Brazil

The packaging of jams and preserves was recording the strongest growth in Brazil’s sweet spreads market in 2022, helped by increasing interest in health and natural products among consumers. Jams and preserves are perceived as healthier options than…

Rigid bottles remained dominant across soft drinks packaging in Brazil, which is expected to continue over the forecast period. The success of this pack type is driven by its affordability, durability and convenience over alternatives, such as glass…

In 2022, the packaging unit volumes of sauces, dips and condiments in Brazil continued to grow, driven by factors such as increasing demand for convenient and diverse food options on the back of changing consumer preferences and urbanisation, which…

The continued growth of processed meat and seafood in Brazil can be attributed to factors such as convenience, increased disposable incomes, urbanisation, product innovation and cultural significance. Processed meat products offer time-saving…

Processed fruit and vegetables packaging continued to grow in Brazil in 2022, in spite of already having enjoyed a spike in demand in the past two years due to the additional home cooking during the pandemic. Consumers are increasingly looking for…

After the initial surge in interest and demand for plant-based dairy products, as consumers sought alternatives to traditional dairy for health, environmental and ethical reasons, plant-based dairy, and its packaging, had been in decline for a number…

In Brazil, 2022 saw significant developments in the packaging industry, driven by changing consumer behaviour and environmental concerns. With the post-pandemic shift towards on-the-go consumption, convenience and portability becoming key…

Frozen ready meals, the biggest category in Brazilian meals and soups packaging in unit volume terms, continued to grow in 2022. This was attributed to the increasing demand for convenient and time-saving meal solutions. With changing lifestyles and…

Flexible packaging remained the dominant pack type in the biggest hot drinks category, coffee, in Brazil in 2023, which is expected to continue to be the case throughout the forecast period. As with most other pack types, flexible packaging was…

Sustainability and environmental concerns are becoming increasingly important in Brazil’s home care market – from the production chain to the disposal of the products after usage. According to Euromonitor International’s Voice of the Consumer:…