Asia Pacific

Thanks to the favourable economic performance and sustained marketing efforts of incumbent players such as Toby Marketing, Leslie Corp, and Universal Robina Corp sales of savoury snacks returned to growth in retail volume terms in 2022. The…

Savoury snacks in South Korea is expected to display a positive growth trajectory in both retail volume and current value terms in 2023, although the growth dynamics vary across different categories. Nuts, seeds and trail mixes, which are positioned…

Savoury snacks is set to see an increase in retail current value terms in 2023, mainly due to price increases for these products. Savoury snacks manufacturers had already implemented price increases in 2022, but the costs of raw materials and energy…

Garudafood Group maintains its lead in savoury snacks with its top Garuda brand (in nuts, seeds and trail mixes). The player also offers a diverse product range, with brands Pilus (in puffed snacks), Leo (in salty snacks/ potato chips), and Gery (in…

Savoury snacks is expected to see a strong improvement in its performance in retail current value terms in 2023, after sluggish growth in 2022. The main driver behind this turnaround is set to be the recovery of nuts, seeds and trail mixes, which…

Ice cream suffered heavy losses in 2020 following the outbreak of COVID-19 and the introduction of restrictions, but the category has since been on the path to recovery. This began in 2021 as sales were boosted by e-commerce and continued into 2022…

Ice cream in South Korea is set to see slow growth in retail current value terms in 2023, although retail volume consumption is expected to fall due to the inflationary impact caused by higher raw milk prices. In addition, as pandemic restrictions…

Ice cream is set to see a solid increase in retail current value terms in 2023, driven mainly by price increases. Although manufacturers implemented price increases on their ice cream products in mid-2022, price rises have again become inevitable in…

Unilever Indonesia Tbk PT is the leading player in 2023, holding just under half of all company shares. The company’s success is thanks to its overall ice cream portfolio, including brands such as Paddle Pop, Wall’s, Cornetto, Magnum, and Feast.…

Ice cream registered stronger growth in 2022 compared with 2021, outperforming other snack types. This strong growth was mainly due to increased time spent indoors, and the extreme hot weather in the summer. In 2022, the zero-COVID policy was in…

It has been a challenging few years for sales of gum in the Philippines. The discretionary character of gum makes it is easy for consumers to sacrifice gum, especially if they have limited finances, which many have as a result of the economic impact…

After experiencing significant declines during the pandemic due to the mandatory mask-wearing regulation, gum is expected to witness a rebound in 2023, following the complete lifting of the mask mandate. In 2022, despite the easing of the mask…

Gum is set to continue to see a decline in retail volume terms in 2023. In fact, gum in Japan has been suffering a long-term decline in volume terms due to the falling number of smokers, who are a key consumer group for the category. Moreover, the…

Distribution channels play a crucial role in sales of gum, ensuring on-the-go and impulse purchase accessibility for consumers. Supermarkets and hypermarkets have long been the primary sales points for gum, offering a wide variety of options for…

Retail volume sales of gum experienced a significant decline in 2022, because of the pandemic’s rapid spread and the subsequent imposition of lockdown measures in major cities. These circumstances led to frustrated offline sales and limited product…

Sales of chocolate confectionery remained stable during 2020 and 2021 as sales benefited from robust at-home consumption during the COVID-19 pandemic. However, the category has seen stronger growth in 2022 and 2023 with demand picking up as…

Retail volume sales of chocolate confectionery are expected to stagnate in South Korea in 2023, although a positive growth trajectory is set to be maintained in retail current value terms due to inflationary factors. However, performances are…

Chocolate confectionery is set to see solid growth in retail current value terms in 2023, but a decline in retail volume terms. The main driver of the value increase is expected to be higher unit prices due to inflation and the rising costs of raw…

Digital marketing has emerged as one of the most effective methods to boost chocolate confectionery sales in Indonesia, amidst a growing number of tech-savvy consumers in the country. One of the main advantages of digital marketing is the ability to…

After experiencing a retail current value decline in 2022 due to the spread of the COVID-19 pandemic and corresponding lockdowns in major cities, with the easing of the country’s zero-COVID policy chocolate confectionery is expected to return to…