Africa

Understand the demographic, socioeconomic and cultural influences...

Understand the demographic, socioeconomic and cultural influences that shape consumer demand and future prospects in Africa, with analyses that offer unique local knowledge and insight in support of comprehensive market statistics.

Country Report

Beauty and Personal Care in Uganda

Apr 2024

In 2023, a significant shift in consumer behaviour towards purchasing small-sized beauty and personal care products has emerged. This trend is driven by escalating product prices outpacing consumer incomes. Marketing channels have evolved, with a…

USD 2,750
Country Report

Baby and Child-Specific Products in Egypt

Apr 2024

Baby and child-specific products saw current value growth in Egypt in 2023 despite the fact that the category saw downward pressure on volumes at the end of the review period as the difficult economic situation led consumers to rationalise their…

USD 1,195
Country Report

Bath and Shower in Egypt

Apr 2024

Bath and shower saw significant current value growth in Egypt in 2023, with demand remaining strong in the midst of challenging economic conditions and rising prices, as many products in the category are considered essential. The bath and shower…

USD 1,195
Country Report

Beauty and Personal Care in Egypt

Apr 2024

Beauty and personal care witnessed a decline in volume sales in Egypt in 2023 and a substantial increase in value terms due to a considerable rise in prices. In a harsh economic environment, with inflation exceeding 35% in 2023, and no government…

USD 2,750
Country Report

Colour Cosmetics in Egypt

Apr 2024

Colour cosmetics saw current value growth in Egypt in 2023. However, volume sales were negatively impacted by the huge leap in prices seen during the year, which occurred in several steps. Prices increased by more than 40% in 2023 following…

USD 1,195
Passport Our solution covers your every research need, providing context around your business for a deeper market view. Learn More
;