the growth of bath and shower
Table 21 Sales of Bath and Shower by Category: Value 2017-2022
Table 22 Sales of Bath and Shower by Category: % Value Growth 2017-2022
Table 23 Sales of Bath and Shower by Premium vs Mass: % Value 2017-2022
Table 24 NBO Company Shares of Bath and Shower: % Value 2018-2022
Table 25 LBN Brand Shares of Bath and Shower: % Value 2019-2022
Table 26 LBN Brand Shares of Premium Bath and Shower: % Value 2019-2022
Table 27 Forecast Sales of Bath and Shower by Category: Value 2022-2027
Table 28 Forecast Sales of Bath and Shower by Category: % Value Growth 2022-2027
Table 29 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2022-2027

Colour Cosmetics in North Macedonia

KEY DATA FINDINGS

Eye make-up and lipstick drive growth in colour cosmetics
Competitively priced colour cosmetics sets/kits best performing category
New product launches support growth in colour cosmetics
Colour cosmetics set to see continued expansion but with notable constraints
Colour cosmetics/kits and BB/CC creams to see strong growth over forecast period
The hybridisation trend continues over the forecast period
Table 30 Sales of Colour Cosmetics by Category: Value 2017-2022
Table 31 Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 32 Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022
Table 33 NBO Company Shares of Colour Cosmetics: % Value 2018-2022
Table 34 LBN Brand Shares of Colour Cosmetics: % Value 2019-2022
Table 35 LBN Brand Shares of Premium Colour Cosmetics: % Value 2019-2022
Table 36 Forecast Sales of Colour Cosmetics by Category: Value 2022-2027
Table 37 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2022-2027
Table 38 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2022-2027

Deodorants in North Macedonia

KEY DATA FINDINGS

Inflation contributes to double-digit value growth in deodorants
Health and wellness trend boosts demand for natural deodorant creams
Nivea launches new products, reinforcing the brand’s presence in the product area
Maturity to limit growth
Deodorant roll-ons to grow fastest
Companies adapt to growing concerns about aluminium
Table 39 Sales of Deodorants by Category: Value 2017-2022
Table 40 Sales of Deodorants by Category: % Value Growth 2017-2022
Table 41 Sales of Deodorants by Premium vs Mass: % Value 2017-2022
Table 42 NBO Company Shares of Deodorants: % Value 2018-2022
Table 43 LBN Brand Shares of Deodorants: % Value 2019-2022
Table 44 LBN Brand Shares of Premium Deodorants: % Value 2019-2022
Table 45 Forecast Sales of Deodorants by Category: Value 2022-2027
Table 46 Forecast Sales of Deodorants by Category: % Value Growth 2022-2027
Table 47 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2022-2027

Depilatories in North Macedonia

KEY DATA FINDINGS

Rising retail prices contribute to strong value increase in depilatories
More and more women choose women’s razors and blades as they provide a precise and comfortable shaving experience
Hair removers/bleaches lose in popularity
Significant slowdown of depilatories due to maturity
Women's pre-shave to see fastest growth
Multinationals to continue to dominate
Table 48 Sales of Depilatories by Category: Value 2017-2022
Table 49 Sales of Depilatories by Category: % Value Growth 2017-2022
Table 50 NBO Company Shares of Depilatories: % Value 2018-2022
Table 51 LBN Brand Shares of Depilatories: % Value 2019-2022
Table 52 Forecast Sales of Depilatories by Category: Value 2022-2027
Table 53 Forecast Sales of Depilatories by Category: % Value Growth 2022-2027

Fragrances in North Macedonia

KEY DATA FINDINGS

Stable volume demand for fragrances while rising retail prices boost value growth
Unisex fragrances gain popularity among local consumers
Fragrances remains a dynamic category
Fragrances to see improved performance over forecast period
Mass fragrance sets/kits to show strongest growth over forecast period
E-commerce to boost sales of fragrances over forecast period
Table 54 Sales of Fragrances by Category: Value 2017-2022
Table 55 Sales of Fragrances by Category: % Value Growth 2017-2022
Table 56 NBO Company Shares of Fragrances: % Value 2018-2022
Table 57 LBN Brand Shares of Fragrances: % Value 2019-2022
Table 58 LBN Brand Shares of Premium Men's Fragrances: % Value 2019-2022
Table 59 LBN Brand Shares of Premium Women's Fragrances: % Value 2019-2022
Table 60 Forecast Sales of Fragrances by Category: Value 2022-2027
Table 61 Forecast Sales of Fragrances by Category: % Value Growth 2022-2027

Hair Care in North Macedonia

KEY DATA FINDINGS

New product launches support growth in hair care
Styling agents emerge as the powerhouse within hair care
Expansion of the private label segment
Slowdown in growth due to population decline
Hair loss treatments to drive growth within hair care
Salon professional care maintains its appeal
Table 62 Sales of Hair Care by Category: Value 2017-2022
Table 63 Sales of Hair Care by Category: % Value Growth 2017-2022
Table 64 Sales of Hair Care by Premium vs Mass: % Value 2017-2022
Table 65 NBO Company Shares of Hair Care: % Value 2018-2022
Table 66 LBN Brand Shares of Hair Care: % Value 2019-2022
Table 67 NBO Company Shares of Salon Professional Hair Care: % Value 2018-2022
Table 68 LBN Brand Shares of Salon Professional Hair Care: % Value 2019-2022
Table 69 LBN Brand Shares of Premium Hair Care: % Value 2019-2022
Table 70 Forecast Sales of Hair Care by Category: Value 2022-2027
Table 71 Forecast Sales of Hair Care by Category: % Value Growth 2022-2027
Table 72 Forecast Sales of Hair Care by Premium vs Mass: % Value 2022-2027

Men's Grooming in North Macedonia

KEY DATA FINDINGS

Evolving grooming habits of men support growth in product area
Men’s skin care and men’s post and pre-shave see strong growth
Coty Inc leads highly fragmented competitive landscape
Innovation and new product launches will support growth in men’s grooming
Growing interest in premium men’s skin care
Premium men’s deodorants gain in popularity
Table 73 Sales of Men’s Grooming by Category: Value 2017-2022
Table 74 Sales of Men’s Grooming by Category: % Value Growth 2017-2022
Table 75 Sales of Men's Razors and Blades by Type: % Value Breakdown 2019-2022
Table 76 Sales of Men's Skin Care by Type: % Value Breakdown 2019-2022
Table 77 NBO Company Shares of Men’s Grooming: % Value 2018-2022
Table 78 LBN Brand Shares of Men’s Grooming: % Value 2019-2022
Table 79 LBN Brand Shares of Men's Razors and Blades: % Value 2019-2022
Table 80 Forecast Sales of Men’s Grooming by Category: Value 2022-2027
Table 81 Forecast Sales of Men’s Grooming by Category: % Value Growth 2022-2027

Oral Care in North Macedonia

KEY DATA FINDINGS

Inflationary pressures contribute to strong value increase in oral care in 2022
Battery toothbrushes gain in popularity
Colgate-Palmolive maintains lead with its well-established Colgate brand
New features, new formulations and packaging innovation will support growth in oral care
Battery toothbrushes poised for strong growth
Increasing awareness on the benefits of tooth whiteners and dental floss will support wider adoption
Table 82 Sales of Oral Care by Category: Value 2017-2022
Table 83 Sales of Oral Care by Category: % Value Growth 2017-2022
Table 84 Sales of Toothbrushes by Category: Value 2017-2022
Table 85 Sales of Toothbrushes by Category: % Value Growth 2017-2022
Table 86 Sales of Toothpaste by Type: % Value Breakdown 2018-2022
Table 87 NBO Company Shares of Oral Care: % Value 2018-2022
Table 88 LBN Brand Shares of Oral Care: % Value 2019-2022
Table 89 Forecast Sales of Oral Care by Category: Value 2022-2027
Table 90 Forecast Sales of Oral Care by Category: % Value Growth 2022-2027
Table 91 Forecast Sales of Toothbrushes by Category: Value 2022-2027
Table 92 Forecast Sales of Toothbrushes by Category: % Value Growth 2022-2027

Skin Care in North Macedonia

KEY DATA FINDINGS

Growing emphasis on health and wellbeing supports demand for skin care
Premium general purpose body care and premium skin care sets/kits stand out as the most dynamic product ranges within skin care
Beiersdorf maintains lead with its Nivea and Eucerin brands
Skin care growth to be driven by younger consumers’ interest in well-maintained, healthy-looking skin
Premiumisation of skin care to accelerate over the forecast period
E-commerce to continue to expand within skin care
Table 93 Sales of Skin Care by Category: Value 2017-2022
Table 94 Sales of Skin Care by Category: % Value Growth 2017-2022
Table 95 NBO Company Shares of Skin Care: % Value 2018-2022
Table 96 LBN Brand Shares of Skin Care: % Value 2019-2022
Table 97 LBN Brand Shares of Premium Skin Care: % Value 2019-2022
Table 98 Forecast Sales of Skin Care by Category: Value 2022-2027
Table 99 Forecast Sales of Skin Care by Category: % Value Growth 2022-2027

Sun Care in North Macedonia

KEY DATA FINDINGS

Sun care grows significantly though it fails to reach pre-COVID-19 levels in 2022
Baby and child-specific sun care grows strongly, while self-tanning sees slowest growth rate
Local player retains lead
Sun care to grow strongly over the forecast period as travel recovers more fully
Baby and child-specific sun care to see fastest growth over forecast period
Consumers look for sun care with added benefits
Table 100 Sales of Sun Care by Category: Value 2017-2022
Table 101 Sales of Sun Care by Category: % Value Growth 2017-2022
Table 102 Sales of Sun Care by Premium vs Mass: % Value 2017-2022
Table 103 NBO Company Shares of Sun Care: % Value 2018-2022
Table 104 LBN Brand Shares of Sun Care: % Value 2019-2022
Table 105 LBN Brand Shares of Premium Adult Sun Care: % Value 2019-2022
Table 106 Forecast Sales of Sun Care by Category: Value 2022-2027
Table 107 Forecast Sales of Sun Care by Category: % Value Growth 2022-2027

Premium Beauty and Personal Care in North Macedonia

KEY DATA FINDINGS

Strong growth in demand for premium beauty and personal care despite inflationary pressures
Premium adult sun care sales continue to recover from steep decline during pandemic years
CM Dela takes over lead from Coty
Changes in demographic landscape pose opportunities and threats to premium beauty and personal care
Premium adult sun care to achieve fastest growth as travel and holidays return to normal post-COVID-19
Premiumisation set to boost value growth over the forecast period
Table 108 Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
Table 109 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 110 NBO Company Shares of Premium Beauty and Personal Care: % Value 2018-2022
Table 111 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2019-2022
Table 112 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2022-2027
Table 113 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2022-2027

Mass Beauty and Personal Care in North Macedonia

KEY DATA FINDINGS

Inflationary pressures boost value sales of mass beauty and personal care in 2022
Mass adult sun care and mass colour cosmetics drive growth in mass beauty and personal care
Premium beauty and personal care products outpace mass counterparts
A well-established player, L’Oréal maintains its lead in mass beauty and personal care
Demographic decline might negatively affect domestic demand for mass beauty and personal care
Mass adult sun care to see strongest growth following marked decline during the COVID-19 crisis
Anti-agers set to remain the growth driver in mass beauty and personal care
Table 114 Sales of Mass Beauty and Personal Care by Category: Value 2017-2022
Table 115 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 116 NBO Company Shares of Mass Beauty and Personal Care: % Value 2018-2022
Table 117 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2019-2022
Table 118 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2022-2027
Table 119 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2022-2027
The following categories and subcategories are included:

Beauty and Personal Care

    • Baby and Child-specific Hair Care
    • Baby and Child-specific Skin Care
    • Baby and Child-specific Sun Care
    • Baby and Child-specific Toiletries
    • Baby Wipes
    • Medicated Baby and Child-specific Products
    • Nappy (Diaper) Rash Treatments
    • Bar Soap
    • Bath Additives
    • Body Powder
    • Body Wash/Shower Gel
    • Hand Sanitisers
      • Intimate Washes
      • Intimate Wipes
    • Liquid Soap
        • Premium Eye Liner/Pencil
        • Mass Eye Liner/Pencil
        • Premium Eye Shadow
        • Mass Eye Shadow
        • Premium Mascara
        • Mass Mascara
        • Premium Other Lash and Brow Make-Up
        • Mass Other Lash and Brow Make-Up
        • Premium BB/CC Creams
        • Mass BB/CC Creams
        • Premium Blusher/Bronzer/Highlighter
        • Mass Blusher/Bronzer/Highlighter
        • Premium Foundation/Concealer
        • Mass Foundation/Concealer
        • Premium Powder
        • Mass Powder
        • Premium Other Facial Make-Up
        • Mass Other Facial Make-Up
        • Premium Lip Gloss
        • Mass Lip Gloss
        • Premium Lip Liner/Pencil
        • Mass Lip Liner/Pencil
        • Premium Lipstick
        • Mass Lipstick
        • Premium Other Lip Products
        • Mass Other Lip Products
        • Premium Nail Polish
        • Mass Nail Polish
        • Premium Nail Treatments/Strengthener
        • Mass Nail Treatments/Strengthener
        • Premium Polish Remover
        • Mass Polish Remover
        • Premium Other Nail Products
        • Mass Other Nail Products
      • Premium Colour Cosmetics Sets/Kits
      • Mass Colour Cosmetics Sets/Kits
    • Deodorant Creams
    • Deodorant Pumps
    • Deodorant Roll-Ons
    • Deodorant Sprays
    • Deodorant Sticks
    • Deodorant Wipes
    • Hair Removers/Bleaches
    • Women's Pre-Shave
    • Women's Razors and Blades
      • Premium Men's Fragrances
      • Premium Women's Fragrances
      • Premium Unisex Fragrances
      • Premium Fragrance Sets/Kits
      • Mass Men's Fragrances
      • Mass Women's Fragrances
      • Mass Unisex Fragrances
      • Mass Fragrance Sets/Kits
    • 2-in-1 Products
    • Colourants
    • Conditioners and Treatments
    • Hair Loss Treatments
    • Perms and Relaxants
    • Salon Professional Hair Care
      • Medicated Shampoos
      • Standard Shampoos
    • Styling Agents
      • Men's Post-Shave
      • Men's Pre-Shave
      • Men's Razors and Blades
        • Premium Men's Bath and Shower
        • Mass Men's Bath and Shower
        • Premium Men's Deodorants
        • Mass Men's Deodorants
        • Premium Men's Hair Care
        • Mass Men's Hair Care
        • Premium Men's Skin Care
        • Mass Men's Skin Care
      • Premium Men's Fragrances
      • Mass Men's Fragrances
    • Dental Floss
      • Denture Cleansers
      • Denture Fixatives
    • Mouth Fresheners
    • Mouthwashes/Dental Rinses
    • Tooth Whiteners
      • Manual Toothbrushes
          • Battery Toothbrush Replacement Heads
          • Battery Toothbrush Units
          • Electric Toothbrush Replacement Heads
          • Electric Toothbrush Units
    • Toothpaste
  • Oral Care Excl Power Toothbrushes
        • Premium Firming/Anti-Cellulite Body Care
        • Mass Firming/Anti-Cellulite Body Care
        • Premium General Purpose Body Care
        • Mass General Purpose Body Care
        • Premium Acne Treatments
        • Mass Acne Treatments
        • Premium Face Masks
        • Mass Face Masks
          • Premium Liquid/Cream/Gel/Bar Cleansers
          • Mass Liquid/Cream/Gel/Bar Cleansers
          • Premium Facial Cleansing Wipes
          • Mass Facial Cleansing Wipes
          • Premium Basic Moisturisers
          • Mass Basic Moisturisers
          • Premium Anti-Agers
          • Mass Anti-Agers
        • Premium Lip Care
        • Mass Lip Care
        • Premium Toners
        • Mass Toners
      • Premium Hand Care
      • Mass Hand Care
      • Premium Skin Care Sets/Kits
      • Mass Skin Care Sets/Kits
        • Premium Aftersun
        • Mass Aftersun
        • Premium Self-Tanning
        • Mass Self-Tanning
        • Premium Sun Protection
        • Mass Sun Protection
    • Baby and Child-specific Sun Care
    • Premium Baby and Child-specific Products
    • Premium Bath and Shower
        • Premium Eye Liner/Pencil
        • Premium Eye Shadow
        • Premium Mascara
        • Premium Other Lash and Brow Make-Up
        • Premium BB/CC Creams
        • Premium Blusher/Bronzer/Highlighter
        • Premium Foundation/Concealer
        • Premium Powder
        • Premium Other Facial Make-Up
        • Premium Lip Gloss
        • Premium Lip Liner/Pencil
        • Premium Lipstick
        • Premium Other Lip Products
        • Premium Nail Polish
        • Premium Nail Treatments/Strengthener
        • Premium Polish Remover
        • Premium Other Nail Products
      • Premium Colour Cosmetics Sets/Kits
    • Premium Deodorants
      • Premium Men's Fragrances
      • Premium Women's Fragrances
      • Premium Unisex Fragrances
      • Premium Fragrance Sets/Kits
    • Premium Hair Care
        • Premium Firming/Anti-Cellulite Body Care
        • Premium General Purpose Body Care
        • Premium Acne Treatments
        • Premium Face Masks
        • Premium Facial Cleansing Wipes
          • Premium Basic Moisturisers
          • Premium Anti-Agers
        • Premium Lip Care
        • Premium Liquid/Cream/Gel/Bar Cleansers
        • Premium Toners
      • Premium Hand Care
      • Premium Skin Care Sets/Kits
      • Premium Aftersun
      • Premium Self-Tanning
      • Premium Sun Protection
    • Prestige Baby and Child-specific Products
    • Prestige Bath and Shower
    • Prestige Colour Cosmetics
    • Prestige Deodorants
    • Prestige Fragrances
    • Prestige Hair Care
      • Prestige Body Care
      • Prestige Facial Care
      • Prestige Hand Care
      • Prestige Skin Care Sets/Kits
    • Prestige Adult Sun Care
    • Mass Baby and Child-specific Products
    • Mass Bath and Shower
        • Mass Eye Liner/Pencil
        • Mass Eye Shadow
        • Mass Mascara
        • Mass Other Lash and Brow Make-Up
        • Mass BB/CC Creams
        • Mass Blusher/Bronzer/Highlighter
        • Mass Foundation/Concealer
        • Mass Powder
        • Mass Other Facial Make-Up
        • Mass Lip Gloss
        • Mass Lip Liner/Pencil
        • Mass Lipstick
        • Mass Other Lip Products
        • Mass Nail Polish
        • Mass Nail Treatments/Strengthener
        • Mass Polish Remover
        • Mass Other Nail Products
      • Mass Colour Cosmetics Sets/Kits
    • Mass Deodorants
      • Mass Men's Fragrances
      • Mass Women's Fragrances
      • Mass Unisex Fragrances
      • Mass Fragrance Sets/Kits
    • Mass Hair Care
        • Mass Firming/Anti-Cellulite Body Care
        • Mass General Purpose Body Care
        • Mass Acne Treatments
        • Mass Face Masks
        • Mass Facial Cleansing Wipes
          • Mass Basic Moisturisers
          • Mass Anti-Agers
        • Mass Lip Care
        • Mass Liquid/Cream/Gel/Bar Cleansers
        • Mass Toners
      • Mass Hand Care
      • Mass Skin Care Sets/Kits
      • Mass Aftersun
      • Mass Self-Tanning
      • Mass Sun Protection
    • Dermocosmetics Baby and Child-specific Products
    • Dermocosmetics Bath and Shower
    • Dermocosmetics Colour Cosmetics
    • Dermocosmetics Deodorants
    • Dermocosmetics Fragrances
    • Dermocosmetics Hair Care
      • Dermocosmetics Body Care
      • Dermocosmetics Facial Care
      • Dermocosmetics Hand Care
      • Dermocosmetics Skin Care Sets/Kits
    • Dermocosmetics Adult Sun Care

Beauty and Personal Care

This is the aggregation of baby and child-specific products, bath & shower, deodorants, hair care, colour cosmetics, men's grooming, oral hygiene, fragrances, skin care, depilatories and sun care. Black market sales and travel retail are excluded.

See All of Our Definitions
Share:

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Beauty and Personal Care research and analysis database.

NEW REPORT GUARANTEE

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!

© 2023 Euromonitor is privately owned & trademarked. VAT No. GB: 239-2559-40 Registered in England No. 1040587