Africa

In 2023, the Moroccan landscape of parenthood is undergoing a profound transformation driven by a notable decline in birth rates. This trend began before the COVID-19 pandemic and has been accentuated by economic uncertainties stemming from the…

Baby food in Egypt is witnessing a decrease in current retail volume sales during 2023, with a huge increase in current retail value terms, due to prices rising more than 70% in the fourth quarter of 2022. As baby food products are mostly imported,…

The Cameroonian market for baby food has not escaped the detrimental effects of inflation. The surge in fuel prices, along with substantial increases in the cost of milk and wheat, has been instrumental in driving up the prices of baby food. Both…

Ethiopia is experiencing a growing demand for dairy products. However, as a developing country, a large part of the residents do not have access to dairy products. While the industry has recovered from the pandemic in 2023, it now faces a fresh set…

The ongoing economic hardship is affecting household incomes in Algeria, which is leading to slower retail volume growth of yoghurt and sour milk products in 2023. The international issues caused by the war in Ukraine continue to affect the local…

Other dairy is registering relatively slow retail volume growth in 2023 in comparison to previous years, reflecting the mature nature of the category. The continuing economic downturn in Algeria is dampening retail volume sales, as internal and…

Drinking milk products in Algeria is facing slower retail volume growth in 2023 than previous years. This is attributed to the maturity of drinking milk coupled with the ongoing economic hardship faced by Algerian consumers. Some small dairies that…

The Algerian economy is witnessing stubbornly high inflation, which is eroding the purchasing power of lower-and-middle income consumer groups and curbing overall expenditure on dairy products and alternatives. Retail unit prices across dairy…

Spreadable cheese continues to be the most popular cheese in Algeria, and thus the leading category in 2023. This is due in large part to its more affordable price than soft cheese, and especially hard cheese, but also because of its convenience and…

Although sales continue to climb in retail volume and current value terms in 2023, butter and spreads is recording weaker volume growth than expected. The sharp increase in average unit prices is largely responsible for the high current value growth,…

The ongoing economic crisis in Algeria continues to threaten retail volume sales of baby food in 2023. The category remains plagued by restrictions on imports, surging inflation and the further devaluation of the Algerian dinar. This has affected the…

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

There is a chance that sales will emerge in the forecast period, although interest is likely to be limited to more affluent urban consumers, who have greater access to these specialist products and will be able to afford their higher prices. These…

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

Interest in plant-based eating and alternative proteins in the Middle East and Africa had been steadily rising pre-pandemic and was further accelerated by consumers looking at healthier options. The Middle East and Africa has the lowest per capita…

Food security has always been on the agenda of governments as a long-term goal, but recent challenges have escalated its priority even in countries that have been historically regarded as food secure. Private and government sectors have joined forces…

The next billion consumers represent new growth opportunities worth trillions of dollars in consumer spending across the globe. However, the next billion consumers are not a monolithic cohort, as they vary hugely from market to market. In order to…

As consumers prepare fewer meals overall, while demanding more assistance for the ones they do, spending and brand equity will accrue to those companies providing fresh prepared meals on demand, from delivery aggregators to retailers, restaurant…