Market research on the home and garden industry. Standardised and...
Market research on the home and garden industry. Standardised and cross-comparable total market sizes, market and brand share data, distribution and trends.
In 2022, Italy's home and garden market saw demand undermined by the high rate of inflation, which was around 8.2%. With consumer confidence dropping from the previous year, consumers were more cautious with their spending and many opted to purchase…
Retail sales of gardening grew in 2022, but at a slower pace compared to the previous year. Polish consumers developed a liking for gardening during the pandemic, where entertainment outside of the household was limited due to home seclusion and the…
Retail sales of gardening were much higher in 2022 compared to pre-pandemic levels, driven by the increased interest among Malaysians to improve the liveability of their homes and interact with nature amidst hectic urban lifestyles. However, growth…
Despite seeing decline in 2022, the gardening category continued to register a significantly higher level of value sales than before the onset of the COVID-19 crisis. The pandemic brought a marked rise in demand for gardening products as consumers…
Due to the COVID-19 pandemic, many people were compelled to stay at home for extended periods, which led to an increase in the habit of cooking at home among consumers. Even in 2021 and 2022, a significant number of consumers continued to prepare…
Increased time spent at home during the pandemic, and the consequent boost in interest in home cooking, resulted in higher demand for homewares in current value terms and in value terms at constant 2022 prices in 2022 compared with pre-pandemic…
Sales of homewares fell in both current value terms and in value terms at constant 2022 prices in 2022. Nevertheless, sales remained higher by both measures than before the pandemic, due to the growing “nesting” phenomenon during and to some extent…
Although wallpaper continued to record positive growth in 2022, growth at constant 2022 prices slowed compared to a year earlier and sales were still below pre-pandemic levels, given the size of the decline seen in 2020. The inflation rates in the…
Home improvement in South Korea saw marginal current value growth in 2022 compared with the previous year, despite falling value sales at constant 2022 prices. Nevertheless, sales remained higher than the pre-pandemic (2019) level by both measures.…
In 2022, home improvement saw a second year of decline in both current value terms and in value terms at constant 2022 prices. Nevertheless, sales remained higher by both measures compared with the pre-pandemic period in 2019, owing to the increased…
With inflation surging in 2022 in the Philippines, reaching its highest rate in 14 years, demand for expensive home furnishings was impacted in this year, with many products in this category seeing slower growth than a year earlier. This was mainly…
In 2022, home furnishings in South Korea saw declines in current value terms and in terms of value sales at constant 2022 prices compared with the previous year, largely driven by a decline in the country’s real estate market. Most purchases of…
Home furnishings declined in both current value terms and in value terms at constant 2022 prices in 2022. In addition, sales were lower by both measures in 2022 compared with before the pandemic started, in 2019. After the pandemic hit, Japanese…
In 2022, the Philippines experienced a decline in consumer confidence due to rising inflation caused by higher energy prices. These price hikes were a direct result of the Russia-Ukraine conflict that started in the same year. The rise in energy…
In 2022, although home and garden in South Korea saw declines in current value terms and in value terms at constant 2022 prices, sales remained higher than the pre-pandemic level, seen in 2019. The increased amount of time spent at home during the…
The home and garden industry saw current value growth in 2020, as Japanese consumers were confined to their homes, which allowed them to focus on home renovations and gardening. Home improvement, homewares and gardening all witnessed notable current…
The pandemic forced people to stay indoors for significant periods in 2020 and 2021, leading to gardening becoming a more popular pastime. As well as being an enjoyable pastime, gardening also provided an opportunity for consumers to connect with…
Gardening became a popular hobby in South Korea during the pandemic, as consumers sought to be close to nature. All gardening categories grew in current value terms in 2022 compared to the previous year, and saw demand in both current terms and at…
Gardening became a favourite pastime amongst many consumers during the pandemic, as people were confined to their homes, with few outside entertainment options available. In 2022, gardening saw declines in sales compared with the previous year in…
The Asian consumer is changing. Traditional values that served the collective in terms of both society and the family are on the wane, with COVID-19 lockdowns accelerating a new focus on individualism and the self. This report explores how Asian…