Amway is the number one selling vitamins and dietary supplements company globally, and has built a strong reputation through its direct selling business model. However, despite growing sales Amway has struggled to maintain market share in recent years, facing increasing competition both from major players and smaller brands entering the online market. Amway is attempting to overcome these challenges with significant investment in digitalisation, e-commerce and product innovation.
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Euromonitor International's report on Fortune Brands Inc delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Health market and the global economy. Company and market share data provide a detailed look at the financial position of Fortune Brands Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Fortune Brands Inc.
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