Alcoholic Drinks

Beer witnessed a trend for more premium, perceived healthier and more expensive products like ale, which also benefited from the return to the on-trade channel as Coronavirus (COVID-19) restrictions were lifted. The prices of beer and other types of…

The wine landscape has seen positive, single-digit growth in 2022, much of which is due to local consumers gaining a more appreciative taste for wine. Most locals embrace the notion of “drinking in moderation”, enjoying the taste of products, which…

Spirits have seen a good recovery over the forecast period, with the category recording positive single-digit growth in 2022. Rising local disposable income combined to this growth, with an increased interest in spirits also being a main contributor…

Due to the outbreak of COVID-19, local consumers have become increasingly aware of their health and wellbeing, leading many to drink in moderation or seek lower-ABV drinks. This has benefited the RTD market, with those seeking healthier options or…

The local cider/perry landscape is relatively small compared to other alcohol subcategories, but it has observed modest growth recently. This is due to local consumers becoming increasingly interested in trying new kinds of alcohol and searching for…

In 2022, the beer landscape saw solid total volume growth; the result of an increase in imported beer and the growing prominence of local craft beer. These have had a significant impact on the local industry, which has grown in recent years as the…

In 2022, the local alcohol industry in Taiwan continued to struggle following the outbreak of COVID-19, with bars and restaurants remaining well below capacity compared to 2019. This led to a dominance of sales in the off-trade, with an…

The sale and consumption of alcoholic drinks are illegal in Kuwait and, therefore, 100% of sales generated in Kuwait’s alcoholic drinks industry comes from non alcoholic beer. The category saw an upturn in its performance in 2022 as it witnessed some…

Alcoholic drinks sales are driven by the high popularity of beer among local consumers and tourists, while spirits and wine are gaining attention as aspirational drinks among young adults and/or a growing middle-class society. Despite a stricter…

Alcoholic drinks recorded robust growth in 2022 as sales continued to recover from the impact of COVID-19. Expanding local production, especially in wine and beer, has supported growth by offering consumers affordable options at a time when currency…

The country’s economy recovered significantly from the pandemic in 2021 and 2022, though this was dampened somewhat by inflation caused by the Russia-Ukraine conflict. Nevertheless, the alcoholic drinks market grew due to a significant increase in…

As the world moves beyond COVID-19, fast-moving consumer goods (FMCG) brands must navigate a reality in which e-commerce growth has slowed dramatically from the lofty heights of the pandemic. Using insights obtained from Euromonitor International’s…

Australian wine stocks rose for a second consecutive year, with over two billion litres of Australian wine in inventory by the end of 2022, up 8% from the previous year, according to Wine Australia. This was the result of a record production year in…

Many Australians spent the two first years of COVID-19 experimenting with creating cocktails at home. As the pandemic eased in 2022, this resulted in a cocktail boom in the on-trade, as these increasingly educated cocktail connoisseurs sought…

RTDs continued to lead the alcoholic drinks industry in terms of total volume growth in 2022, thanks to burgeoning demand in Australia. The category was to a large extent shielded from the impact of COVID-19, as by far the dominant channel for RTDs…

COVID-19 caused significant disruptions to on-trade sales throughout 2020 and 2021, with mobility restrictions and border closures limiting footfall at restaurants, bars, and other venues. Even as Australia began to ease restrictions towards the end…

After two years of significant decline, on-trade volume sales of beer saw a strong rebound in 2022, as consumer behaviour in Australia gradually normalised post-COVID-19. Even after lockdowns and restrictions ended, the return of footfall and…

In 2022, alcoholic drinks in Australia saw little movement in total volume sales. However, 2022 was a transitionary year for alcoholic drinks in Australia, as the country gradually normalised after all restrictions and border closures were lifted at…

Imported brands continue to lead wine in Cameroon. According to the Foreign Trade data 2021 made public by the National Institute of Statistics (INS) in December 2022, Cameroon spent XAF48.3 billion to import wines and spirits in 2021. Moreover,…

As seen with the trend for champagne in clubs, we are also seeing a significant increase in sales of premium and prestige premium spirits through clubs and lounges in Cameroon. Brands such as Johnnie Walker Black Label (Diageo Plc), Jack Daniel’s…