Emil Fazira Insights Manager, Food Asia
singapore
English, Malay
About Emil
Emil is responsible for food research insight across Asia Pacific, working with local analysts and commercial teams in bringing thought leadership and industry knowledge to clients.
Expertise
Emil has experience guiding clients through disruptors like ghost kitchens and plant-based alternatives via workshops, presentations and conferences. Emil has conducted market research across various industries and markets. She has been quoted widely in print and has featured in media such as Reuters and Channel News Asia.
Recently Published Work
Southeast Asia Holds Growth Potential for Chinese Food Firms
Emil Fazira
The Chinese food industry’s sales totalled USD328.7 billion in 2023, a whopping 40% of the Asia Pacific region’s total. This was particularly buoyed by staple foods which in China grew by a 5% CAGR in retail value sales terms between 2018 and 2023. Dairy products and alternatives sales are a contrast, where China is losing share of Asia Pacific’s, albeit gradually: slipping from 52% in 2018 to 48% in 2023.
Informa x EMI Breakfast Meeting: Singapore
Emil Fazira
Business Breakfast events are designed for industry professionals to participate in engaging insights-driven panel sessions delivered by industry partners, and to take advantage of the networking opportunity – all in under an hour across various cities!
Key Trends Shaping Food in Asia: 2024 and Beyond
Emil Fazira
Across 2018-2023, the Asia Pacific region saw polarised growth rates in packaged food sales across markets. This was largely due to economic challenges, the volatility of the industry’s supply chain and demand during the pandemic years.