Asia Pacific

Understand the cultural and socioeconomic influences that shape i...

Understand the cultural and socioeconomic influences that shape industry demand throughout Asia-Pacific, with local insight, market statistics and analysis ranging from strategic regional overview to in-depth coverage by country or city.

Strategy Briefing

Affordability, Value, and the Cost of Living: Balancing Budget and Lifestyle

Jul 2023

Consumers are facing increased pressure from rising prices as global inflation reaches 7% in 2023. The impact of higher costs of living is felt from top earners in developed markets to struggling households in emerging and developing countries.…

USD 1,325
Country Report

Air Treatment Products in China

Nov 2023

Fuelled by a significant rise in volume sales of split air conditioners, air treatment products in China is set to return to growth in 2023, after seeing a single-digit decline the year before. However, air purifiers is set to maintain a significant…

USD 1,195
Country Report

Air Treatment Products in Hong Kong, China

Dec 2023

Air treatment products is set to continue to see a growth trend in volume terms in 2023, as a large number of household and residential projects have been restarted since the pandemic restrictions have been removed. Air conditioners in particular is…

USD 1,195
Country Report

Air Treatment Products in India

Feb 2024

In 2022, retail volume sales of air treatment products in India, especially cooling products such as air conditioners and air coolers, recorded double-digit growth, due to factors such as pent-up demand, harsh summer conditions and greater consumer…

USD 1,195
Country Report

Air Treatment Products in Indonesia

Dec 2023

Cooling appliances continued to dominate sales of air treatment products in Indonesia in 2023. Given Indonesia's tropical climate, with consistently high temperatures, such products are considered a necessity in the majority of households. Within…

USD 1,195
Country Report

Air Treatment Products in Japan

Dec 2023

Air treatment products saw a notable impact from COVID-19. As the pandemic spread, it was soon known to the public that the disease was spread through the air, via small particles. The term aerosol infection spread through the mass media just like…

USD 1,195
Country Report

Air Treatment Products in Malaysia

Jan 2024

In Malaysia, the perception of air purifiers is transitioning from a luxury to a necessity, despite their higher-than-average unit prices. 2023 saw volume sales continue to rise, thanks to a pandemic-induced heightened awareness about the importance…

USD 1,195
Country Report

Air Treatment Products in Singapore

Nov 2023

While overall retail volume growth of air treatment products has slowed in 2023 compared to 2022, growth rates remain significantly higher than pre-pandemic levels for the second consecutive year since all COVID-19 restrictions were removed. Even…

USD 1,195
Country Report

Air Treatment Products in South Korea

Dec 2023

Air treatment products in South Korea is exhibiting a mixed performance. Cooling appliances are mostly experiencing positive demand due to global warming and exceedingly hot summers in the country, whereas air purifiers and humidifiers are…

USD 1,195
Country Report

Air Treatment Products in Taiwan

Jan 2024

Following the lifting of COVID-19 restrictions in 2022, consumers spent more money on travel and experiences, shifting budgets away from consumer appliances. In addition, the weaker performance of the local real estate market saw air treatment…

USD 1,195
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