Understand the demographic, socioeconomic and cultural influences...
Understand the demographic, socioeconomic and cultural influences that shape consumer demand and future prospects in Africa, with analyses that offer unique local knowledge and insight in support of comprehensive market statistics.
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…
Pet products witnessed consistent current value growth in South Africa in the review period, and is expected to continue growing in 2024. In addition to pet products for sanitisation, such as cat litter, an increase in pet healthcare products has…
In 2024, slow growth in pet products is partly attributed to the weak economy and declining disposable incomes in Morocco. In addition to this, brands and product availability remains limited. At the same time, other pet product goods are highly…
As with other categories of pet care in Egypt, current value growth in 2023/2024 was significantly boosted by increased unit prices.
Pet care in South Africa is expected to experience significant current value growth in 2024, which is reflective of the importance of pets in everyday life. Growth is attributable to various factors, including the growing pet population, and the…
Pet care in Morocco is showcasing a modest performance in 2024, as challenging economic conditions and declining disposable incomes impact purchasing habits and pet ownership. After a strong recovery in economic activity in 2021, the performance of…
Despite enormous economic changes, pet care in Egypt had a successful year in 2023/24, with robust volume growth and even stronger growth in current value terms. Limitations in imports due to foreign currency deficiency and inflation make it more…
Other pet food is expected to continue to see current value growth in South Africa in 2024. Increases are expected across all categories, with fish food and small mammal/reptile food seeing the fastest growth rates from a lower base. The unit price…
The economic recession and declining disposable incomes in 2024 significantly impacts other pet food sales in Morocco. This led some pet owners to abandon their pets while being discouraged from investing in pets such as birds, fish and other…