Understand the demographic, socioeconomic and cultural influences...
Understand the demographic, socioeconomic and cultural influences that shape consumer demand and future prospects in Africa, with analyses that offer unique local knowledge and insight in support of comprehensive market statistics.
The waning impact of the pandemic in South Africa has changed how many households operate in terms of busier lifestyles. The main change is that many employees continue to observe remote/hybrid working measures, and thus are spending greater time at…
Dishwashers experienced a substantial volume decline in 2023, primarily attributable to the severe economic conditions characterised by high inflation, significantly restricting consumer spending power. Considered niche and non-essential by the…
The post-pandemic recovery in the sales of dishwashers continued in 2023, with volume growth gaining momentum. With the return to workplaces and busy lifestyles, people have less time for household chores such as dishwashing. Dishwashers are mostly…
Due to currency devaluations, import restrictions and foreign currency shortages, the unit price of dishwashers jumped by some 65% in 2023. Current value sales have skyrocketed since 2022 due to these soaring retail prices. The fear of currency…
In the upcoming years, consumers and businesses face an array of challenges, with rising income inequality being among the key ones. Nevertheless, addressing the income inequality through catering to the Bottom of the Pyramid and the Middle Class…
The pandemic has dramatically changed South Africans’ lifestyles in many ways, a trend that is greatly benefiting demand for consumer appliances. For instance, many businesses have now adopted remote/hybrid working models, meaning that employees…
In 2023, consumer appliances faced a notable decline across categories, primarily attributed to exacerbated inflation. The local currency depreciation and a surge in fuel prices, along with a Federal Government demonetisation policy, collectively…
Consumer appliances in Morocco has demonstrated mixed performance amidst rising inflation and supply chain disruptions in 2023. Despite a dip in demand during 2021 and early 2022, certain categories have regained their pre-pandemic sales levels.…
Consumer appliances in Egypt witnessed a marked slowdown in retail volume sales in 2023, achieving a stagnant performance overall. High inflation is the main factor behind the dynamic increase in current value sales of consumer appliances. Volume…
The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…
Since the pandemic, general dynamics in consumers’ lifestyles have dramatically changed in South Africa. Ongoing remote/hybrid working models for employees mean that many of them continue to spend greater time at home than they would have compared to…
In 2023, air treatment products faced a decline in volume due to adverse economic conditions. High inflation, propelled by currency devaluation and fuel price hikes, significantly restrained consumer spending. Despite the essential nature of these…
In 2023, air treatments products is set to record stable growth in retail volume terms, although the rate of growth has slowed year on year. The prevailing economic uncertainty and high cost of living is impacting demand. Air treatment products are…
Air purifiers have continued to see volume sales decline since 2022. Currency devaluations and foreign currency shortages have affected the prices of all imported goods, together with the further rise of inflation. Indeed, the average unit price of…