Home and Garden

In 2023, the home and garden market in Switzerland experienced a slight decline as the country faced macroeconomic issues such as inflation, an economic slowdown, rising interest rates, and global conflicts, which collectively led to a cautious…

The home and garden market in Poland registered a more muted performance in current value terms in 2023, when compared to the previous years of the review period. This came within a context of a challenging macroeconomic environment, with…

Sales of home and garden products remained strong in Malaysia in current value terms in 2023. However, this was primarily due to inflation, which led to higher prices, boosting overall value sales. A surge in home renovation projects, fuelled by…

Home and garden saw slower growth in current value terms in 2023 compared to the previous two years, with this being driven by a combination of factors. Economic uncertainty and inflation played a significant role, leading to an increase in list…

Gardening saw current value growth in the Philippines in 2023. The surge in the popularity of pots and planters during the year can be attributed to the growing demand for potted plants, which has influenced consumer behaviour significantly. Firstly,…

Fertiliser experienced slower growth in current value terms in 2023. Despite the Netherlands' strong tradition of horticulture and gardening, with a significant portion of the population actively engaged in these activities, the demand for fertiliser…

Gardening remained a popular recreational activity in Taiwan in 2023, as more people recognised its therapeutic benefits, including reducing stress and anxiety and enhancing mood. However, with the country facing a shortage of outdoor space in urban…

In 2023, despite economic uncertainties, the gardening category experienced only marginal declines, reflecting a shift towards conservative consumer spending habits in Switzerland. The emphasis on home-centric lifestyles prompted increased interest…

The gardening market in Poland proved to be more resilient than other categories in 2023, with high single-digit growth in current value terms. In a challenging macroeconomic environment, characterised by high inflation and a contracting housing…

Gardening in Malaysia saw steady growth in current value terms in 2023, primarily driven by urbanisation, the developing DIY culture, and evolving consumer preferences. For instance, rapid urbanisation led to a rise in apartment living with limited…

Gardening in Italy saw a significant decline in sales in 2023 which was in part due to the erratic weather which was linked to the impact of climate change. The country experienced severe droughts followed by heavy rains, creating a challenging…

In 2023, homewares in South Korea maintained a current value decline, although this was mainly due to normalisation after a peak in sales during the pandemic in 2020, and sales remained far above the pre-pandemic level. Dinnerware continued to see…

Homewares in Japan experienced current value growth in 2023, mainly due to increased home cooking due to remote and hybrid work patterns. In addition, with economic concerns, more individuals cooked at home to save money. The demand for functional…

Homewares in India maintained current value growth in 2023, although this was lower than seen in the previous two years, as sales had already recovered from the 2020 decline. Nevertheless, kitchenware continued to witness a surge in demand,…

Home improvement in South Korea maintained dynamic current value growth in 2023, with a double-digit increase, maintaining the trend seen for the previous two years. Bathroom and sanitaryware maintained strong growth in home improvement in 2023, due…

After a peak in sales in 2020 during the pandemic, home improvement in Japan turned to decline as sales normalised, with a slight fall in current value sales continuing in 2023; however, sales remained above the pre-pandemic level. Due to the shift…

Home improvement in India has been experiencing a surge in growth, and solid but slower current value growth continued in 2023, buoyed by several key factors. Reductions in raw materials costs contributed to increased affordability, making home…

Home furnishings in Korea saw another year of current value decline in 2023, although this was slower than in the previous year. However, not all categories saw a declining trend; for instance, barbecues witnessed solid value growth in 2023. This was…

Home furnishings in Japan saw another year of minor current value decline in 2023. However, not all categories suffered a declining trend. For instance, there was a steady increase in the value growth rate of barbecues in Japan in 2023. This is…

Home furnishings in India maintained solid, although slower, current value growth in 2023. One factor driving growth was the popularity of Light Emitting Diode (LED) lamps, with sales driven by increasing consumer awareness of the energy efficiency…