Apple achieved its highest ever sales in 2021 amidst an ongoing challenging economic situation. Apple shifted its business to be less dependent on iPhones, and revenues from services and wearables received a boost due to the Coronavirus (COVID-19) pandemic as consumers showed increased willingness to purchase, while further concretising its sustainability priorities.
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Euromonitor International's report on Apple Inc delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Electronics market and the global economy. Company and market share data provide a detailed look at the financial position of Apple Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Apple Inc.
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Consumer Electronics refers to the sales of Computers and Peripherals, In-Home Consumer Electronics, In-Car Entertainment and Portable Consumer Electronics to the end consumer.See All of Our Definitions
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