Belgium

Yoghurt and sour milk products is seeing a slight decline in retail volume terms in 2023, although the category is set to see steady growth in current value terms. The latter is due to the lingering effects of the inflation crisis, with retail prices…

Sales of plant-based dairy fluctuated significantly over the review period. During the peak of the pandemic, in 2020, volume sales shot up but then declined in 2021 and 2022. By the end of 2022, retail volume sales had largely returned to 2019…

Other dairy has been strongly affected by the inflation crisis with prices going up and putting pressure on demand. High inflation has also placed significant pressure on consumers’ disposable income, pushing consumers to look for value-for-money but…

Demand for drinking milk products was strongly affected in 2022 by a sharp rise in prices, which was the result of high inflation and spiralling manufacturing costs. As a result, retail volume sales dropped significantly, while the category saw…

Dairy products and alternatives witnessed a significant decline in retail volume terms in 2022 for the second year running with inflation driving price increases and putting pressure on consumers’ available income. As a result, total volume sales…

Cheese is a strongly rooted, highly mature category in Belgium with it forming the basis of many meals and dishes. Following the strong growth during the peak of the pandemic, demand for cheese declined strongly both in 2021 and 2022. This was due to…

Following the pattern seen across dairy in Belgium, butter prices rose sharply in 2022, resulting in a sales decline in retail volume terms. Despite prices slowly stabilising in 2023, volume sales of butter have continued to decline, albeit at a…

Sales of baby food were not significantly affected by the pandemic with sales remaining relatively stable in comparison to dairy products. Demand for baby food did not experience huge fluctuations over the 2020-2022 period, albeit with volume sales…