Asia Pacific

While the dog population has been declining, the cat population has been expanding, and this is expected to continue in 2024. In a notable shift, the cat population surpassed that of dogs for the first time in 2021, and the gap has continued to widen…

Demand for cat food in Hong Kong continues to rise, fuelled by the expanding cat population, while the premium segment emerges as the stronger performer in terms of value growth. Consumers actively choose snacks that have both taste and functionality…

Traditionally, cats were not popular as pets in India, with a typically poor image, and unfavourable qualities associated with them. However, there has been a change in the perception of cats, along with the growing influence of digital media.…

Cat food is performing better than dog food in Indonesia in 2024. This is attributed to a stronger predilection for people to keep cats over dogs (dogs require a greater amount of attention than cats, from exercise to training and general…

The rise in the average unit price of cat food in Japan was notably higher in 2023 compared to the first quarter of 2024, resulting in stronger volume decline, while value sales have benefited. Some of the demand in economy dry cat food has been…

Cat food is set to see solid retail volume and current value growth in Malaysia in 2024, with higher growth rates than those seen in 2023, but not as high as in the years prior. The rising cat population is one major factor in the continued strong…

Overall, retail volume growth of cat food in Singapore is expected to see another year of slowdown in 2024, as the population of pet cats saw a slower increase in 2023, and this is set to continue in 2024. In addition, 2023 saw rising cases of pet…

Cat food is expected to maintain strong growth in South Korea in 2024, with a high single-digit current value increase, continuing the trend observed in 2023. However, the increases in these two years were lower than the steady double-digit growth…

Significant improvements were seen in pet registration in Taiwan towards the end of the review period, with registered cat ownership growing at a faster rate than registered dog ownership, mainly due to rapid growth in cat ownership among people aged…

The increasing preference for cat ownership over dogs is reshaping the dynamics of pet food, particularly for cat food in Thailand. As cats require less food and medication compared to dogs, the demand for cat food is rising steadily as the cat…

In recent years, sales of cat food increased significantly due to rising cat ownership, although the number of cats remained far lower than the number of dogs in the country. The expansion in the cat population attracted many players to the category,…

Cat food is seeing healthy growth in Vietnam in 2024, in both value and volume terms. Indeed, as seen with the evolving education about the care and wellbeing of animals in the country, this is also benefitting cats as well as dogs. With more…

Following the lifting of the COVID-19 lockdowns in 2023 and the return to normalcy, offline activities resumed, which is set to lead to a gradual slowdown in the decrease of the total dog population in 2024. However, future projections indicate a…

Value sales growth of dog food in Hong Kong is being driven by premiumisation and the increasing emphasis on the wellbeing and experiences of these pets, with a greater desire among consumers to enjoy the same activities or events with their dogs due…

In India, the percentage of households owning a dog is 8%, which is much lower compared with other countries, such as China and US, in which 17% and 44% of households own a dog. Even amongst households which have a dog as a pet, the percentage that…

Sales growth in dog food in Indonesia will slow down in 2024, following the previous upticks seen during the era of the COVID-19 pandemic lockdowns when consumers were more inspired towards pet ownership and spending time with their animals. However,…

Dog food in Japan incorporating functionality claims is performing well in 2024. For example, high protein remains an important health claim within dog food for local consumers. It is a characteristic of the Japanese market that there is a wide array…

In 2024, dog food in Malaysia is set to maintain the same trend seen in 2022 and 2023, with slow retail volume growth, and stronger current value growth. One of the factors driving growth in the last few years has been consistent low growth in the…

Developments in the population demographics in Singapore have supported growth in the dog population in Singapore. The proportion of the population aged above 65 increased over the past 10 years, from approximately 9% in 2014, to 18% 2024. The…

After seeing minimal current value growth in 2023, dog food is set to record another year of low single-digit growth in South Korea in 2024. Due to the slowdown in growth in the dog population, and the economic downturn, there have been low growth…