Brazil

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Brazil. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Supermarkets in Brazil

Mar 2024

Supermarkets maintained growth in both current value terms and in terms of outlet numbers in Brazil in 2023. Grupo Mateus was one player that contributed strongly to growth in this year. The group’s growth trajectory began in Balsas, in the state of…

USD 1,195
Country Report

Small Local Grocers in Brazil

Mar 2024

Small local grocers and food/drink/tobacco specialists maintained current value growth in Brazil in 2023 and remained fairly stable in terms of outlet numbers. In food/drink/tobacco specialists, the Cacau Show, Kopenhagen, and Chocolates Brasil Cacau…

USD 990
Country Report

Retail in Brazil

Mar 2024

Despite multiple challenges in 2023, retail in Brazil maintained current value growth. 2023 began with the return of Luiz Inácio Lula da Silva as President of the Republic of Brazil and, shortly thereafter, the attacks of 8 January occurred, with…

USD 2,450
Country Report

Retail E-Commerce in Brazil

Mar 2024

The Americanas scandal of accounting inconsistencies, which emerged at the start of 2023, undoubtedly caused a certain amount of noise in Brazilian retail; felt in both offline and online sales, both of which saw a slowing of growth in 2023. However,…

USD 990
Country Report

Hypermarkets in Brazil

Mar 2024

After a difficult couple of years, hypermarkets returned to growth in current value terms in Brazil in 2023, although outlet numbers continued to decline. The hypermarket business model has suffered from the strong expansion of neighbourhood…

USD 1,195
Country Report

Home Products Specialists in Brazil

Mar 2024

Home products specialists maintained low growth in outlet numbers and stronger growth in current value terms in Brazil in 2023. However, not all players performed well. In April 2023, the partners in Tok & Stok – the private equity fund Carlyle and…

USD 990
Country Report

Health and Beauty Specialists in Brazil

Mar 2024

Health and beauty specialists maintained growth in both current value terms and in terms of outlet numbers in Brazil in 2023, with growth across all channels by both measures. Raia Drogasil (Droga Raia, RD Farmácias, and Drogaria Onofre) consolidated…

USD 990
Country Report

General Merchandise Stores in Brazil

Mar 2024

Although the number of outlets in general merchandise stores saw a slight rise in Brazil in 2023, current value sales saw a significant (double-digit) decline. With the accounting inconsistencies of Americanas in recent years coming to light at the…

USD 990
Country Report

Discounters in Brazil

Mar 2024

After several years of decline, discounters returned to low growth in current value terms in Brazil in 2023. However, outlet numbers continued to fall, and the channel has not been performing well compared with other grocery retail channels. The…

USD 1,195
Country Report

Direct Selling in Brazil

Mar 2024

Direct selling maintained current value growth in Brazil in 2023, continuing the trend seen throughout the review period. The ongoing growth of direct selling has been supported by a number of factors in Brazil, particularly following the emergence…

USD 1,195
Country Report

Convenience Retailers in Brazil

Mar 2024

In 2023, convenience retailers in Brazil maintained retail current value growth, and also returned to growth in outlet numbers, as consumers looked to shop for essentials close to home. OXXO was one retailer which opened more stores at the end of the…

USD 990
Country Report

Appliances and Electronics Specialists in Brazil

Mar 2024

Appliances and electronics specialists saw current value growth in Brazil in 2023, finally recovering to the pre-pandemic level of sales. One positive factor was the higher temperatures driving sales of air treatment products. However, the channel…

USD 1,195
Country Report

Apparel and Footwear Specialists in Brazil

Mar 2024

Apparel and footwear specialists maintained growth in current value terms in Brazil in 2023, as well as in outlet numbers. Value sales finally returned to the pre-pandemic level, although the same could not be said of outlet numbers. Lojas Renner…

USD 1,195
Strategy Briefing

Competitor Strategies in Shared Mobility

Mar 2024

The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…

USD 1,325
Strategy Briefing

Building Value Through Loyalty Strategies in Mobility

Feb 2024

The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…

USD 1,325
Country Report

Street Stalls/Kiosks in Brazil

Feb 2024

Street stalls/kiosks in Brazil remained highly fragmented in 2023, marked by the diversification of offers in terms of products, and by the strong presence of small and independent players. In relation to menus, the channel includes players that…

USD 1,195
Country Report

Self-Service Cafeterias in Brazil

Feb 2024

Self-service cafeterias in Brazil is a particularly important foodservice channel for local consumers during the lunch hour, since this meal is considered the most important of the day for much of the population. Brazilians generally prioritise a…

USD 1,195
Country Report

Limited-Service Restaurants in Brazil

Feb 2024

2023 was a benchmark year for post-pandemic life in Brazilian foodservice, including limited-service restaurants, as it was completely free from health restrictions. The World Health Organization declared the end of the Public Health Emergency of…

USD 1,195
Country Report

Full-Service Restaurants in Brazil

Feb 2024

While full-service restaurants in Brazil continued to record a positive performance across all indicators in 2023, the channel remained under pressure, with growth notably slowing. After a year marked by a record number of families with overdue bills…

USD 1,195
Country Report

Consumer Foodservice in Brazil

Feb 2024

Consumer foodservice in Brazil experienced a period of adjustment to reality in 2023. This followed a robust growth phase in 2022, driven by the ending of pandemic-related restrictions, as well as high inflation rates, mainly in the first half of the…

USD 2,450
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