Understand the cultural and socioeconomic influences that shape i...
Understand the cultural and socioeconomic influences that shape industry demand throughout Asia-Pacific, with local insight, market statistics and analysis ranging from strategic regional overview to in-depth coverage by country or city.
Generation Z, comprising one-fifth of the global population, is poised to wield significant consumer influence. However, their polarized behaviours toward social activism, technology, and spending present challenges for businesses. This report…
In 2023, a notable rise in social activities was observed, particularly with an increase in the number of women venturing out for work, which contributed to a significant surge in their spending on business attire, thereby fostering the growth of…
The demand for sportswear experienced a substantial surge in the post-COVID-19 era, driven by a shift in consumer preference towards adopting a healthier and fitness-oriented lifestyle in India. This transformation is evident in the growing emphasis…
Menswear witnessed substantial double-digit current value growth in 2023, marking a continued strong rebound from the pre-pandemic downturn. In contrast to the previous year, which was characterised by festive purchasing and stockpiling, the…
Premium men’s jeans, and particularly premium women’s jeans, experienced robust value growth in 2023. The surge in demand can be attributed to a shift in consumer preference towards investing in high-quality jeans that offer durability and longevity.…
In 2023, domestic travel in India witnessed remarkable growth of 56%, reflecting a significant increase in the number of people spending time away from their homes. This surge in travel activities, in turn, contributed to a higher retail volume…
In a rebound from the strong decline seen in 2020 due to COVID-19, the footwear category in India has been seeing significant growth, and recovered to the 2019 level of value sales in 2023. Post-COVID-19, consumer spending on footwear increased after…
Childrenswear has been experiencing a notable surge in sales, fuelled by younger parents’ changing preferences and spending habits. With the rise of dual-income households, these parents possess more significant disposable incomes, enabling them to…
India’s distinction as having one of the youngest populations globally provides a significant advantage, particularly when it comes to fashion. With a substantial proportion of the population belonging to younger age groups, the country boasts a…
After experiencing a rapid surge in growth during the initial stages of the COVID-19 pandemic, the trajectory of apparel accessories underwent a significant shift in 2022 and 2023. The demand for face masks, a pivotal component of the category…