Croatia

Retail sales of wound care in Croatia grew with the Russian invasion of Ukraine as the public purchased basic wound care products to donate to those in Ukraine. The Ministry of Health and Ministry of Foreign Affairs published a list of items suitable…

Weight management and wellbeing has a very strong foundation to maintain its current consumer base and expand upon it as around 35% of children and 65% of adults are either overweight or obese in Croatia. For the last decade, Croatians have developed…

The pandemic has encouraged several consumer behaviour changes in terms of the purchasing and consumption of vitamins. Croatians are now taking preventative health more seriously and vitamins and supplements are being taken by those who never…

Sports nutrition is performing exceptionally well as the gym culture in Croatia is gaining momentum. Despite limited budgets and low income levels in the country, going to the gym and partaking in other sporting activities are becoming an integral…

The preference for herbal/traditional products has grown in recent years, driven by the rising demand for natural and clean ingredients. This trend is evident across the whole of consumer healthcare, but is particularly prominent in paediatric…