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2025 Developments
Beauty and personal care in Iraq recorded moderate growth in 2025, supported by population expansion, urbanisation, and rising consumer interest in grooming and self-care. However, value growth remained constrained by pricing pressure as the influx of new products and widespread illicit and parallel supply distorted pricing dynamics and limited the translation of volume gains into value expansion. Demand remained anchored in core categories, with hair care retaining its position as the largest category due to broad-based usage, while colour cosmetics remained as the best performing category, driven by rising interest in appearance and self-expression among younger and urban consumers. At the same time, purchasing behaviour increasingly shifted towards efficacy-led products that deliver long-term health and visible benefits. The market remained moderately concentrated, although competitive dynamics were shaped by parallel and counterfeit supply rather than direct rivalry between leading players. These distortions diluted brand control and intensified pricing pressure, reinforcing the importance of distribution reach, pricing flexibility and consumer trust in sustaining market position. Distribution continued to rely heavily on small local grocers, reflecting their accessibility and role as the primary purchase channel, while specialist retailers and modern formats expanded gradually. E-commerce remained limited due to low consumer trust and concerns around authenticity, reinforcing the dominance of offline channels. Over the forecast period, growth is expected to remain steady, supported by demographic expansion and evolving consumer lifestyles. However, persistent supply-side disruption is likely to constrain full market potential, making authenticity, brand trust and controlled distribution critical for capturing value growth.
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Overview:
Understand the latest market trends and future growth opportunities for the Beauty and Personal Care industry in Iraq with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Baby and Child-Specific Products
- Bath and Shower
- Colour Cosmetics
- Deodorants
- Depilatories
- Fragrances
- Hair Care
- Men's Grooming
- Oral Care
- Skin Care
- Sun Care
- Premium Beauty and Personal Care
- Mass Beauty and Personal Care
If you're in the Beauty and Personal Care industry in Iraq, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Beauty and Personal Care in Iraq report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Beauty and Personal Care in Iraq?
- Which are the leading brands in Iraq?
- How are products distributed in Iraq?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Beauty and Personal Care in Iraq
2025 Developments
Key Data Insights
Chart 1 Key Industry Trends for Beauty and Personal Care
Moderate Growth Reflects Pricing Pressure in a Market Affected by Illicit and Parallel Supply
Consumer Focus on Long-Term Health and Efficacy Drives Demand for Functionally Differentiated Products
Chart 2 Body Shop’S Vitamin C Range Fuels Popularity of Effective Anti-Wrinkle Products
Beauty Purchases Increasingly Reflect Identity and Aspiration among Younger Urban Consumers
Chart 3 Value Sales 2020-2030
Chart 4 Volume Sales 2020-2030
Chart 5 Value Sales by Category 2025
Steady Growth Is Expected as Urbanisation, Population Expansion and Rising Personal Spending Sustain Demand
Moderate Concentration Is Projected to Persist as Fragmentation Intensifies through Growing Inflows of Parallel and Illicit Supply
Chart 6 Analyst Insight for Beauty and Personal Care
The Evolving Balance between Major Brands and Small Importers Is Set to Shape Competitive Dynamics
Chart 7 Forecast Value Sales 2020-2030
Chart 8 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Retain Share Amid Fragmented and Illicit Supply Conditions
Chart 9 Company Shares 2025
Chart 10 Brand Shares 2025
Small Local Grocers Lead While Modern Retail Expands and Specialist Channels Remain Important
Chart 11 Retail Channels 2020-2025
Chart 12 Economic Context for Beauty and Personal Care
Chart 13 Real Gdp Growth 2020-2030
Chart 14 Inflation 2020-2030
Chart 15 Consumer Context for Beauty and Personal Care
Chart 16 Population 2020-2030
Chart 17 Consumer Expenditure 2020-2030
Chart 18 Population by Generation 2025
Baby and Child-Specific Products in Iraq
Key Data Insights
Baby and Child-Specific Products Summary
Steady Growth Supported by Quality-Driven Purchasing Despite Moderating Birth Rates
Health-Focused Purchasing Strengthens Demand for Specialised and Quality-Led Products
Transparency and Origin Drive Trust in a Fragmented and Weakly Regulated Market
Chart 19 The Family Offers Specialised Hair Care Focused on Health and Product Quality
Chart 20 Value Sales 2020-2030
Chart 21 Volume Sales 2020-2030
Chart 22 Value Sales by Category 2025
Growth Set to Be Supported by Quality-Led Demand Despite Demographic and Competitive Pressures
Baby Wipes Forecast to Retain Leadership While Nappy (Diaper) Rash Treatments Drive Growth
Supplier Influx and Rising Quality Expectations Set to Reshape Competition
Chart 23 Forecast Value Sales 2020-2030
Chart 24 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Face Share Erosion Amid Fragmentation and Counterfeit Influx
Chart 25 Company Shares 2025
Chart 26 Brand Shares 2025
Small Grocers Lead Distribution as Supermarkets Gain Share through Modern Retail Expansion and Rising Consumer Awareness
Chart 27 Retail Channels 2020-2025
Chart 28 Economic Context for Baby and Child-Specific Products
Chart 29 Real Gdp Growth 2020-2030
Chart 30 Inflation 2020-2030
Chart 31 Consumer Context for Baby and Child-Specific Products
Chart 32 Population 2020-2030
Chart 33 Consumer Expenditure 2020-2030
Chart 34 Population by Generation 2025
Bath and Shower in Iraq
Key Data Insights
Bath and Shower Summary
Bath and Shower Records Modest Value Growth in 2025 as Population Growth Sustains Demand While Oversupply Continues to Limit Pricing Power
Competitive Fragmentation Intensifies as Parallel Imports and Counterfeit Products Suppress Pricing and Erode Brand Clarity
Health-Conscious Purchasing Strengthens as Consumers Prioritise Skin-Focused and Wellbeing-Oriented Formulations
Chart 35 Lifebuoy Transitions From Multipurpose Hygiene to Targeted Self-Care
Chart 36 Value Sales 2020-2030
Chart 37 Volume Sales 2020-2030
Chart 38 Value Sales by Category 2025
Bath and Shower Is Set to Sustain Growth to 2030 as Liquid Formats Drive Value Expansion While Bar Soap Remains Resilient
Competitive Fragmentation Is Expected to Intensify as Parallel Imports Sustain Pricing Pressure and Limit Value Growth
Health-Oriented and Specialised Products Are Expected to Drive the Most Valuable Growth
Chart 39 Forecast Value Sales 2020-2030
Chart 40 Forecast Value Sales by Category 2025-2030
Moderate Concentration Persists as Parallel Imports Intensify Competition and Erode Leading Players’ Share
Chart 41 Company Shares 2025
Chart 42 Brand Shares 2025
Small Grocery Stores Retain Dominance While Modern Retail and Specialists Gradually Gain Share
Chart 43 Retail Channels 2020-2025
Chart 44 Economic Context for Bath and Shower
Chart 45 Real Gdp Growth 2020-2030
Chart 46 Inflation 2020-2030
Chart 47 Consumer Context for Bath and Shower
Chart 48 Population 2020-2030
Chart 49 Consumer Expenditure 2020-2030
Chart 50 Population by Generation 2025
Colour Cosmetics in Iraq
Key Data Insights
Colour Cosmetics Summary
Colour Cosmetics Records Solid Growth in 2025 Despite Grey Market Pressure as Urbanisation Expands the Consumer Base
High Concentration Persists as Counterfeit Supply Erodes Pricing Power
Health-Conscious and Aspirational Purchasing Support Premium Demand
Chart 51 Huda Beauty Launches High-End Skincare with Gentle, Effective Niacinamide Formula
Chart 52 Value Sales 2020-2030
Chart 53 Volume Sales 2020-2030
Chart 54 Value Sales by Category 2025
Value Decline Is Expected as High Concentration Persists and Oversupply Intensifies Competitive Fragmentation
Health Awareness Is Anticipated to Strengthen Demand for Quality
Improved Supply Access Is Expected to Support the Emergence of Local Brands
Chart 55 Forecast Value Sales 2020-2030
Chart 56 Forecast Value Sales by Category 2025-2030
Leading Players Sustain Dominance as Counterfeit Supply Intensifies Competitive Fragmentation
Chart 57 Company Shares 2025
Chart 58 Brand Shares 2025
Beauty Specialist Stores Retain Dominance as Other Non-Grocery Retailers Expand
Chart 59 Retail Channels 2020-2025
Chart 60 Economic Context for Colour Cosmetics
Chart 61 Real Gdp Growth 2020-2030
Chart 62 Inflation 2020-2030
Chart 63 Consumer Context for Colour Cosmetics
Chart 64 Population 2020-2030
Chart 65 Consumer Expenditure 2020-2030
Chart 66 Population by Generation 2025
Deodorants in Iraq
Key Data Insights
Deodorants Summary
Normalised Daily Use and Rising Hygiene Awareness Support Steady Value Growth
Growing Health Awareness Supports Demand for Natural and Long-Lasting Formulations
Aspirational Positioning Supports Loyalty as Brands Frame Deodorants as Lifestyle Products
Chart 67 Long-Lasting Natural Deodorants Lead the Move toward Conscious Hygiene
Chart 68 Value Sales 2020-2030
Chart 69 Volume Sales 2020-2030
Chart 70 Value Sales by Category 2025
Strong Growth Is Expected over the Forecast Period as Demographic and Lifestyle Shifts Drive Demand
High Concentration Is Set to Persist as Imports Intensify Competitive Fragmentation and Pressure
Natural Formulations and Lifestyle Positioning Are Expected to Drive Differentiation and Long-Term Loyalty
Chart 71 Forecast Value Sales 2020-2030
Chart 72 Forecast Value Sales by Category 2025-2030
Leading Players Sustained Dominance as Share Erosion and New Entrants Intensify Competitive Pressure
Chart 73 Company Shares 2025
Chart 74 Brand Shares 2025
Beauty Specialists Dominate as Supermarkets Gain Share While E-Commerce Remains Limited
Chart 75 Retail Channels 2020-2025
Chart 76 Economic Context for Deodorants
Chart 77 Real Gdp Growth 2020-2030
Chart 78 Inflation 2020-2030
Chart 79 Consumer Context for Deodorants
Chart 80 Population 2020-2030
Chart 81 Consumer Expenditure 2020-2030
Chart 82 Population by Generation 2025
Depilatories in Iraq
Key Data Insights
Depilatories Summary
Workforce Participation and Lifestyle Change Support Steady Growth Despite Pressure From Alternatives
Health Awareness Supports Demand for Safer Formulations with No Adverse Effects
Chart 83 Veet Reinforces Trust with Specialised Products for Sensitive Skin and Instant Results
Lifestyle and Identity Positioning Strengthen Demand for Comprehensive and Long-Term Solutions
Chart 84 Value Sales 2020-2030
Chart 85 Volume Sales 2020-2030
Chart 86 Value Sales by Category 2025
Steady Growth Is Expected over the Forecast Period as Demographic Expansion and Lifestyle Change Sustain Demand
Moderate Concentration Is Set to Persist as New Entrants Intensify Competitive Fragmentation
Alternative Technologies Are Expected to Reshape Demand as Brands Strengthen Product Propositions
Chart 87 Forecast Value Sales 2020-2030
Chart 88 Forecast Value Sales by Category 2025-2030
Moderate Concentration Persists as Leading Brands Maintain Share Despite Rising Competitive Pressure
Chart 89 Company Shares 2025
Chart 90 Brand Shares 2025
Beauty Specialists Dominated as Modern Retail Gradually Expanded Its Presence
Chart 91 Retail Channels 2020-2025
Chart 92 Economic Context for Depilatories
Chart 93 Real Gdp Growth 2020-2030
Chart 94 Inflation 2020-2030
Chart 95 Consumer Context for Depilatories
Chart 96 Population 2020-2030
Chart 97 Consumer Expenditure 2020-2030
Chart 98 Population by Generation 2025
Fragrances in Iraq
Key Data Insights
Fragrances Summary
Value Growth Remains Modest as Pricing Pressure and Counterfeit Supply Constrain Performance
Prestige Positioning Supports Premium Demand as Fragrances Align with Lifestyle Identity
Demand for Verified Authenticity Drives Pressure on Brands to Strengthen Transparency and Trust
Chart 99 Dior Combats Counterfeits with Authenticity Measures to Protect Prestige and Trust
Chart 100 Value Sales 2020-2030
Chart 101 Volume Sales 2020-2030
Chart 102 Value Sales by Category 2025
Growth Is Expected to Strengthen as Lifestyle Demand and Improving Supply Conditions Support Expansion
Fragmentation Is Expected to Persist as Small Retailers and Illicit Supply Sustain Structural Pressure
Transparency and Authenticity Are Expected to Define Long-Term Competitive Positioning
Chart 103 Forecast Value Sales 2020-2030
Chart 104 Forecast Value Sales by Category 2025-2030
Fragmentation Persists as Multiple Players Maintain Small Shares in a Highly Competitive Market
Chart 105 Company Shares 2025
Chart 106 Brand Shares 2025
Beauty Specialists Dominated While Supermarkets Expanded Their Role and E-Commerce Remained Limited
Chart 107 Retail Channels 2020-2025
Chart 108 Economic Context for Fragrances
Chart 109 Real Gdp Growth 2020-2030
Chart 110 Inflation 2020-2030
Chart 111 Consumer Context for Fragrances
Chart 112 Population 2020-2030
Chart 113 Consumer Expenditure 2020-2030
Chart 114 Population by Generation 2025
Hair Care in Iraq
Key Data Insights
Hair Care Summary
Population Growth and Consumer Sophistication Support Value Growth Despite Rising Competitive Pressure
Health-Focused Purchasing Increases as Consumers Prioritise Long-Term Hair Outcomes
Urban Female Consumers Drive Demand for Repair-Focused and Appearance-Led Solutions
Chart 115 L’Oréal Offers Fast Hair Repair Solutions That Reduce Reliance on Costly Treatments
Chart 116 Value Sales 2020-2030
Chart 117 Volume Sales 2020-2030
Chart 118 Value Sales by Category 2025
Growth Is Set to Remain Strong as Demographic and Lifestyle Shifts Sustain Demand
Intensifying Price Competition Is Expected to Compress Margins and Challenge Established Players
Imported Products Are Forecast to Intensify Competitive Fragmentation and Reshape the Market
Chart 119 Forecast Value Sales 2020-2030
Chart 120 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Defend Market Share Amid Rising Competition and Price Pressure
Chart 121 Company Shares 2025
Chart 122 Brand Shares 2025
Small Grocers Dominated as Modern Retail Remained Limited and E-Commerce Stayed Nascent
Chart 123 Retail Channels 2020-2025
Chart 124 Economic Context for Hair Care
Chart 125 Real Gdp Growth 2020-2030
Chart 126 Inflation 2020-2030
Chart 127 Consumer Context for Hair Care
Chart 128 Population 2020-2030
Chart 129 Consumer Expenditure 2020-2030
Chart 130 Population by Generation 2025
Men's Grooming in Iraq
Key Data Insights
Men's Grooming Summary
Modest Value Growth Reflects Declining Shaving Frequency Despite Rising Interest in Grooming
Health-Focused Innovation Supports Demand for Safer and More Effective Grooming Solutions
Aspirational Positioning Drives Engagement as Younger Men Align Grooming with Identity
Chart 131 New Gillette Range Emphasises Comfort, Safety, and Precision in Men's Grooming
Chart 132 Value Sales 2020-2030
Chart 133 Volume Sales 2020-2030
Chart 134 Value Sales by Category 2025
Growth Is Set to Remain Constrained as Stable Pricing and Entrenched Brands Limit Expansion
Innovation in Shaving Systems and Skin-Safe Formulations Is Projected to Underpin Category Relevance
Lifestyle Positioning Is Expected to Strengthen Engagement among Younger Male Consumers
Chart 135 Forecast Value Sales 2020-2030
Chart 136 Forecast Value Sales by Category 2025-2030
Moderate Concentration Persists as Leading Brands Sustain Share Amid Stable Competition
Chart 137 Company Shares 2025
Chart 138 Brand Shares 2025
Beauty Specialists Led Distribution as Non-Grocery Retailers Slightly Outpaced Grocery Channels and E-Commerce Remained Limited
Chart 139 Retail Channels 2020-2025
Chart 140 Economic Context for Men's Grooming
Chart 141 Real Gdp Growth 2020-2030
Chart 142 Inflation 2020-2030
Chart 143 Consumer Context for Men's Grooming
Chart 144 Population 2020-2030
Chart 145 Consumer Expenditure 2020-2030
Chart 146 Population by Generation 2025
Oral Care in Iraq
Key Data Insights
Oral Care Summary
Strong Growth Is Supported by Preventive Demand and Population Expansion
Whitening Demand Strengthens as Aesthetic Outcomes Become a Core Purchase Driver
Early-Stage Sustainability Awareness Emerges as a Longer-Term Consideration
Chart 147 Crest Focuses on Whitening Products to Meet Evolving Consumer Needs and Self-Image
Chart 148 Value Sales 2020-2030
Chart 149 Volume Sales 2020-2030
Chart 150 Value Sales by Category 2025
Strong Growth Is Expected as Low Consumption and Rising Awareness Support Expansion
Concentration Is Forecast to Persist as Lower-Tier Fragmentation Increases within a Stable Competitive Structure
Wellness Innovation and Emerging Sustainability Awareness Are Expected to Shape Long-Term Differentiation
Chart 151 Forecast Value Sales 2020-2030
Chart 152 Forecast Value Sales by Category 2025-2030
Leading International Brands Maintain Leadership through Pricing and Distribution Control
Chart 153 Company Shares 2025
Chart 154 Brand Shares 2025
Small Local Grocers Dominate While Supermarkets Expand and E-Commerce Remains Minimal
Chart 155 Retail Channels 2020-2025
Chart 156 Economic Context for Oral Care
Chart 157 Real Gdp Growth 2020-2030
Chart 158 Inflation 2020-2030
Chart 159 Consumer Context for Oral Care
Chart 160 Population 2020-2030
Chart 161 Consumer Expenditure 2020-2030
Chart 162 Population by Generation 2025
Skin Care in Iraq
Key Data Insights
Skin Care Summary
Modest Growth Reflects Strong Demand Potential Amid Pervasive Counterfeit and Parallel Supply
Skin Health and Anti-Ageing Efficacy Drive Demand for Functionally Differentiated Facial Care Products
Premium Brand Identity and Exclusivity Drive High-Income Consumer Spending
Chart 163 The Body Shop Builds Trust with High-Quality Vitamin C Products
Chart 164 Value Sales 2020-2030
Chart 165 Volume Sales 2020-2030
Chart 166 Value Sales by Category 2025
Steady Growth Is Expected as Demographic Expansion and Beauty Trends Sustain Demand
Persistent Illicit Supply Is Forecast to Sustain Structural Pressure and Shape Competition
Beauty and Youth Trends Are Expected to Deepen Skin Care’S Role in Identity and Support Premium and Efficacy-Led Demand
Chart 167 Forecast Value Sales 2020-2030
Chart 168 Forecast Value Sales by Category 2025-2030
Leading Companies Retain Share Amid Pervasive Counterfeit and Fragmented Supply
Chart 169 Company Shares 2025
Chart 170 Brand Shares 2025
Beauty Specialists Dominate While Supermarkets Expand and E-Commerce Remains Limited
Chart 171 Retail Channels 2020-2025
Chart 172 Economic Context for Skin Care
Chart 173 Real Gdp Growth 2020-2030
Chart 174 Inflation 2020-2030
Chart 175 Consumer Context for Skin Care
Chart 176 Population 2020-2030
Chart 177 Consumer Expenditure 2020-2030
Chart 178 Population by Generation 2025
Sun Care in Iraq
Key Data Insights
Sun Care Summary
Modest Growth Reflects Pricing Pressure in a Moderately Concentrated Market Disrupted by Illicit and Parallel Supply
Long-Term Skin Health Positioning Supports Demand as Sun Care Shifts beyond Cosmetic Use
Premium Positioning and Brand Trust Drive Purchasing as Identity and Aspiration Shape Demand
Chart 179 Vichy Sun Care Protects Skin, Enhances Brightness, and Supports Long-Term Skin Health
Chart 180 Value Sales 2020-2030
Chart 181 Volume Sales 2020-2030
Chart 182 Value Sales by Category 2025
Steady Growth Is Expected as Demographic Expansion and Rising Beauty Consciousness Support Demand in a Moderately Concentrated Market
Structural Constraints Are Expected to Limit Growth Potential as Illicit Supply and Fragmented Lower-Tier Competition Deter Investment
Demand Is Expected to Consolidate around Trusted International Brands as Low Market Confidence Shapes Purchasing Behaviour
Chart 183 Forecast Value Sales 2020-2030
Chart 184 Forecast Value Sales by Category 2025-2030
Moderate Concentration Persists as Leading Companies Retain Share Amid Fragmented and Illicit Supply
Chart 185 Company Shares 2025
Chart 186 Brand Shares 2025
Beauty Specialists Dominated Distribution While Modern Retail Expanded and E-Commerce Remained Limited
Chart 187 Retail Channels 2020-2025
Chart 188 Economic Context for Sun Care
Chart 189 Real Gdp Growth 2020-2030
Chart 190 Inflation 2020-2030
Chart 191 Consumer Context for Sun Care
Chart 192 Population 2020-2030
Chart 193 Consumer Expenditure 2020-2030
Chart 194 Population by Generation 2025
Premium Beauty and Personal Care in Iraq
Key Data Insights
Premium Beauty and Personal Care Summary
Moderate Growth Reflects Rising Premium Demand While the Market Remains Underserved by Major Brands
Premium Colour Cosmetics Lead Value Sales with Dynamic Growth
Brand-Led Identity and Prestige Drive Premium Purchasing Behaviour among High-Income Consumers
Chart 195 High-Income Buyers Embrace Huda Beauty for Its Airbrushed, Flawless Finish
Chart 196 Value Sales 2020-2030
Chart 197 Value Sales by Category 2025
Steady Growth Is Expected as Premium Demand Expands across a Broader Consumer Base
Fragmentation to Persist as Illicit and Parallel Supply Continue to Dominate the Premium Segment
Expanding Small Importers and Online Channels Set to Deepen Fragmentation
Chart 198 Forecast Value Sales 2020-2030
Chart 199 Forecast Value Sales by Category 2025-2030
Leading Companies Sustain Niche Positions through Trust and Targeted Positioning
Chart 200 Company Shares 2025
Chart 201 Brand Shares 2025
Chart 202 Economic Context for Premium Beauty and Personal Care
Chart 203 Real Gdp Growth 2020-2030
Chart 204 Inflation 2020-2030
Chart 205 Consumer Context for Premium Beauty and Personal Care
Chart 206 Population 2020-2030
Chart 207 Consumer Expenditure 2020-2030
Chart 208 Population by Generation 2025
Mass Beauty and Personal Care in Iraq
Key Data Insights
Mass Beauty and Personal Care Summary
Moderate Growth Reflects Expanding Demand Amid Rising Competition and Supply Pressure
Hair Care Remained Dominant While Baby and Child Products Drove Growth through Targeted Demand
Chart 209 Mass-Market Hair Repair Gains Popularity with Dove’S Keratin-Enriched Solutions
Consumer Focus on Long-Term Health and Repair Strengthens Demand for Efficacy-Led Products
Chart 210 Value Sales 2020-2030
Chart 211 Value Sales by Category 2025
Steady Growth Is Expected as Demand Strengthens, with Price Set to Determine Competitive Outcomes
Mass Hair Care Projected to Lead Value Sales Growth with Focus on Effective Repair Solutions
Fragmentation Is Expected to Intensify as Low-Cost Supply Expands and Competitive Pressure Increases
Chart 212 Forecast Value Sales 2020-2030
Chart 213 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Defend Share through Pricing and Targeted Positioning Amid Fragmented Supply
Chart 214 Company Shares 2025
Chart 215 Brand Shares 2025
Chart 216 Economic Context for Mass Beauty and Personal Care
Chart 217 Real Gdp Growth 2020-2030
Chart 218 Inflation 2020-2030
Chart 219 Consumer Context for Mass Beauty and Personal Care
Chart 220 Population 2020-2030
Chart 221 Consumer Expenditure 2020-2030
Chart 222 Population by Generation 2025
Country Reports Disclaimer
The following categories and subcategories are included:
Beauty and Personal Care
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- Baby and Child-specific Hair Care
- Baby and Child-specific Skin Care
- Baby and Child-specific Sun Care
- Baby and Child-specific Toiletries
- Baby Wipes
- Medicated Baby and Child-specific Products
- Nappy (Diaper) Rash Treatments
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- Bar Soap
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- Deodorant Creams
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- Premium Body Mists
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- Mass Body Mists
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- Dental Floss
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- Manual Toothbrushes
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- Battery Toothbrush Replacement Heads
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- Mass Baby and Child-specific Products
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- Mass Powder
- Mass Other Facial Make-Up
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- Mass Lip Gloss
- Mass Lip Liner/Pencil
- Mass Lipstick
- Mass Other Lip Products
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- Mass Nail Polish
- Mass Nail Treatments/Strengthener
- Mass Polish Remover
- Mass Other Nail Products
- Mass Colour Cosmetics Sets/Kits
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- Mass Deodorants
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- Mass Body Mists
- Mass Men's Fragrances
- Mass Women's Fragrances
- Mass Unisex Fragrances
- Mass Fragrance Sets/Kits
- Mass Hair Care
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- Mass Firming Body Care
- Mass General Purpose Body Care
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- Mass Acne Treatments
- Mass Face Masks
- Mass Facial Cleansing Wipes
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- Mass Basic Moisturisers
- Mass Anti-Agers
- Mass Lip Care
- Mass Liquid/Cream/Gel/Bar Cleansers
- Mass Toners
- Mass Hand Care
- Mass Skin Care Sets/Kits
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- Mass Aftersun
- Mass Self-Tanning
- Mass Sun Protection
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- Dermocosmetics Baby and Child-specific Products
- Dermocosmetics Bath and Shower
- Dermocosmetics Colour Cosmetics
- Dermocosmetics Deodorants
- Dermocosmetics Fragrances
- Dermocosmetics Hair Care
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- Dermocosmetics Body Care
- Dermocosmetics Facial Care
- Dermocosmetics Hand Care
- Dermocosmetics Skin Care Sets/Kits
- Dermocosmetics Adult Sun Care
Beauty and Personal Care
This is the aggregation of baby and child-specific products, bath & shower, colour cosmetics, deodorants, depilatories, fragrances, hair care, men's grooming, oral care, skin care and sun care. Black market sales and travel retail are excluded.
See all of our definitions
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This report originates from Passport, our Beauty and Personal Care research and analysis database.
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