Asia Pacific

Around the world, a rising number of consumers are looking to cut down on their consumption of meat due to concerns about health, the environment and animal welfare, and manufacturers are increasingly targeting this trend with new product…

With the increasing pace of life in urban areas, consumers, including a significant population of working women, are seeking meal and soup options that can be prepared quickly and with minimal effort. Products that offer easy preparation, such as…

Retail demand for ready meals has improved in 2023 following several years of decline in Singapore, as local consumers are attempting to adjust to spending increasing time outside of the home. Therefore, demand is being driven by convenience factors.…

Category players are customising their products to cater for various formats demanded by consumers sensitive to new lifestyle trends, such as South Korea's millennials and Generation Z, to maximise convenience. For instance, one of the habits among…

The resurgence of travel and dining out in 2023, following the post-COVID-19 era, has redirected consumption from off-trade to on-trade channels in Taiwan. With increased time spent on travel and dining at restaurants, there has been a noticeable…

Meals and soups benefit from consumers’ return to busy out-of-home lifestyles in the post-pandemic landscape – particularly so in the large cities. Such options provide convenience to consumers who are seeking quick and easy meals. Added to which,…

The performance of meals and soups is being supported by consumers’ return to busy lifestyles, thus leading to a higher demand for convenience. Indeed, at the end of a busy workday, people seek easy, quick, and convenient ways to prepare their meals…

In 2023, the meals and soups category showed sales growth in volume and value terms, spurred by the return to normal lifestyles post-pandemic and the return of employees to the workplace. The general increase in the number of working women in…

Ready meals is seeing healthy retail sales in both volume and value terms. Overall, sales are being driven by consumers’ demand for convenience, as people have returned to their busy lifestyles – especially so in the large cities – whereby they have…

Plant-based alternatives are in emerging stages in Asia and set to gain traction. Companies must navigate the unique perception of meat and dairy in this region to introduce plant-based products that match consumer expectations of nutrition, taste…

The digital revolution has been rewiring retail for years, leading to new business models, commerce ecosystems and channels for reaching and engaging consumers. The COVID-19 pandemic accelerated this transition, as e-commerce became the default…

Following the sharp price rises seen in 2022, retail prices of sauces, dips and condiments moderated in 2023 due to a slowdown in general inflation. Overall, ketchup remains in higher demand than mayonnaise in 2023, with retail volume sales rising at…

In 2023, sauces, dips and condiments is set to turn to decline in retail volume and current value terms. This is primarily due to the Chinese government’s lifting of the zero-COVID policy in 2022. With no more lockdown measures in place, consumers’…

Since late 2022, the broader reopening of Hong Kong has unleashed a desire to travel amongst Hong Kong consumers. The revenge travel trend, which began in 2022, has continued to shape consumer behaviour in 2023. As a result, due to the resumption of…

In line with increasing at-home entertainment options, the frequency of snacking and consuming small meals has increased, thereby benefiting sauces, dips and condiments in India. According to Euromonitor International’s Voice of the Consumer:…

Sauces, dips and condiments saw another year of growth in both retail volume and retail value terms in 2023. Sauces remains the biggest contributor to the category’s development, specifically soy sauce products. The foodservice channel experienced…

In 2023, sauces, dips and condiments in Japan is set to continue to see a backlash from the rapid retail volume growth recorded in 2020, during the COVID-19 pandemic, with the expectation of another year of notable decline. In retail current value…

Ketchup and mayonnaise are recording further volume growth in 2023. Ketchup is a well demanded product in Kazakhstan and with plenty of meat dishes being a part of the local cuisine, spicy versions such as zhelanyja “for shahshlyk” are popular. Sales…

With consumers having returned to normal, busy lifestyles and COVID-19 related restrictions having been lifted, dining out was once again a popular option for consumers in 2023. In the midst of hectic schedules, consumers only cooked at home…

Among all the products in the category, ketchup is the most consumed in Pakistan. It is purchased by consumer households, as well as foodservice outlets, and there is no apparent distinction between urban and rural consumers. Its popularity has led…