Beauty and Personal Care

Mass fragrances registered a particularly strong performance as sales rebounded robustly over the course of 2022. The main driver of growth in the category is that many consumers are reverting to their pre-pandemic lifestyle habits and this has meant…

Hair care registered a positive performance in 2022 as consumers paid more attention to their appearance during the post-pandemic era. Both women and men are paying increasing attention to maintaining their look as socialising outside of the home…

The economic crisis that Morocco continues to face had a significant negative impact on demand for fragrances over the course of 2022 as consumers curbed all non-essential spending amidst high inflation and a significant increase in the cost of…

Recent years have seen Morocco’s female population become increasingly preoccupied with appearance and maintaining a feminine, attractive and well-groomed appearance is now considered essential, especially among younger consumer groups. This trend…

One of the few positive outcomes of the COVID-19 pandemic for sales of deodorants was that many local consumers are now paying more attention to their personal hygiene routines. In particular, young men are becoming much more conscious about body…

Towards the end of the review period, spending on colour cosmetics continued to increase gradually among Moroccan consumers despite the tough economic situation and the pressure that this has put on household incomes. Various categories of colour…

2022 saw demand under some pressure due to a far more controlled attitude towards spending among the local population amidst the spectre of inflation and a significant increase in the cost of living. After a strong recovery in economic activity…

2022 saw bath and shower benefit from improvements that have been seen in the personal hygiene habits of large numbers of Moroccans since the early days of the COVID-19 pandemic. Growing frequency of usage as consumers have sought to maintain…

The underwhelming sales performance registered in baby and child-specific products during 2022 can be attributed largely to the contraction of the end consumer base for these products. The number of babies being born in Morocco continues to decline…

This report analyses the market for beauty and personal care in Tanzania. For the purposes of the study, the market has been defined as follows:

This briefing explores the key trends defining the future of the packaging industry. Costs are keenly in focus given the inflationary environment; right-pricing and right-sizing the retail pack are essential to balance consumer affordability with…

Beauty and personal care multinationals have predicted continued cost increases in 2023, further increasing the price of finished goods. Companies are developing multifaceted strategies to remain competitive, often combining approaches to cover…

The outlook for world duty-free looks rosy, as pent-up demand and the recent reopening of China are powering tourism recovery, despite the headwinds caused by the cost-of-living crisis. Duty-free players are diversifying their source markets,…

Jala ranks eighth in beauty and personal care in China. Over 2018-2021, the company’s value share stagnated at 2% in China. The structural changes in consumers' preferences and distribution channels have led to opportunities and challenges for Jala.…

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

Coty’s sales had a 10% upturn in 2021 after continuously declining during 2018-2020. New leadership’s turnaround strategies, including streamlining the portfolio, developing skin care, and expanding luxury colour cosmetics, already achieved initial…

Consumers concerned about their physical and mental wellbeing are seeking preventative health solutions in food. This is driving sales of health and wellness packaged food, which reached USD497 billion in 2021. Free from has seen the strongest…

The COVID-19 pandemic has changed oral care: from being an essential category, oral care is now seen as an extension to overall health and beauty. Value-added products will drive growth in developed markets, while emerging markets will see consumers…

The Q4 2022 update for beauty and personal care shows an upgrade for 2022 compared to estimates made in Q3 2022, but a downgrade from April 2022 baselines. China’s recent changes in zero-COVID policies foretell future optimism for the second largest…