Understand the demographic, socioeconomic and cultural influences...
Understand the demographic, socioeconomic and cultural influences that shape consumer demand and future prospects in Africa, with analyses that offer unique local knowledge and insight in support of comprehensive market statistics.
Rising living standards in Côte d'Ivoire have boosted demand for beauty and personal care products, leading to positive growth in 2023. Bath and shower, deodorants, fragrances, hair care, cosmetics, and skin care are particularly popular. Factors…
Baby and child-specific products performed solidly in 2023, with total volume and current value sales increasing at robust rates and all categories registering positive results in both respects. Buoyant demand was underpinned by relatively high birth…
Overall volume and current value growth rates for bath and shower in Algeria in 2023 were slightly weaker than those recorded in 2022. This was partly due to increasing maturity, though the slowdown also reflected heightened budget-consciousness…
Overall volume sales growth for beauty and personal care in Algeria in 2023 was modest and unchanged on 2022, while growth in total current value sales was down slightly on the previous year. This was mainly due to stubbornly high inflation fuelled…
Overall volume and current value growth rates for colour cosmetics in 2023 were slower than in 2022. This was partly explained by the normalisation of consumption patterns following the spike in demand that resulted from the easing of the pandemic…