Bayer AG continued to record growth during another challenging year in 2022, and despite the difficult operating environment created by the swift rise in global inflation and shortages to ingredients and raw materials, which has impacted growth across the consumer health industry, the company consolidated its position as the third largest consumer health company.
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Euromonitor International's report on Bayer AG delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Health market and the global economy. Company and market share data provide a detailed look at the financial position of Bayer AG, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Bayer AG.
Euromonitor International's company profile reports are written by our Consumer Health research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
It is the aggregation of OTC, Vitamins and Dietary Supplements (VDS), Sports Nutrition, and Weight Management and Wellbeing
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