Australasia

Increasing commodity prices, rising supply chain costs, and inflationary conditions have resulted in many manufacturers increasing their unit prices in sugar confectionery. As these products are dependent on many imported ingredients, the category is…

Australia had a delayed relaxing of COVID-19 restrictions in 2022, with the Omicron wave of the virus causing certain restrictions to remain in place at the beginning of the year. However, even as mobility restrictions eased, high case numbers and…

Australia has been experiencing unprecedented inflation, which is causing consumers to restrict their discretionary spending. On the supply side, manufacturers are facing increased input costs resulting from commodities, energy, and supply chain…

Facing the pressures of inflation and rising interest rates, Australians have become increasingly value-driven in their purchasing habits in 2023. However, in ice cream, consumers are not just trading down to cheaper products or reducing their…

The gum category is highly dependent on consumer mobility fuelling on-the go consumption. Gum had already been on a declining trend even before COVID-19, but mobility restrictions during the pandemic had a strong negative impact on the category, as…

Chocolate confectionery is set to see growth in both retail volume and current value terms in 2023. With chocolate confectionery relying on a number of imported ingredients, escalating commodity prices and rising supply chain costs have resulted in…

In 2022, the New Zealand government maintained its commitment to implementing new regulations for tobacco products as part of ongoing efforts to reduce smoking prevalence. These efforts have been successful in driving down smoking rates due to…

During the review period, there was a significant increase in the sales of next-generation tobacco products, including e-vapour products and heated tobacco products. This growth can be attributed to the growing interest among smokers who are seeking…

While cigars and smoking tobacco continued to decline in 2022, cigarillos managed to record marginally positive growth in this year, representing something of a rebound in its performance after seeing a declining trajectory during the pandemic. The…

Smoking prevalence in New Zealand has continued to experience a steady decline in recent years. This can be attributed to various factors, such as increasing health awareness, significant unit price increases driven by annual tax hikes, and strict…

The tobacco industry in Australia experienced another year of retail volume decline in 2022, due to strict government regulations aimed at reducing smoking rates. Traditional tobacco categories were particularly affected, with sharp decreases in…

Amidst the rigorous restrictions imposed on e-vapour products, there has been a significant surge in the illicit trade of these products within Australia. The strict regulations and limitations surrounding the sale and distribution of vaping devices…

The demand for traditional tobacco products such as cigars, cigarillos and smoking tobacco has experienced a significant decline in Australia, due to the implementation of stricter tobacco regulations. These regulations, including higher taxes, plain…

Retail volume sales of cigarettes continued to decline significantly in Australia in 2022, marking another blow to the industry. The ongoing downwards trend can largely be attributed to increasing awareness amongst Australians regarding the…

Australia's income in 2022 is on the rise, with Late Lifers driving luxury spending. However, income inequality is set to increase, and social class E will see the fastest expansion. New South Wales remains the country's largest consumer market,…

The number of households is set to increase moderately in Australia over 2022-2027, with couples with children remaining the dominant household type. In 2022, household spending was affected by inflation, which stood at 6.6%, elevating living costs.…

Sydney maintains its position as Australia's most populous city, driving a strong consumer market. High internet connectivity enables 5G adoption and digital transformation in cities. Sydney leads in labour market and economic strength, while Perth,…

New Zealand’s business climate is dynamic and ‘mostly free’ for economic freedom, whilst corruption is not a problem, but political instability is rising owing to the scheduled general election in October 2023. As inflation continues to trouble…

Australia is one of the freest economies in the world, with limited corruption and improving government finances. The economy is facing slowing growth and inflation continues to be high, but the export environment is becoming more favourable as…

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…