Understand the cultural and socioeconomic influences that shape i...
Understand the cultural and socioeconomic influences that shape industry demand throughout Asia-Pacific, with local insight, market statistics and analysis ranging from strategic regional overview to in-depth coverage by country or city.
Spirits have seen a good recovery over the forecast period, with the category recording positive single-digit growth in 2022. Rising local disposable income combined to this growth, with an increased interest in spirits also being a main contributor…
Soju, which accounts for the largest total volume share of spirits in South Korea, experienced a weak performance over the review period with stagnant demand in 2022. In addition to a sober curious culture, local consumers have shifted to categories…
In 2022, enthusiastic bar-goers drove strong on-trade volume growth for spirits. The full reopening of nightlife venues drove the growth of Singapore’s bar and cocktail scene, as businesses saw a rise in reservations. Singapore has a world-renowned…
The Pakistani market provides limited access to spirits, and alcoholic drinks in general, with whiskies, gin and vodka the most readily purchased spirits. Consumers in the country have restricted access to and limited opportunities to try new…
Sales of spirits rebounded strongly in total volume terms in 2022 although the performances of the different categories varied. For instance, standard vodka as well as standard and premium English gin enjoyed healthy growth in total volume terms in…